157 - How we built a $500,000+ affiliate program in 3 years

This week we are breaking down our affiliate program for our main offer (WAIM Unlimited). Just a few years ago we weren’t interested in “affiliate marketing” at all. We share those initial misconceptions and how our mindset shifted in a different direction, with the help of our paying customers who were asking if they could promote WAIM to their friends and subscribers.

Nearly 70% of our new WAIM customers in the past 3 years are from our existing customers (affiliates) and we love this for multiple reasons: Not only because it keeps us from having to spend money on marketing and advertising, but because we know our members are only going to attract people who share our similar values.

Some business owners might hear that we’ve paid our affiliates $166,000 and think that’s money that could’ve gone into our pockets, but we see it as a great way to re-invest in our members and thank them for their efforts!

We hope this chat about affiliate marketing can give you some concrete ideas on if setting up affiliates is right for your business.

🔗 Get the full episode show notes and transcript at wanderingaimfully.com/157

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Links mentioned in the episode:

Restrict Content Pro (WP membership plugin): https://bit.ly/jasonrcp

AffiliateWP (WP affiliate plugin): https://bit.ly/jasonaffiliatewp

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