WellAttended: Event and Theatre Marketing / Promotion artwork

WellAttended: Event and Theatre Marketing / Promotion

84 episodes - English - Latest episode: almost 5 years ago - ★★★★★ - 39 ratings

WellAttended is a theatre and event marketing podcast for producers looking to increase their ticket sales. William Rader interviews today's most successful event producers once a week, so that you can learn new ways to promote your shows. Each episode ends with actionable advice that you immediately use to increase ticket sales. If you're listening on iTunes, please make sure to subscribe.

Performing Arts Arts Business events marketing shows theatre
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

084: Adding Production Value to Your Shows to Increase Your Fees with Terry Magelssen

June 03, 2019 20:04 - 1 hour - 83.4 MB

Terry Magelssen explains how to add production value to your show to increase your fees. He talks about how to include elements such as lighting and sound, how to explain your show requirements to technicians, and describes how to most effectively sell your show. Terry is a theatrically trained stage magician, director, author and lecturer based out of Kansas City Missouri. He started his professional career in 1985 entertaining audiences in theaters, resorts and corporate events. His co...

083: A Venue Owner's Perspective on Producing Shows with Gogo Incognito

May 13, 2019 20:55 - 54 minutes - 50.4 MB

Gogo Incognito talks about producing shows from a venue owner's perspective. She explains how to approach a venue, the different types of agreements that you can make, and how to work with a venue to make your shows a success. Gogo is a co-owner of Corsair Distillery which has been a leader of American Craft Distilling for over 10 years. Gogo studied at Columbia University and is a former branding professional. She has performed professionally for 20 years and loves to bring her brand of p...

082: Decentralizing Your Business for Growth with Art Grueneberger

April 29, 2019 18:53 - 53 minutes - 49.8 MB

Art Grueneberger talks about how he decentralized his puppetry business. He discusses how he increased his revenue, how he systematized his sales, and explains how he trains puppeteers to perform his shows. Art is a Director, Producer, and Puppeteer. Art became fascinated by puppetry while pursuing a degree in teaching. In his last year of college, he took a puppetry course that took him off teaching path and onto a successful career as a puppeteer. He mentored under master puppeteer Richa...

081: Selling Your Show to Specialty Markets with Cody Clark

April 22, 2019 20:00 - 44 minutes - 41.5 MB

Cody Clark explains how to sell your show to specialty markets. He discusses how to get into fringe festivals, how to build relationships with organizations, how to get onto TV, and how to build a show that your audience wants to see. Cody is a 25 year old professional magician and autistic self-advocate from Louisville, KY. He was diagnosed as autistic at 15 months and his parents were told he’d never walk, talk, get married, or have a job. Instead, he had a wonderful childhood and at the...

080: Starting a Business as a Puppeteer with Connor Asher

January 14, 2019 21:05 - 50 minutes - 46.5 MB

Connor Asher discusses how to start a business as a puppeteer. He talks about why he decided to start his own business and the different ways that he makes money through his puppet shows, teaching classes, and working on commercials. He also explains how he creates custom puppets and shares his design questionnaire that he sends to clients. Be sure to download it in the show notes at the bottom of this episode. For 8 years, Connor has been delighting audiences with his humorous puppet show...

079: Planning for Retirement as an Entertainer with Billy Guan

January 07, 2019 20:21 - 39 minutes - 36.9 MB

Billy Guan talks about how to start planning for retirement. He discusses why you should start investing, how much you should invest, and explains popular investment strategies. Billy is a Magician and a Senior Financial Consultant and Retirement Planner. He specializes in helping people get educated on asset protection principles and wealth building strategies. He has been a Magician for over 10 years and saw a need for financial literacy in the entertainment industry. He knows that enter...

078: How to Turn Ticket Buyers into Repeat Patrons with Dan Meagher

August 27, 2018 20:15 - 46 minutes - 64.7 MB

Dan Meagher discusses how to turn ticket buyers into repeat patrons. He explains his Re|action program which includes how to contact lapsed ticket buyers, the types of offers to create to get them to come back, and how to make your patrons feel special. Download the handout in the show notes to get examples of offers and emails that Dan sends to Diablo Ballet patrons. Dan has successfully marketed performing arts organizations for over 10 years. At Diablo Ballet, he created the organizatio...

