Viral Podcasting artwork

Viral Podcasting

81 episodes - English - Latest episode: over 3 years ago - ★★ - 59 ratings

The show that helps you turn your podcast into a money maker. You'll learn how to earn a 6 figure income from your podcast.

Technology podcasting passiveincome pat flynn ravenscraft john lee dumas smartpassiveincome smart
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Episodes

The New Macs Are A Game Changer For Podcasters - #75

December 11, 2020 20:55 - 10 minutes - 14.5 MB

The new Macs utilizing the Apple (Silicon) M1 Arm Chip are truly outstanding for Podcasters. I purchased the Mac Mini, fully loaded with a 2tb harddrive and 16gb of RAM. The increase in speed over the 2018 Mac Mini is dramatic and substantial. For unoptimized programs such as Adobe Audition, waiting times for effects, file saving and copying blew me a way. I’m not much of a video editor, but using iMovie to edit my videos, has resulted in dramatic decreases in rendering times. I estimate that...

Why I Dumped Skype! for Zoom - VP#74

September 08, 2020 17:45 - 13 minutes - 18.1 MB

I was having loads of problems dealing with Skype! during the pandemic. Seems like the call quality had just deteriorated past the point of no return. Video quality was way off, so after participating in a high quality Zoom call, my decision was made. I made the switch. Now I don't like platforms where you can't initiate the call to your guest, which you certainly can't do on Zoom. However, it's great calendar integration made up for some of that control. The quality of their video interface ...

Finding Your Voice and Learning to Listen to It - VP #75 13.Jul.20

September 08, 2020 17:43 - 11 minutes - 16.2 MB

It's one thing to find your voice, it's another matter to hear it. Recently, I learned how to self-aircheck myself. I had delegated my editing chores to my my producer Melissa. When I started a new daily show, I needed to get my shows posted within 15 minutes of completion. This led to me back to the editor's chair and it has helped my overall show greatly. I got to see my mistakes and correct them first hand. And I found my things I could be doing better. It's a great feedback loop that has ...

9 Years and 7000 Podcast Episodes - Show #73

June 13, 2020 17:09 - 19 minutes - 17.6 MB

June 7, 2020 marked 9 years since I became a full-time professional podcaster. It took me 4 years to start earning a 6 figure income. Here's a few things that you can do to get it done faster. First, hire a coach to help you air-check and up your game. Produce the highest production values you are capable of. Your audience deserves it! Keep improving and find your voice. Once you've found it, start listening to it. You'll be amazed at how fast you'll progress. And of course, whether you're al...

Never Have A Crappy Phone Interview Again #72

May 21, 2020 16:44 - 16 minutes - 14.9 MB

Interview based shows know only too well that the quality of your show is often limited by the quality of the audio connection. If you're using Skype to Skype domestically, sound quality issues are usually minimal. The problem occurs when you're going Skype to Cellphone, Skype to VOIP or Skype to Landline. Fortunately, the folks at Rode thought of almost everything when they released their Rodecaster Pro. And much of what they didn't think of, they've fixed in their firmware updates. Your ce...

Unbeatable Podcasting The Rodecaster Pro and the Cloud 44A #71

May 05, 2020 19:25 - 35 minutes - 48.6 MB

Every now and then a piece of equipment is created that has the ability to change an industry. While the Roadcaster Pro may not quite be in that category, it can help even the most green podcaster sound like a pro. It has a suite of features, including professional effects, bluetooth pairing of your phone, computer and mixer and sound pads to easily mix in those great sound effects. You might not need them all or even most of them, but you’ll come to view the Roadcaster Pro as invaluable to y...

Podcasting in the Era of Coronavirus - Ben Kreuger #70

April 24, 2020 20:42 - 28 minutes - 38.6 MB

With the spread of Coronavirus, everyone is shifting and changing. It’s time to be a leader in these troubled times. A lot of things are shifting. Podcasting is one communicaiton option. There are many, video, writing articles and live events. Podcasting is an incredible option, especially now that being physically around people isn’t going to be an option. If you’re working from home or lost your job and you have a message, then podcasting could be an option. Will the current conditions lead...

