#042 - Gabe Gordon: On the Value of Content Creators in Influencer Marketing

People of Growth

English - December 07, 2020 07:00 - 26 minutes - 24.7 MB - ★★★★★ - 15 ratings
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Previous Episode: #041 - Tim Hein: On His Ministry and the Unmade Podcast

Next Episode: #043 - Chris Davis: On the Life and Career Lessons Learned from Automation

Gabe Gordon is the co-founder of Reach Agency. He's spent 15 years doing cool things with brands like General Motors, the NFL, Walmart, Pepsi Co., Nestle. In this interview, Gabe and Nate talk about how Gabe got into content marketing, his experience at William Morris, and how he started up Reach. Gabe also discusses how Reach came up with the idea to use influencers as content creators, not just for their audience.

Follow Gabe:

Reach.Agency

Check out the show notes at Voxtur.Life/GabeGordon

Background music: Drifting Korners - Joseph McDade