077: How to Price Your Shows and Make $100,000 a Year with Gary Berg

July 02, 2018 21:06 - 50 minutes - 69.6 MB

Gary Berg discusses how to price your shows and make $100,000 a year. We talk about 8 factors that play a role in pricing, the formula to make $100,000, and we discuss the benefits of working with an agent. Gary founded G.L. Berg Entertainment in 1989, and today, the company is one of the largest entertainment providers across the country, contracting over 4,000 worldwide shows and events annually. Gary holds a BA in English and an MA in Higher Education Administration, and his previous ca...

076: How to Use Comedy in Your Marketing with Dan Holzman

May 21, 2018 20:02 - 1 hour - 69.3 MB

Dan Holzman explains how to use comedy in your marketing. He talks about the three important factors for effective comedy, his framework for developing routines from the ground up, and how you can be clever with your marketing. Dan has been called a Juggling Genius because of his unique and entertaining twist on the 2000 year old art of juggling. His clever one-of-a-kind stunts have earned him two Guinness Book World Records and four appearances on The Tonight Show. During his 30 year care...

075: 7 Hidden Gems Found in the WellAttended Podcast with RJ Lynch

April 02, 2018 22:24 - 37 minutes - 34.5 MB

RJ Lynch discusses the 7 hidden gems he found in the WellAttended Podcast that have helped make his shows a success. He talks about how to create a unique event, how to find a venue, how to get press, and much more. Download the handout in the show notes at the bottom of this episode. RJ is a 21 year old Communications student by day and professional magician by night. He is based in Appleton, Wisconsin which is the hometown of Houdini. He’s performed for Fortune 500 companies like Cricket...

074: How to Organize Your Sales with a CRM with Peter Boie

March 26, 2018 21:28 - 40 minutes - 37.9 MB

Peter Boie explains how to organize your sales with a CRM. He talks about why you need a CRM, what you can do with it, how it can help increase sales, and the features you should look for when choosing one. Peter travels nationwide performing his award winning show Magician for Non-Believers. His show is one of the top booked college acts in the country, and he was nominated for "Entertainer of the Year " from Campus Activities Magazine. He also recently showcased his talents on national T...

073: 7 Lessons Learned from Getting Kicked Off TripAdvisor with Joe Diamond

February 26, 2018 20:46 - 39 minutes - 36 MB

Joe Diamond explains the 7 lessons he learned from getting kicked off TripAdvisor. He talks about why he got removed, how to keep this from happening to you, and how to properly use TripAdvisor to promote your business. Joe may look like a normal guy, but he has turned his fascination for the strange and mysterious into a full time career! In 2010, Joe became a World Record Holder for Solving the World's Largest Maze while BLINDFOLDED! Since then, he has also found hidden objects in gravey...

072: How to Use Print Marketing as Merchandise in Back of Room Sales with Thom Britton

February 12, 2018 21:39 - 56 minutes - 52.3 MB

Thom Britton talks about how to use print marketing as merchandise in back of room sales. He explains what to sell, how to price the merchandise, where to put your table, and how to make the most money selling your products. You can follow along with this episode by downloading the presentation in the show notes. Thom is a fire eater, a classically trained Chef, and a director and producer of circus shows. He has worked for Master Chef Rick Bayless, opened for Green Day, and has won acclai...

071: How to Use Print Marketing in Social Media and Beyond with Thom Britton

February 05, 2018 19:10 - 1 hour - 56.2 MB

Thom Britton talks about how to use your print marketing in social media and beyond. He explains the different image formats, how social media images are unique, and how to write a call to action. Follow along with this episode by downloading the presentation in the show notes. Thom is a fire eater, a classically trained Chef, and a director and producer of circus shows. He has worked for Master Chef Rick Bayless, opened for Green Day, and has won acclaim for his one-man show, "FreakShow &...