Is the Cloud 44A the Greatest Podcasting Microphone of All Time - MicrophoneViral Pod #69

April 16, 2020 16:33 - 17 minutes - 24 MB

I rave about my Cloud 44a Microphone. It's the successor to the orginal RCA 44a microphone from the 1940's. They are actually using the tooling and fabrication of the ribbon that was used in the original. Then add to that built-in Cloud Lifter preamp and you've got an active ribbon microphone that has unparalleled warmth and depth. It's expensive, retailing at $1599, but I was fortunate to pick-up two of them - very gently used for much less. It was truly love at first site/recording. The mic...

Viral Pod #69

April 16, 2020 16:33

I rave about my Cloud 44a Microphone. It's the successor to the orginal RCA 44a microphone from the 1940's. They are actually using the tooling and fabrication of the ribbon that was used in the original. Then add to that built-in Cloud Lifter preamp and you've got an active ribbon microphone that has unparalleled warmth and depth. It's expensive, retailing at $1599, but I was fortunate to pick-up two of them - very gently used for much less. It was truly love at first site/recording. The mic...

Podfest 2020 - Viral Podcasting #68

March 16, 2020 17:44 - 16 minutes - 22.7 MB

Just got back from Podfest. An amazing show that keeps on getting better and better. We actually exhibited there. We’re now offering full podcast editing services. We’ve been doing it informally for years now and figured it was a good time to help people out with their podcast. Also discussed yet again the value of airchecking, getting an third party to listen to your show and provide feedback. I’ve been doing it ever since I got started, nearly 7000 episodes ago. It will really help you ou...

Challenge Yourself 365 Days Per Year with Ann Bernard #67

March 14, 2020 14:26 - 23 minutes - 32.4 MB

Ann Bernard started The #365FirstsChallenge as a journey of adding new experiences, actions, and things into your life—that you’ve never done before. It’s a process of enhancing the way you live and squeezing all that you can out of life. Experiencing a wide mixtures of firsts will impact who you are and shape how you continue to live your life. It’s about change and stepping into the unknown. Reconnecting with your childlike mindset. Opening your mind, tapping in your creativity, self-discov...

Marketing and Monetization - Naresh Vissa #67

February 03, 2020 20:41 - 25 minutes - 35.3 MB

Naresh Vissa joined us today. When it comes to marketing and monetization, the two go hand-in-hand. Using digital marketing you can turbo-charge your podcast listenership. It means uploading your podcast to multiple platforms. Getting your show out there. And define your niche. Narrow-casting focusing on a particular subject to hone in on your audience’s interest. You want to be an early mover in your niche to maximize your audience. You have to be in it for the long-haul. Commitment and cons...

When Digital Economics Strikes the Home and the Office - Naresh Vissa

November 26, 2019 17:00 - 28 minutes - 38.7 MB

The digital economy went bust in 2001. Companies started seeking better more cost-effective ways of doing business. Now you can outsource everything, services and manufacturing, etc. It’s more efficient and improves the bottom line. When the next recession hits, it will be the next transformation of the global economy. Naresh is seeing it with his own business, his services have displaced employees and has increased client capabilities. The need to attend trade shows is diminshing. Their cost...

Battling Back from Financial Ruin - Heather Havenwood

November 04, 2019 17:39 - 34 minutes - 47.7 MB

Heather Havenwood was always different. While her friends in Texas were simply looking to get married and have a family, she always wanted to be an entrepreneur. She teamed up with a person she thought was trustworthy. They were succeeding beyond her expectations and then the unthinkable happened. Her partner absconded with all their company's assets, leaving Heather holding the bag. This led her to bankruptcy and couch surfing for many months. Finally, she went to an old mentor and asked the...

21st Century Renaissance Man and Podcaster - Paul Gibbons Episode #64

October 16, 2019 13:00 - 37 minutes - 51.8 MB

Paul Gibbons is a fellow podcaster using science and philosophy to further his audience’s knowledge. He’s opinionated and very secure in his beliefs, but that doesn’t mean he’s not open-minded. He’s willing to look at the facts and change his opinion when required. We talked about why media figures on the right succeed while those on the left fail. As I stated, “It’s not the message, it’s the messenger.” People connect with their favorite media figures and may or may not buy into their messag...

