LabTalks: The Non-Fungible Podcast artwork

LabTalks: The Non-Fungible Podcast

33 episodes - English - Latest episode: 7 days ago - ★★★★★ - 1 rating

Welcome to LabTalks: Season 3!

LabTalks: The Non-Fungible Podcast dives into the dynamic world of advertising and Web3. Join us as we explore everything from the latest Alkimi tech updates to the broader shifts in digital advertising.

Featuring special guests, founders' insights, and educational content, we tackle the industry's biggest questions and trends.

Tune in and be part of the conversation that's shaping the future of advertising in the digital age.

Bads ads broke the internet. Fix it with $ADS.

Tech News News
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

Labtalks X Good-Loop: Navigating AdTech Challenges & Sustainability

April 12, 2024 16:00 - 58 minutes - 54.3 MB

Join us for a thought-provoking discussion on the critical challenges facing the AdTech industry and the imperative of sustainability. Explore firsthand experiences from Claire Gleeson-Landry, who brings insights from her tenure at The Guardian and GoodLoop, shedding light on the challenges and inefficiencies within the industry. Discover why sustainability must transition from being a trend to becoming a core consideration in decision-making. Gain valuable perspectives on the impending "c...

LabTalks X Digitas: SPO, Cookies Replacements and Contextual Targeting

April 05, 2024 16:00 - 46 minutes - 43 MB

This week we were thrilled to be joined by Laurie, Head Of Programmatic at Digitas. Ben and Laurie discussed all things adtech, delving into topics like supply path optimisation (SPO), blockchains influence on the industry and looking to the future where cookies will no longer exist. Join Laurie and Ben for their practical insights and thought provoking discussions around the need for innovation within the space!

LabTalks x THE LAWYER: Trust us he knows EVERYTHING about crypto...

March 22, 2024 17:00 - 43 minutes - 39.8 MB

In this insightful discussion, Mark delves into the dynamic world of tech clients, decentralisation, and the future of digital space. From highlighting the challenges and opportunities within the tech industry to offering valuable advice for legal professionals venturing into the web3 space, this episode is packed with actionable insights for anyone interested in the evolving landscape of law and technology.

LabTalks x Flight3: Trends Shaping Web3, Project Models & Community Building Strategies

March 08, 2024 17:00 - 45 minutes - 42.1 MB

Join us for a deep dive into the world of blockchain/web3 innovation with CFO of Flight3 & Zebu Live, Jolyon Layard Horsfall, a leading expert in the field. In this episode of LabTalks, we explore the latest trends and developments shaping the blockchain/web3 landscape, from project models to community building strategies. Gain valuable insights from industry leaders as they share their perspectives on navigating the blockchain market, selecting promising projects, and driving innovation in...

LabTalks x Initiative: The Evolving World of Audience Data, What Brands Need to Know

February 14, 2024 17:00 - 51 minutes - 47.1 MB

Join us for an insightful discussion with Sherrick Chavda, Group Director Audience & Data Strategy, EMEA at Initiative, around the modern data landscape and its implications for brands' audience understanding. We delve into fresh strategies for consumer measurement in an evolving marketplace, preparing for the challenges and opportunities of the near future. An engaging mix of big-picture dynamics and tactical takeaways, centered on data-driven audience intelligence.

LabTalks: Coca Cola’s Advertising Strategy for 2024

February 02, 2024 17:08 - 54 minutes - 51.6 MB

In this episode of LabTalks Live, we delve into the revolutionary impact of blockchain technology on advertising and the arts, featuring insights from an industry leader at Coca-Cola, James Trott and our CEO, Ben Putley. Explore how blockchain is transforming digital advertising through enhanced transparency, efficiency and the future of consumer engagement in a decentralised digital ecosystem. Join us for a thought-provoking discussion on the convergence of technology, creativity, and innov...

LabTalks: Alkimi is B Corp Certified!

