Voice Your Brand
11 episodes - English - Latest episode: over 3 years ago - ★★★★★ - 1 ratingA fun and down-to-earth podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. Hosted by Nell Casey – founder of creative copywriting agency Fete Creative – this podcast gives you the low down on all things ecommerce copywriting from finding your brand’s voice, writing product descriptions and using social media to connect with your customers. It also features interviews with business owners who have grown their brand by creating a stand-out personality, and advice from experts on everything from running ads to email marketing. For more info, including show notes and freebies head to fetecreative.com.au/podcast.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
All about goal setting with Nell Casey
February 03, 2021 09:00 - 21 minutes - 14.5 MBWe don’t need a new year to set new goals, but there’s something so nice about a fresh slate to make some big plans. And with the whole of 2021 ahead, now’s the time to think about where you want to take your business and what you want to achieve this year through a bit of reflection, breaking down those goals into bite-size chunks and setting aside the time to work on the things that matter most to you. Welcome to Episode 8 of Voice Your Brand. The podcast dedicated to helping you launch a...
From government spy to brand copywriter with Nell Casey
November 24, 2020 19:00 - 22 minutes - 15.7 MBHave you wondered how someone goes from government spy to brand copywriter? No? Oh well, today you’re going to learn anyway. This episode is your chance to get to know more about how I got to be the host of a podcast, and what’s happening next for Fete Creative in 2021. Welcome to Episode 7 of Voice Your Brand. The podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. Al...
A guide to sustainable social media with Chelsea Berman
November 17, 2020 18:00 - 28 minutes - 19.4 MBAh social media. Love it or hate it, as an ecommerce brand it’s an essential way for you to reach new customers and build your community. But how do you make it work for you without sapping your time and energy? My guest today has the answers. In today’s episode we’re sharing tips for a sustainable social media that’ll help you make the most of the Christmas season and well into 2021. Today I’m joined by Chelsea Berman from Blossom Media. Chelsea is a social media specialist who works wi...
A guide to sustainable social media with Chelsea Burman
November 17, 2020 18:00 - 28 minutes - 19.4 MBAh social media. Love it or hate it, as an ecommerce brand it’s an essential way for you to reach new customers and build your community. But how do you make it work for you without sapping your time and energy? My guest today has the answers. In today’s episode we’re sharing tips for a sustainable social media that’ll help you make the most of the Christmas season and well into 2021. Today I’m joined by Chelsea Berman from Blossom Media. Chelsea is a social media specialist who works wi...
Ready your brand for a very Covid Christmas with Charlie of Dear Charlie Marketing
November 03, 2020 18:00 - 54 minutes - 37.3 MBAs a small ecommerce business with a similarly sized marketing budget, how do you compete with the big players? My guest today has a wealth of experience working with some of the biggest ecommerce brands out there and now helps small businesses create epic marketing strategies no matter their size. On today’s episode, we’re talking all things brand building and how to prep your ecommerce business for Christmas in these Covid times. Today I’m joined by Charlie Bland from Dear Charlie Marke...
Branding that goes beyond the logo with Nikki Hamilton
October 27, 2020 18:00 - 32 minutes - 22 MBSure, sounding good is important. But when it comes to your business, you’ve got to look the part as well. Your visual identity goes hand-in-hand with your brand voice. But that goes way beyond a beautiful logo. On today’s episode I’m joined by Nikki of Seedling Digital to talk about how you can create a stunning visual presence that conveys your message and converts your customers. Nikki is a digital designer whose speciality is helping women in business develop a cohesive online presenc...
To blog or not to blog?
October 20, 2020 18:00 - 21 minutes - 14.5 MBTo blog or not to blog, that is the question. In a world of likes, reels and views, is the good old blog still relevant to your content marketing strategy? And can you really use it to grow your business? In this episode of Voice Your Brand, I’m exploring the why, what and how of blogging for your online brand. Welcome to Episode 3 of Voice Your Brand. The podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating cont...
Nailing your product descriptions
October 13, 2020 20:00 - 29 minutes - 20.2 MBToday we’re talking about product descriptions. Why are they important, how to write them and how to use them to connect with your customers, increase sales and decrease returns. Welcome to Episode 2 of Voice Your Brand. The podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. All through the power of a unique brand voice. If you’re struggling to stand out online, getti...
What the heck is brand voice anyway?
October 06, 2020 23:00 - 27 minutes - 19.2 MBKnow what you want to say for your business, but not how to say it? Trying to nail your brand so you can stand out in a sea of sameness? Want to know what the heck a brand voice is anyway? This episode is for you. Today we’re talking all things brand voice – ie. the secret to creating a clear and consistent personality for your brand that engages your audience, builds trust and increases sales. Welcome to Episode 1 of Voice Your Brand. The podcast dedicated to helping you launch and grow y...
1. What the heck is brand voice anyway?
October 06, 2020 23:00 - 27 minutes - 19.2 MBKnow what you want to say for your business, but not how to say it? Trying to nail your brand so you can stand out in a sea of sameness? Want to know what the heck a brand voice is anyway? This episode is for you. Today we’re talking all things brand voice – ie. the secret to creating a clear and consistent personality for your brand that engages your audience, builds trust and increases sales. Welcome to Episode 1 of Voice Your Brand. The podcast dedicated to helping you launch and grow y...
[TRAILER] Voice Your Brand with Nell Casey
September 29, 2020 14:00 - 9 minutes - 6.85 MBWelcome to Voice Your Brand. The podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. All through the power of a unique brand voice. If you’re struggling to stand out online, getting stuck writing your product descriptions, or feeling pulled in a million directions when it comes to marketing your ecommerce brand, you’re in the right place. I’m your host Nell Casey, the ...