Embracer Group has been gobbling up companies since it started its existence, but even then, this past 24 hours were special...especially if you have a soft spot for The Hobbit or The Lord of the Rings.

What just happened? Let's talk about it.

In a hole in the market there lived a group...in Virtual Legality.

CHECK OUT THE VIDEO AT: https://youtu.be/XExA9Yq84W8

#embracergroup #middleearth #lotr

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CHAPTERS
00:00 Introduction (Thanks Supporters!)
02:25 Introducing Freemode
5:23 Adding to Freemode (Limited Run, Slingtrix, Tuxedo, Tripwire)
15:31 A History of Middle Earth...IP
22:53 Buying Middle Earth
38:59 Conclusion

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Discussed in this episode:

EMBRACER PRESS RELEASES
https://embracer.com/release/embracer-group-enters-into-agreement-to-acquire-ip-rights-to-the-lord-of-the-rings-and-the-hobbit-literary-works-by-j-r-r-tolkien/
https://embracer.com/release/embracer-group-announces-the-11th-operating-group-embracer-freemode/
https://embracer.com/release/embracer-group-enters-into-an-agreement-to-acquire-limited-run-games/
https://embracer.com/release/embracer-group-enters-into-an-agreement-to-acquire-singtrix/
https://embracer.com/release/embracer-group-acquires-tuxedo-labs/
https://embracer.com/release/embracer-group-enters-into-agreement-to-acquire-tripwire-interactive/
https://embracer.com/release/financial-impact-from-acquisitions-is-estimated-to-contribute-sek-550-750-million-in-pro-forma-adjusted-ebit-fy-22-23-sek-750-950-million-fy-23-24-and-sek-1-0-1-5-billion-fy-24-25-3/

ARTICLES
https://www.theverge.com/2021/9/7/22661432/john-gibson-tripwire-step-down-twitter-texas-abortion
https://deadline.com/2022/08/embracer-group-acquires-rights-lord-of-the-rings-and-hobbit-1235095113/amp/
https://www.hollywoodreporter.com/business/business-news/warner-bros-tolkien-estate-settle-80-million-hobbit-lawsuit-1018478/
https://deadline.com/2017/11/amazon-the-lord-of-the-rings-tv-series-multi-season-commitment-1202207065/
https://variety.com/2022/film/news/lord-of-the-rings-hobbit-tolkien-zaentz-rights-sale-1235176036/

MIDDLE EARTH IP
https://www.zaentz.com/about.html
https://www.zaentz.com/middle-earth-enterprises.html
https://www.middleearth.com/history.html

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"Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law).

CHECK OUT THE REST OF VIRTUAL LEGALITY HERE:
https://www.youtube.com/playlist?list=PL1zDCgJzZUy9YAU61GoW-00K0TJOGnPCo

DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL.

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Twitter: @hoeglaw
Web: hoeglaw.com