October 31, 2023 16:12 - 17 minutes - 16.4 MB

Welcome to the newest season of LabTalks - Season 3! For our first episode of this season, we have a huge announcement: Alkimi is now officially B Corp certified! Take a listen to this podcast to learn more about what this is, and what it means for Alkimi! $ADS

LabTalks: Advertising and The Environment, Sustainability & Carbon

August 17, 2023 16:12 - 23 minutes - 21.6 MB

LabTalks OG's Ben & Chorley were joined with Georges, Co-Founder & GM at EIDGENSI to discuss the impact of advertising on the environment and what exactly can be done to tackle it. Check out EIDGENSI here > https://www.eidgensi.com/For everything else Alkimi > https://linktr.ee/AlkimiExchange

LabTalks: Q2 & Beyond Founders Update

June 29, 2023 18:07 - 41 minutes - 38 MB

Hi Alkimists, we have a much-awaited update for you! Focusing on a reflection of Q2 and what we have achieved, new hires, Cannes 2023, staking pool update, NFT viewer, the much awaited Node Management roll out and much much more! Head over to Labs to check out the new Node Management page & NFT viewer: https://labs.alkimi.org/ Updates to follow on how to get involved in the node management raffle!

LabTalks: Founders Update

May 12, 2023 14:50 - 23 minutes - 22 MB

Hi Alkimists! Say hello to an exciting new episode of Labtalks! We have a special filmed episode with our founders. Ben, Chorley and Chandru caught up with everything new at Alkimi! We are thrilled to announce our new enhanced reporting dashboard, video ad formats and much more! Check them out on Alkimi Labs: https://labs.alkimi.org/ads-explorer Check out all other things Alkimi here: https://linktr.ee/AlkimiExchange

LabTalks: Web3 Insights & Attitudes Report, ExchangeWire

April 27, 2023 15:30 - 31 minutes - 28.9 MB

For this week's podcast we are back with the Alkimi OG's: Ben, Chorley & Chandru, to discuss the recent industry report by ExchangeWire, hosted on the Alkimi-sponsored Web3 Hub. The trio digest the key findings, discuss the current attitudes towards Web3 in the media, and finally, how they see the future of industry adoption.Check out the ExchangeWire Attitudes & Insights Report around Web3 & Media: https://www.exchangewire.com/insights-and-attitudes/web3-in-media/

EIDGENSI x Alkimi x Great Big Story

April 12, 2023 15:20 - 38 minutes - 35.2 MB

It's a EIDGENSI x Alkimi x Great Big Story lineup! A great big episode this week, with Alkimi & Eidgensi powerhouses and co-founders Ben Putley and Georges Tertois joined by Albertine Rae, an executive producer at whynow media. She has been at the business for three years, during which time she established their digital video production company, and developed The Sunday Times Culture Show, a weekly arts magazine programme for Britain's most prestigious news title. She now heads up the Great ...

Security & Safety: Chandru, Milly & Thomas Scovell

March 13, 2023 16:43 - 48 minutes - 44.4 MB

Hi Alkimists! Welcome to another episode of LabTalks! This week Chandru and Milly were joined by special guest Thomas Scovell! You all know him as THE Alkimist and the Alkimi lead community manager. Thomas is Chief Strategy Officer for New Zealand's largest independent advertising agency and has spent the last two decades in NZ and London, leading the marketing for some of the world's best-known brands and winning awards for digital innovation, brand strategy, and creative direction. This ...

ALKIMI X VICE

March 01, 2023 17:17 - 44 minutes - 40.3 MB

Hi Alkimists! Say hello to this very special episode 10 of LabTalks! CEO & Co-Founder Ben Putley caught up with Alex Payne. Alex is VP of Ad Operations for VICE Media Group, based typically in their London office. He has worked for VICE for 11 years and currently leads the Company's global advertising operations department that covers direct sold, programmatic and social media activation and the creation of marketing defining ad experiences. Ben & Alex discussed how and why there is a need...

SPECIAL EDITION: Alkimi X Obius

February 23, 2023 16:18 - 50 minutes - 46.1 MB

Let’s jump into the Alkimi archives this week for a special episode of LabTalks! Alkimi’s own Benjamin “Slam” Dunkel met up with Phil Haunhorst, CEO of Obius. Obius is a blockchain-based ERP software, that brings Enterprise-Resource-Planning to Web3. Check out Obius here: https://www.obius-erp.io/ Slam and Phil discussed a range of topics, touching on Web2 and Web3 interaction with daily life, barriers to entry of Web3, and how education can help Web3 adoption... For everything else Alki...