070: How to Use Print Marketing to Sell More Tickets with Thom Britton

January 29, 2018 20:18 - 1 hour - 60.1 MB

Thom Britton talks about how to use print marketing to sell more tickets. He explains how to choose a design, select a designer, set your budget, and distribute your print marketing materials. You can follow along with this episode by downloading the presentation in the show notes. Thom is a fire eater, a classically trained Chef, and a director and producer of circus shows. He has worked for Master Chef Rick Bayless, opened for Green Day, and has won acclaim for his one-man show, "FreakSh...

069: How to Create a Marketing Plan with Philip Peredo

January 22, 2018 21:58 - 47 minutes - 44.2 MB

Philip Peredo explains how to create a marketing plan. He talks about why it's important to have a plan, how he uses a marketing calendar, and the types of marketing that he includes on the calendar. Download the calendar and marketing checklist that's in the show notes to follow along with this episode. Philip is the owner of TickleMe Entertainment - a show production, talent management and show marketing firm in Las Vegas. He is also a professional stand-up comedian. Prior to entering th...

068: How to Get Sponsors for Your Shows with Stan Renard

December 18, 2017 20:27 - 38 minutes - 35.2 MB

Stan Renard explains how to get sponsors for your shows. He talks about the different types of sponsorships, the best ways to contact individuals and companies, and how to ask for sponsorships. He also gives examples of the types of sponsorships he receives as a touring musician and for Music Biz Day. Stan is the Assistant Professor and Coordinator of the Music Marketing Program at the University of Texas at San Antonio. He is also a recording artist, violinist, violist, conductor, and the...

067: How to Create a Rider with Jeff and Tessa Evason

December 11, 2017 21:32 - 48 minutes - 44.7 MB

Jeff and Tessa Evason explain how to create a rider for your shows. They talk about why you need a rider, how to use it, and what you should include. You can follow along with us by downloading their rider which you can find in the show notes. The Evasons are one of very few couples in history who have mastered the unusual talent known as Second Sight. They have been performing together since 1983. They’ve traveled around the globe to perform at corporate events, casino showrooms, theaters...

066: The 5 Steps to Producing a Show with Allyson Morgan

November 06, 2017 20:35 - 36 minutes - 33.9 MB

Allyson Morgan explains the 5 steps to producing a show. She talks about how to select the work, create a budget, secure a venue, hire a team, and promote the show. She also gives advice on how to make additional revenue from patrons and how to acknowledge people's contributions to the show. Allyson is an actress, writer, producer, and graduate of Ohio State University. She is the founder and Executive Director of the award-winning film and theatre collective F*It Club. Allyson has also ap...

065: How to Break into the College Market Without an Agent with Amy Oestreicher

October 23, 2017 21:20 - 33 minutes - 30.7 MB

Amy Oestreicher discusses how to get booked at colleges without an agent. She talks about the opportunities for performers, the types of shows colleges are looking for, and she shares her exact marketing strategy to get booked. Amy is a PTSD peer-to-peer specialist, writer for Huffington Post, speaker for TEDx and RAINN, and is an award-winning actress and playwright. She has performed her one-woman, autobiographical musical, "Gutless & Grateful," in theaters and colleges nationwide. To ...

064: Why You Need an Electronic Press Kit with Peter Michael Marino

October 09, 2017 21:31 - 30 minutes - 28.5 MB

Peter Michael Marino explains why you need an electronic press kit. He discusses how it differs from a press release, what to include in the kit, and how you can use it to promote your shows. Peter is an award-winning solo show teacher, director, producer, and performer. He’s the creator and co-producer of SOLOCOM, which has launched over 400 world-premiere, international solo comedies at The People’s Improv Theater. His long-running solo comedy Desperately Seeking the Exit chronicled th...

063: Running a Successful Weekly Show for a Decade with David Parr

September 25, 2017 20:25 - 48 minutes - 45.2 MB

David Parr discusses how he's run a successful weekly show in Chicago for the past decade. He talks about why he started a weekly show, how he pitched his idea to theaters, the deal that he made with a theater, and how he continues to be successful year after year. David is the creator and costar of Chicago’s longest-running magic show, The Magic Cabaret, now celebrating its tenth anniversary! The Magic Cabaret was chosen by the Travel Channel as one of the top magic shows in the nation! ...