Crushing Podcasting with Goal Setting - Lunide Louis #65

October 09, 2019 23:25 - 28 minutes - 38.4 MB

Lunide Louis has a gift and she decided to share it with an audience. But she didn't have one. So she started a podcast with very ambitious audience goals and so far she's exceeded. But her morning wake-up and goal setting program looks like a winner and that's why we're bringing here to you. We're trying some of her specific action steps. If you do too, please let us know how they work out for you. 

Viral Podcast - New Equipment, New Capabilities #63 21.Aug.19

September 19, 2019 15:53 - 12 minutes - 17.7 MB

You know that we're big believers in the constant quest to upgrade our equipment. Two recent additions have made a meaningful contribution to the quality of our shows and the ability to facilitate and expedite our workflow. First we purchased a slightly used Shure KSM 313 Microphone. This Red and Black microphone while being very attractive utilizes a Roswellite rare earth metal ribbon to capture sound. It's most useful for musicians, but it's also a great podcasting mic. The ribbon is great...

Viral Podcast -I Finally Found Out How to Be Consistent #62

August 22, 2019 13:00 - 11 minutes - 15.7 MB

I've often preached the virtues of consistency, while not adhering to them myself. Finally, I decided to put my foot down and force myself to comply. I'm now doing 10 segments per month and have figured out that my producer can simply auto post them at 9am every morning. It's an easy system and it's working. It's one thing to produce the episodes, but it's quite another to actually release them on a schedule. But, it's not that easy. Now I do my show notes and the episodes are ready to go. If...

Ben Kreuger - Become A Professional Podcaster #61

August 15, 2019 19:02 - 28 minutes - 38.8 MB

Ben Kreuger of www.cashflowpodcasting.com joined us and together we explored the evolution of a professional podcaster. Some people start out on a lark and find they have found their calling. Others start out with a distinct brand and business and realize that podcasting can help them to greatly leverage their business. It doesn't really matter how you get there, but Ben believes that once you become an advocate for your audience, you've made the transition. Eventually, if you keep at it, eve...

Kevin Dumont - Rebel With A Cause #60

June 24, 2019 20:00 - 32 minutes - 44.2 MB

Kevin Dumont has always been a rebel. With some people, it's just the way they're wired. But not in a negative sense, but rather someone who doesn't go along with the crowd. His investment philosophy is really quite simple, look for gains but always avoid losses. That's rather non-traditional in the current economic cycle. It's a strategy for long term success. That's how his podcast was born, out of a desire to afford investors complete transparency while giving them opportunities to invest ...

Darren Paltrowitz - From the Music Business to Podcasting #59

May 14, 2019 17:13 - 30 minutes - 41.7 MB

Darren Paltrowitz was a veteran of the music business. Now he podcasts about the business and interviews many music celebs. We discuss a wide variety of issues facing podcasters and go into the business’s highs and lows. Perhaps of most help to those looking to build their podcasts is our in depth discussion of interviewing do’s and don’ts. Darren is a skilled interviewer with many, many interviews under his belt. We talk about disinterested interviewees, detached complacent subjects and how ...

David Hooper’s Big Podcast #58

April 24, 2019 15:35 - 29 minutes - 41 MB

David Hooper has done it. He’s written Big Podcast the definitive book on the Podcasting Business. Following in the footsteps of Viral Podcasting, David spent 4 years writing a book about every aspect of creating a Big Podcast. It’s 460 pages chock full of methods and techniques to propel your podcast into the big leagues. And David is well situated to take on the task. A radio/music enthusiast and expert with decades of experience, he goes way beyond simply telling you what equipment to buy ...

Finally a Portable Video/Audio Setup That’s Easy and Works! #57

March 14, 2019 16:52 - 13 minutes - 18 MB

Viral Podcasting is not intended to be a geeky show, highlighting the latest in wonderful life changing tech. However, at Podfest we came across a great unit from Shure - the MV88+Video Kit. It comes with a tripod, an adjustable smartphone mount, a high quality microphone and a great app (iPhone or Android). It makes doing on the fly video or audio a snap. Anyone can use it almost immediately with very little prep. It’s going to be our exclusive audio video setup for when we take our show on ...