TWITTER SPACES SPECIAL: Community Questions Answered!

February 14, 2023 17:23 - 1 hour - 56.3 MB

Join the Alkimi Founder in a special Twitter Spaces AMA hosted by Sykodelic! The guys went live on Twitter answering our community questions after our massive announcement last week! We thought it was too good to miss, so welcome to this special edition of LabTalks! Check out our explanation on medium here 👇 https://alkimiexchange.medium.com/the-alkimi-ad-exchange-is-live-heres-what-that-means-f7376ddf3e65 Check out the Deep Dive with Chandru: Unpacking Transaction Data below 👇 https://...

TWITTER SPACES SPECIAL: The Alkimi Ad Exchange is live, what does that mean?

February 09, 2023 16:50 - 1 hour - 71.5 MB

Join the Alkimi Founder in a special Twitter Spaces AMA hosted by DeFiRunner! The guys went live on Twitter explaining exactly what the Alkimi Ad Exchange being live means for advertisers, publishers, our community and Alkimi Exchange itself. We thought it was too good to miss, so welcome to this special edition of LabTalks! Check out our explanation on medium here 👇 https://alkimiexchange.medium.com/the-alkimi-ad-exchange-is-live-heres-what-that-means-f7376ddf3e65 Check out the Deep Div...

EIDGENSI TAKEOVER NFTs Building Recognisable Brands: Adam Chorley, Georges Tertois & Morgan Selbekk

February 03, 2023 17:30 - 34 minutes - 31.7 MB

Welcome to another episode of LabTalks: The Non-Fungible Podcast. This week we have Eidgensi Takeover Part 2! Join Georges Tertois, Morgan Selbekk Co-founders of Eidgensi, and Adam Chorley, Alkimi COO & Co-founder discussing How NFT projects have used Web3 values to quickly build recognisable brands. Be sure to check out all other episodes of LabTalks below 👇 https://open.spotify.com/show/73sUvq3RsLU2CopT6x05VH https://podcasts.apple.com/us/podcast/labtalks-the-non-fungible-podcast/id15753...

EIDGENSI TAKEOVER: Michael Bresler, Georges Tertois & Ben Putley

January 23, 2023 17:02 - 36 minutes - 33.8 MB

Georges Tertois, Co-Founder of Eidgensi speaks to CEO of Alkimi Ben Putley and special guest Michael Bresler the Global Head of Strategic Partnerships and Moonshot Pursuits at 14 West, an Agora company, which offers business leaders in the media and marketing space backend support to better equip them to improve, expand, and ultimately bring their subscribers high-quality information. Michael and his team spend their days immersed in emerging technologies, trends and new partnerships to find...

Merry LabTalks: Founder's Talk with Ben, Chorley & Chandru

December 22, 2022 15:50 - 32 minutes - 30.1 MB

A special festive episode of LabTalks 🎄 The guys reflect on what a great year it has been for Alkimi. Discussing some of their personal highlights and looking towards 2023! Listen in for an early Christmas present which has landed on Alkimi Labs! Thank you for your continued support this year, we hope you have a Merry Christmas & A Happy New Year! Love, The Alkimi Team

LabTalks: Emily Roberts & Claire Gleeson-Landry

December 08, 2022 16:00 - 38 minutes - 72 MB

Welcome to another episode of LabTalks: The Non-Fungible Podcast! Head of Alkimi Marketing Milly caught up with Emily Roberts, Senior Associate at PwC & Co-Founder of The Women in Programmatic Network, and Claire Gleeson-Landry, Head of Investment & Sustainable Media at Good-Loop. They discuss trust & transparency in the AdTech space and what needs to change to move to a better future for the industry. A great conversation with two absolute powerhouses in the industry.

Founder's Talk: Ben, Chorley & Chandru

November 10, 2022 16:00 - 27 minutes - 50.6 MB

Welcome to episode 2 of LabTalks! This week we had Ben, Chorley & Chandru talk about everything Alkimi. Importantly Chandru gives an update on the work that has been going on behind the scenes.