062: Seasonal Marketing Strategies to Stay Topical with Joe Diamond

September 18, 2017 18:04 - 41 minutes - 38.2 MB

Joe Diamond discusses seasonal marketing strategies to stay topical. He talks about how he themes his shows for the holidays, the seasons that work best for his promotions, and marketing strategies that you can use around the holidays. Joe may look like a normal guy, but he has turned his fascination for the strange and mysterious into a full time career! In 2010, Joe became a World Record Holder for Solving the World's Largest Maze while BLINDFOLDED! Since then, he has also found hidden o...

061: Making a Living with In-Home Performances with Fran Snyder

September 04, 2017 18:36 - 41 minutes - 38 MB

Fran Snyder discusses how you can make a living with in-home performances. He discusses the benefits of performing in homes, the process of booking the performances, and explains the artist's and host's responsibilities to have a successful show. Fran is a gregarious talent who has created a long, unusual career in music. He's toured a million miles, put out seven CDs, and is best known as the founder of ConcertsInYourHome.com. This music innovator is widely regarded as the world expert on...

060: How to Produce a 24 Hour Play Festival with Anna Rose Ii-Epstein

August 28, 2017 21:27 - 37 minutes - 34.5 MB

Anna Rose Ii-Epstein discusses how to produce a 24 hour play festival. She talks about the purpose behind running a festival, how to create the schedule, how to organize the volunteers, and how to best promote it. Anna Rose is a co-founder of Nothing Without a Company. Although a native of Texas, she has considered Chicago and the theatre community her home for over 14 years. She fell in love with Chicago while attending the National High School Institute Cherub program at Northwestern. So...

059: Selling Out Shows with Group Sales with Mike Broemmel

August 14, 2017 17:40 - 30 minutes - 28.3 MB

Mike Broemmel discusses how to sell out shows with group sales. He talks about the type of businesses to contact, how to reach out to them, and explains his pitch and how he incentives them to buy tickets. Mike is an award-winning playwright, novelist, short fiction author, and an inspiring lecturer. Mike began his career in the political arena working in the White House Office of Media Relations during the administration of Ronald Reagan. In the past decade, Mike has garnered attention ...

058: Writing a Compelling Show Description with Bruce Pachtman

August 07, 2017 20:49 - 34 minutes - 32.3 MB

Bruce Pachtman discusses how to write a hook-able show description. He discusses why you should take time to write a description, how to use it most effectively in your promotional material, and how to use it draw people to your shows. Bruce wrote and performed a solo show titled, “Don't Make Me Look Too Psychotic”. It was scheduled to run for 18 performances in San Francisco but continued for 68 weeks. He played Philadelphia for four months and reopened in San Francisco for another 13 wee...

057: How to Select the Right Acts for Your Venue with Jefferson Arca

July 31, 2017 19:51 - 32 minutes - 30.3 MB

Jefferson Arca discusses how to select the right acts for your venue. He talks about how he finds acts to book, what makes a quality act, how he decides who to select to perform at the Clocktower Cabaret, and the types of deals you can make with performers. Jefferson has done comedy, stage, and screen for the past thirty years, living in Los Angeles, NYC and Europe. During that time he appeared on “Breaking Bad”, did voice over work for the Walking Dead video game, and emceed Deschutes Bre...

056: The Benefits of Being in a Niche Market with Adam Goldstein

July 24, 2017 19:44 - 35 minutes - 32.7 MB

Adam Goldstein talks about the benefits of being in a niche market. He discusses how being in a niche market lets you to distinguish yourself from competitors, helps you select your content, and helps you focus your marketing strategies to get publicity. Adam is a Denver-based musician and writer. He is longtime performer based at the Clocktower Cabaret in downtown Denver and is the cofounder of the traditional Irish folk band Avourneen. Their music is a hybrid of old and new, a fusion of ...