Naresh Vissa - You Were Born to Be a Bestseller #55

March 01, 2019 17:40 - 17 minutes - 23.9 MB

Naresh Vissa has just written his 6th book. Several of them have gone on to become Amazon Bestsellers. His book about podcasting has sold over 12,000 copies, a remarkable achievement. His latest book From Nobody to Bestselling Author appears ready to follow the trend. He covers the basics from how to write, how to be interesting and how to be a marketable author. It's hard to believe that using free dictation software on your smartphone can help turn you into a bestseller. Naresh has a system...

Chris Krimitsos | Why You Need to Attend Podfest! #54

February 25, 2019 19:57 - 23 minutes - 32 MB

We've been attending Podfest for the last three years. During that time it's really grown. This year from March 7-9, 2019, over 1000 people from around the globe will attend. We've vowed to never miss it again. Whether you're an aspiring podcaster or just someone who's looking to expand your audience, you'll find lots here for you. The networking events are second to none and the people are amazing. We've made some extremely valuable lifetime contacts here. For many of us, it's the only oppor...

Always Be Upgrading Part 2 #53

February 25, 2019 16:09 - 12 minutes - 17.8 MB

In podcasting as in so many other areas of business/life, you always need to be upgrading, your skills and equipment. I was having some sound quality issues with my set-up. I tried isolating each item to deduce the cause. I checked the microphones, mixer, cables, computer, etc. I finally concluded that my Behringer 4400 Multigate gate/expander was the culprit and so reluctantly disposed of it. I still wanted the ability to have effects, so I decided to seek out a new digital mixer. There's a ...

Dave Jackson - Podcast Trainer Extraordinaire! #52

February 13, 2019 14:00 - 37 minutes - 52 MB

Dave Jackson was a professional trainer and almost too good at his job. Several times he was called into his boss’s office and regrettably shown the door, through no fault of his own. It was always the same story, you’re doing a great job but sales, not so much. The last time it happened, he had a Plan B, become a professional podcaster and teach others how to do the same. Dave started podcasting at a time when almost no one knew what an RSS Feed was. A lot of the podcasting conveniences we t...

Air-check to Get Out of Your Rut #56

February 06, 2019 19:18 - 14 minutes - 19.3 MB

Recently I was feeling like the show wasn’t progressing; I was in a rut. I still loved podcasting, but I just felt stymied. I called up my radio coach Valerie Geller to get an air-check along with some advice. She reminded me that 9 months earlier I had lost a loved one and it takes a good year to process grief. This was an aha moment that led to the realization that I was in a low-grade depression. We worked on a some better interview techniques, critiqued my audio quality and made a follow-...

Andrew Alleman - Getting Guests for Your Podcast #51

January 07, 2019 18:05 - 26 minutes - 35.7 MB

Andrew Alleman started http://PodcastGuest.com to help podcasters solve the always present problem of getting guests for your show. But what do you do once the guest is on the air? How do you crush interviewing? Andrew brings many great techniques and strategy for nailing the interview. We talk about what to do when your guest is a dud and how to turn them into a star. Interviewing is all about mastering the situation and brining out the best in your guest. Do it right and it’s magic. Do it ...

Always Be Upgrading #49

December 18, 2018 15:50 - 17 minutes - 23.5 MB

It’s very easy to get into a podcasting rut. Everything seems to be going fine and why should you want to upset the applecart. However, investing in technology that will actually improve your show is almost always a good investment. We’re not talking about vanity upgrades where you buy something new just to satisfy an emotional desire. Rather we’re talking about investing in innovations that actually improve the quality of your show. I recently purchased a new Mac Mini 2018. I didn’t buy the ...

Kasim Aslim - Failure is the Best Teacher #50

December 07, 2018 16:30 - 30 minutes - 41.7 MB

We spoke with bestselling author Kasim Aslim. He shared his life story with us and it was quite touching. At 20 years old he had a booming business and then all of a sudden he lost it all. He was having trouble making ends meet. It was a hellish experience that was life altering. However, rather than be defeated by this defeat, he used it as a learning experience. Today, he credits that experience with his current success and solvency. It’s a matter of learning far more from your successes th...

