Label LIVE: Bridging the Gap of Software to Hardware in a Niche Market

Wealth Preservation Podcast

English - April 18, 2022 04:00 - 1 hour - 57.6 MB
Entrepreneurship Business Management entrepreneur small business business Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Label Live: Computer Hacking to Farming to Label Making Innovation

Next Episode: Xplicit Fitness: Giving up 6 Figures for Getting Punched in the Face

Entrepreneur success stories come in many different shapes and sizes. In this second installment with Caylan Larson, we go into how his side project of making a label printer with the best hardware and software combination went from a small hustle to eclipsing his successful consulting practice. Caylan had mentors and close friends advising he not quit his day job (which he didn’t) and he has now left them speechless in how his project has come together and disrupted the label printing market. But the story of how he has grown this project is something everyone can learn from. In the episode we cover identifying a true need, ruling out bad ideas, technological debt, scaling a business up, prioritizing improvements, and the opportunity cost of going all in on your side hustle over balancing two jobs. Caylan also goes into the different applications for his printer, how customers are using it, why it is far more efficient than what more people have access too, his value proposition, and why Label LIVE is reaching such a large portion of the market.

When he set out to make a better label printer, he did not think he was creating a mini printing press that would save potentially hundreds of hours’ worth of work and analysis for consumers. He also didn’t know that he would become a global company so quickly.

We, on the Wealth Preservation Podcast, LOVE the unique roads people travel on their journey through entrepreneurism.

If you enjoyed Caylan’s episode and want to hear from more entrepreneurs and strategists, please check out and subscribe to one of our many channels and visit our website.

Website: www.wealthpreservationpodcast.com

Apple Podcast: https://podcasts.apple.com/us/podcast/wealth-preservation-podcast/id1493231689

Stitcher: https://www.stitcher.com/podcast/wealth-preservation-podcast

Spotify: https://open.spotify.com/show/6rrd3dJmti8drpc0EpySRt

Check out Caylan’s website, YouTube channel, or LinkedIn page for more videos, or go check out if Label LIVE is good for your business! (We do not receive compensation for referrals…we just LOVE the story and innovation Caylan is providing in this space!)

Website: https://label.live/

YouTube: https://www.youtube.com/channel/UCo7nlPdvN-wtPt3d5-f3ifA/featured

LinkedIn: https://www.linkedin.com/in/caylanlarson/

Label LIVE Download: https://label.live/download