055: Opportunities for Performers in Theme Parks with Matt Marberry

July 17, 2017 18:46 - 29 minutes - 27.7 MB

Matt Marberry talks about the opportunities available for performers at theme parks. He discusses why you'd want to work at a theme park, how to get a job, and explains what takes place during a typical day. Matt was raised in Las Vegas where he began his entertainment career as a singing bus boy at the Stratosphere Casino. He has worked with companies such as Sea World Parks and Entertainment, Disney Cruise Line, and Universal Studios where he performed as Jake Blues from the Blues Brothe...

054: The Art of Being an Entertaining Emcee with Jefferson Arca

July 10, 2017 19:53 - 37 minutes - 35.1 MB

Jefferson Arca discusses how to be an entertaining emcee. He talks about how to become an emcee, how to develop your character, his strategy on how to entertain an audience, and how to come up bits. Jefferson has done comedy, stage, and screen for the past thirty years, living in Los Angeles, NYC and Europe. During that time he appeared on “Breaking Bad”, did voice over work for the Walking Dead video game, and emceed Deschutes Brewery's National Beer-lesque Tour from 2013 - 2017. He ret...

053: How to Use Google Maps to Promote Your Shows with Thom Britton

July 03, 2017 17:59 - 31 minutes - 29.7 MB

Thom Britton talks about how to use Google Maps to promote your shows. He explains why his photos have gotten over 250,000 views, how he uses Maps in his marketing strategy, and how to most effectively use your photos to increase your exposure. Thom is a fire eater, a classically trained Chef, and a director and producer of circus shows. He has worked for Master Chef Rick Bayless, opened for Green Day, and has won acclaim for his one-man show, "FreakShow & Tell.” Show Notes: FreakShow ...

052: Why You Should Join a Publicity Club with Dominic Calabrese

June 26, 2017 17:10 - 37 minutes - 34.6 MB

Dominic Calabrese explains why you should join a publicity club. He talks about the goals of a publicity club, what takes place during meetings, and the benefits of joining. Dominic is an award-winning public relations professional. He is currently the Senior Vice President of Public Relations at the Chicago Lighthouse. Under his leadership, The Lighthouse’s public relations department has won eight Golden Trumpet Awards and three Silver Trumpet Awards for outstanding achievement from the ...

051: Engaging Your Community to Build Your Audience with Tara Wolfe

June 19, 2017 19:01 - 36 minutes - 34.1 MB

Tara Wolfe discusses how to engage your community to build your audience. She talks about their acts of kindness program, how they make each of their productions individually self-sustaining, and how they structure their productions to support the community. Tara is the Founder and Producing Artistic Director of Human, Kind Theater Project. She received her BFA with Dual Honors in Directing, Playwriting, and Production with an emphasis in Directing from the University of the Arts in 2015. ...

050: Character Development for the Solo Performer with John Pyka

June 12, 2017 18:50 - 54 minutes - 50.7 MB

John Pyka discusses character development for the solo performer. He talks about why it is important to have a character, how he came up with Big Daddy Cool, and teaches his 12 step program of character development. For nearly 30 years, John has been entertaining audiences around the world with his distinctive theatrical fusion of vocal music, magic, and situational comedy with larger-than-life characters. He is an award-winning actor, singer, and magician who has appeared on MTV, A&E, ABC...

049: 10 Tips for Your Post-Show Discussion with Carol Jackson

June 05, 2017 17:16 - 30 minutes - 28.2 MB

Carol Jackson discusses 10 tips for your post-show discussion. She talks about the benefits of post-show discussions, how to organize them, and the best ways to get the audience involved. Carol is the co-founder of Minnesota Theatre Love. Carol and her sister Julie started the blog in 2014 with the goal of highlighting all of the amazing theatres in the Twin Cities. In the past three years, they have written over 230 posts about must see shows and marketing strategies. In the 90s, Carol wo...

048: Getting a Brand Sponsorship with Peter Michael Marino

May 29, 2017 19:51 - 38 minutes - 35.8 MB

Peter Michael Marino talks about how to get a brand sponsorship for your show. He discusses how he approached Post-it Notes, how he pitched them to become a sponsor, the sponsorship deal, and how it helps his show stand out. Peter is an award-winning solo show teacher, director, producer, and performer. He’s the creator and co-producer of SOLOCOM, which has launched over 400 world-premiere, international solo comedies at The People’s Improv Theater. His long-running solo comedy Desperate...