LabTalks: Meet The Eidgensi Team

October 27, 2022 14:51 - 44 minutes - 82.1 MB

Welcome to LabTalks: The Non-Fungible Podcast! To kick off our new series meet the Eidgensi Team. Ben & Chorley, Alkimi Co-Founders are joined by Georges Tertois, Morgan Selbekk and Paul Dimmock. Check out Eidgensi here: https://www.eidgensi.com/ The guys introduce Eidgensi: a creative media agency that enables advertising, design & development for the new era of the internet. Eidgensi leverages their expertise across a number of disciplines ensuring a seamless end-to-end digital experien...

Vincent Boujnah- Alkimi Exchange's NEW Chief Financial Officer

September 01, 2022 16:00 - 39 minutes - 74.3 MB

It's an Alkimi only podcast this week! With CEO & Co-Founder Ben Putley, Digital Marketing Manager Milly Putley and our new CFO Vincent Boujnah! Vincent has always been working in fast growing tech and international environments. Whilst born and raised in France, he started his career in NYC back in the 90s with DoubleClick, the internet advertising pioneer later acquired by Google. He then became the CFO of Toluna, supporting the growth from 20 employees in France to 800 globally within on...

Brian O'Beirne- Director of Research at Kasei Holdings

July 20, 2022 15:50 - 50 minutes - 68.7 MB

CEO & CTO Ben Putley and Chandru Naryana caught up with Brian O'Beirne, Director of Research at Kasei Holdings, to discuss everything blockchain on this weeks episode of #wearealkimists ! Check out everything Alkimi here: https://linktr.ee/AlkimiExchange

Dr Martin Hiesboeck- Head of Research at Uphold

July 12, 2022 19:29 - 58 minutes - 134 MB

Following our massive announcement with UpHold. We are joined by Dr Martin Hiesboeck Head of Research at UpHold 🙌🏻 Check out everything Alkimi here: https://linktr.ee/AlkimiExchange

Justin Peyton- Chief Transformation & Strategy Officer APAC at Wunderman Thompson

July 05, 2022 16:00 - 48 minutes - 44.2 MB

We're back with another episode of #wearealkimists! On this episode we had a very special guest Justin Peyton, Chief Transformation & Strategy Officer APAC Chief Transformation & Strategy Officer APAC Wunderman Thompson.

Chandru Narayana- Alkimi Exchange CTO on Custom Consensus, Blockchain & Smart Contracts

February 14, 2022 17:00 - 53 minutes - 74.1 MB

We are excited to kick off this year's first episode with the whole Alkimi Team. Ben and Chorley are joined by special guest Chandru, Alkimi Exchange CTO. The guys discuss everything from custom consensus to validation to smart contracts. They also explore the power of the Constellation Hypergraph, and why you should join their flight programme.

Rob Bradley - SVP Head of APAC, LATAM Ad Sales and International Digital Strategy at CNN

September 08, 2021 13:54 - 58 minutes - 107 MB

Rob Bradley joined to talk to Alkimi about his extensive career in the publishing world. We spoke about previous emerging technologies and how Rob's strategy in applying these to legacy businesses yielded incredible results for some of the biggest publishing houses and news outlets.

Emily Scovell - Joint Head of Planning, Mindshare; Thomas Scovell - Director of Strategy, Byte

August 17, 2021 09:58 - 55 minutes - 127 MB

We had the pleasure of talking to Emily and Thomas Scovell; career advertisers for Media and Creative agencies respectively. We talked through the application of the blockchain to the buy-side of the advertising world, the future of advertising and favourite adverts!

Paul Dimmock - Head of Programmatic, Octave Audio

August 14, 2021 07:56 - 44 minutes - 103 MB

We were joined by Paul Dimmock - Head of Programmatic at the programmatic audio exchange, Octave Audio. We discussed the growing audio sector and how blockchain could help the audio market.

Andrew Smith - Chief Product Officer, OpenSlate

July 05, 2021 19:14 - 42 minutes - 58.1 MB

Alkimi Exchange advisor Andrew Smith joins us to discuss his history in publishing, the current issues facing advertisers and the application of blockchain and contextual targeting.

Andrew Morsy - Managing Director, Peer39

July 05, 2021 18:51 - 58 minutes - 80.1 MB

We're pleased to share the first episode of our #wearealkimists podcasts - featuring Andrew Morsy, who drops some serious industry knowledge bombs!