Steve Kaufer @ TripAdvisor: The Entrepreneur Who Wanted a Better Vacation
Web Masters
English - January 23, 2023 08:05 - 47 minutes - 43.1 MB - ★★★★★ - 24 ratingsEntrepreneurship Business entrepreneurship business work internet history web marketing internet marketing internet businesses web entrepreneurship Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Chances are, before you take a vacation, you do lots of research figuring out where to go and what to do when you get there. Today, that's as easy as a Google search, but that wasn't always the case. In the early days of the Web, vacation research required hours of tedious detective work as you pieced together little bits of information about the places you wanted to visit from questionable sources.
That all began to change when Steve Kaufer launched TripAdvisor. His travel review website completely revolutionized the travel industry and changed the way people took vacations.
On this episode of Web Masters, Steve shares the story of not just building TripAdvisor, but running it for two decades through both an acquisition and going public.
For a complete transcript of the episode, click here.