047: How to Develop Media Relationships with Dominic Calabrese

May 22, 2017 18:13 - 31 minutes - 29.1 MB

Dominic Calabrese discusses how to develop relationships with the media. He talks in detail about how to contact the media, how to become a resource, how to get publicity, and how to nurture your relationship. Dominic is an award-winning public relations professional. Dominic has held senior-level positions in academia, government, and non-profit sectors. He is currently the Senior Vice President of Public Relations at the Chicago Lighthouse. Under his leadership, The Lighthouse’s public r...

046: Producing Successful Nerd Nightclubs with Bernie Bregman

May 15, 2017 19:15 - 39 minutes - 36.5 MB

Bernie Bregman discusses how he produces successful nerd nightclubs. He talks about why he started the nightclub, the types of deals he makes with venues, and shares his advertising secrets he's used to build his large following. Bernie is the Founder of Nerds Like Us which is a community for nerd culture. Bernie produces stage shows, conventions, nerd parties, nerd nightclubs, midnight movie screenings, weddings, and many other types of events. He started as a hype-man in the Rocky Horr...

045: 10 Ways to Make Your Website Patron Friendly with Carol Jackson

May 08, 2017 18:43 - 24 minutes - 23 MB

Carol Jackson discusses 10 ways to make your website patron friendly. She talks in detail about what information you need on your site, how to make navigation easy, and how to make people want to see your shows. Carol is the co-founder of Minnesota Theatre Love. Carol and her sister Julie started the blog in 2014 with the goal of highlighting all of the amazing theatres in the Twin Cities. In the past three years, they have written over 230 posts about must see shows and marketing strategi...

044: Booking Your Show on a Cruise Ship with David DaVinci

May 01, 2017 18:22 - 44 minutes - 41.2 MB

David DaVinci explains how to book your show on a cruise ship. He talks about why you should perform on a cruise ship, how to create a demo video, how to find and contact agents, and explains the contracts. David is a world-class illusionist. He has completed multiple world tours, starred in & co-produced “Magical Flight” at the Hyatt Regency Saipan, headlined on five Ringling Brothers & Barnum and Bailey Productions, headlined at theme parks, and on Disney, Holland America, Princess, and ...

043: Building a Social Media Strategy for Your Theater with Cameron Cash

April 24, 2017 18:22 - 40 minutes - 37.1 MB

Cameron Cash explains how to build a social media strategy for your theater. He talks about what to include in the strategy, how to position your brand, the type of content to share, and how to involve your cast and crew. Cameron has a degree in film production from the University of Texas at Austin. After graduating, Cameron moved to New York City and landed several off-Broadway and touring stage roles (Much Ado About Nothing, Cyrano De Bergerac, The Adventures of Don Quixote), while prod...

042: Teaser Postcards Featuring Your Talent with Shauna Branche

April 17, 2017 17:19 - 27 minutes - 25.6 MB

Shauna Branche explains how featuring your talent in teaser postcards can help fill seats. She talks in detail about how she designs the postcards, how she includes them in her marketing, and how she uses them to make additional income at her shows. Shauna is the founder and co-owner of Sweet Cheeks Cabaret in Anchorage, AK. She has been a dancer for 17 years, primarily focusing in Middle Eastern Dance, Classical Indian Dance, and GoGo Dance. For the past 4 years, she has been producing sh...

041: Writing a Show Title that Sells More Tickets with Bruce Pachtman

April 10, 2017 19:03 - 30 minutes - 28.5 MB

Bruce Pachtman discusses how to write a title that will help sell more tickets to your shows. He gives examples of titles that should be avoided, explains what makes a title stand out, and how to formulate a title that will help with your marketing. Bruce wrote and performed a solo show titled, “Don't Make Me Look Too Psychotic”. It was scheduled to run for 18 performances in San Francisco but continued for 68 weeks. He played Philadelphia for four months and reopened in San Francisco for ...

