Beauty School Marketing and Recruitment 101

Volume Up by The Tease

English - June 20, 2022 12:00 - 52 minutes - 120 MB - ★★★★★ - 21 ratings
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Previous Episode: Beauty Industry Going Further: A Mental Health Series

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Interview with Jenn Lyles

On this week’s episode, we talked with Jenn Lyles. Jenn Lyles is a beauty school marketing and lead generation expert, now serving as the Executive Director of Beauty Schools Marketing Group. She worked as Communications Director for the American Association of Cosmetology Schools before pivoting to the school side as a Marketing Director for a four-campus beauty and wellness school in Southern California where she was awarded best beauty school marketer in the nation. Most recently, Jenn was an independent higher education consultant for vocational schools around the nation, working with some of the most well-known beauty schools in the country and has helped dozens of schools increase their lead flow, conversion rates, and created high-converting social ads for nearly 100 unique career schools.

We talked with Jenn about her journey, her work with beauty school marketing and how schools should start recruiting.

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