040: Running a SWOT Analysis to Achieve Your Goals with John DiMare

April 03, 2017 18:55 - 29 minutes - 27 MB

John DiMare talks about how to run a SWOT analysis to achieve your goals. SWOT stands for strengths, weaknesses, opportunities, and threats. John goes over each step of the analysis in detail and uses real life examples so that you can apply this analysis to your business. John started his first small business, a mobile DJ entertainment company, when he was 17 years old and a freshman in college. There he learned skills in running a business, working with other event vendors, as well as wo...

039: Preparing Yourself to Stand Out in an Audition with Ben Wolfe

March 27, 2017 18:12 - 36 minutes - 33.6 MB

Ben Wolfe discusses how to prepare yourself to stand out in an audition. He talks about how to select the right material for musical theatre, how to make a good audition tape, and how to effectively present yourself in an audition. Ben is the Founder and Director at the Southeastern Summer Theatre Institute, a nationally ranked high school summer theatre intensive based in Hilton Head Island, SC. A native of Georgia, Ben spent his youth performing, and in college began to transition into d...

038: Making Money with Educational Presentations with Joyce Szuflita

March 20, 2017 17:58 - 31 minutes - 29.2 MB

Joyce Szuflita discusses how she makes money from educational presentations. She talks about why presentations are vital to her business, why she sells tickets to her talks, and the strategies she uses to sell private consultations. Joyce was a Scenic Artist for 25 years for Broadway, feature films, the Metropolitan Opera, and major dance companies. She has worked on productions like the Lion King, Phantom of the Opera, and films with Spike Lee. In 2008, she founded NYC School Help where...

037: How the Morris-Jumel Mansion Grew from 5,000 to 25,000 Annual Visitors with Vincent Carbone

March 13, 2017 19:29 - 39 minutes - 36.3 MB

Vincent Carbone discusses how the Morris-Jumel Mansion grew from 5,000 visitors to 25,000 visitors over three years. He talks about why they started to focus on special events to grow their attendance, the various types of events they produce, and how they plan and organize their events. Vincent Carbone was born and raised on Long Island. After high school, he attended the State University of New York, College at Brockport where he developed a passion for theatre administration and directi...

036: How to Get the Perfect Headshot with Joe Edelman

March 06, 2017 19:12 - 37 minutes - 34.5 MB

Joe Edelman discusses how to get the perfect professional headshot. He talks about the importance of hiring a professional, what takes place during a photo session, and how to prepare yourself to get that amazing shot. Joe's photography career has spanned four decades, from his start as a newspaper photojournalist to his work photographing all types of people for commercial clients such as magazines, colleges, corporations, and advertising agencies. Joe's work has been published in magaz...

035: Producing Theater in Unconventional Spaces with Chris Davis

February 27, 2017 19:04 - 34 minutes - 31.8 MB

Chris Davis discusses how to produce theater in unconventional spaces. He talks about the reasons to perform in an unconventional space, how to find a space, and the types of arrangements you can make with the owners. Chris is a writer and performer residing in Philadelphia. His recent projects include solo shows One-Man Apocalypse Now, Juan-Winfield, Bortle 8, Drunk Lion, and Violence of the Lambs. His solo shows have toured throughout the United States and Europe. He has participated i...

Books

The Art of Being
1 Episode

Twitter Mentions

@joediamondlive 3 Episodes
@actoneprod 2 Episodes
@blackoutpete 2 Episodes
@mntheaterlove 2 Episodes
@theatrixusa 2 Episodes
@morrisjumel 1 Episode
@codyclarkmagic 1 Episode
@connorasher 1 Episode
@f_itclub 1 Episode
@the_evasons 1 Episode
@thecameroncash 1 Episode
@magicarol 1 Episode
@summeratssti 1 Episode
@vincentjcarbone 1 Episode
@venicetheatre 1 Episode
@1drunklion 1 Episode
@nycschoolhelp 1 Episode
@allysonm 1 Episode
@parrmagic 1 Episode
@okcimprov 1 Episode