Amy Domestico - Profitable Podcasting #48

November 14, 2018 05:00 - 24 minutes - 22.8 MB

Amy Domestico is the Customer Success Manager for Voxnest. She's been in podcasting for more than a decade and takes the industry very seriously. There's probably no better source for the latest scuttlebutt than  her. Amy believes that the opportunities for making podcasting a career and a high income earner have never been greater. Since Spreaker and Blogtalkradio were combined into Voxnest, there's greater opportunities for monetization than ever. While you might not be able to retire off y...

Marla Isackson - Building a New Podcast Network for Women #47

October 10, 2018 04:00 - 20 minutes - 18.7 MB

Marla Isackson became somewhat of a reluctant podcaster. At the urging of her team, she hesistantly begans podcasting. That was nearly 40 episodes ago and she's going strong. In the process she uncovered an opportunity to create a network for female and minority podcasters. She's got nearly 150 shows on her site now and expects to be at 250 by year's end. She's going to monetize the site by attracting advertisers with excellent show analytics and metrics. The space is booming now and when Mar...

The Art of the Interview #46

October 07, 2018 04:00 - 19 minutes - 17.7 MB

Doing a great interview is an acquired skill and art. Unfortunately there really aren’t any great books on the topic either. Maybe it’s time to write one. There’s a lot more to it than just asked no a bunch of questions. Canned interviews sound canned and will not generate interest. You’ve got to find the angle. You need to find a side of your subject that isn’t well known or common knowledge. Are with a different perspective you can make a difference. Just put your mind to it and think diffe...

Get Your Free Podcast/Business/Branding Analysis Now! #45

September 29, 2018 04:00 - 14 minutes - 13.4 MB

This is our 45th episode. We're very big on paying it forward. That's why I'm making this personal offer to you now. Write to me at [email protected] and I will listen to your podcast and evaluate all of your branding and marketing and furnish you with a SWAT (strengths, weaknesses and threats) report to help you grown at no cost to you. What are you doing right and what are you doing wrong? You probably don't know and no one is out there telling you. Usually you only need to make minor correc...

Karen Katline - Finding Her Inner Voice #44

September 21, 2018 16:00 - 26 minutes - 24.1 MB

From a young age Karen Kataline wanted to be a performer. Later she went on to earn her masters in social work from Columbia. This prepared her well for her later role as podcaster. Karen says you've got to learn how to make connections quickly when you're a social worker and the same holds true for podcasting. She fills in for local radio hosts in her area and started her podcast a year ago. She continues to build audience and is looking to monetize and expand. There's a lot of options, but ...

Consistency Equals Podcasting Success - Show #43

September 14, 2018 04:00 - 20 minutes - 18.7 MB

When it comes to success in podcasting, consistency is the key. Whether it's releasing shows at regular intervals and times or consistent quality, when you deliver your audience comes to trust you and you insure that they download all your episodes as they become avaialble. They understand that you are reliable partner who can be counted upon. When you fail at consistency as I have at numerous times, your credibility will take a hit. You also need to be consistent in self-improvement and impr...

Liz Soria - For the Love of Podcasting #42

August 30, 2018 16:00 - 21 minutes - 19.7 MB

Liz Soria hosts a podcast called Tax Advisor & Biz Coach Success. She's been doing it for nearly two years and has over 2000 listeners. She's anxious to monetize the show and she need only look at her audience as potential clients for her services. While there are many other ways to monetize, converting listeners into paying customers is perhaps one of the easiest and most tried and true methods for podcasting success. After all, if someone is listening to a niche podcast, they probably have ...

Jason Hartman - 8 Figure Podcaster #41

July 10, 2018 04:00 - 24 minutes - 22.4 MB

Jason Hartman has been podcasting since 2005. During that time he's attracted thousands of clients and 10's of millions in revenues. Being first or among the first always helps, but so does being an investment visionary. Jason has shown over and over again that income property, particularly single family homes for rental, have the best long term returns of any asset class. Even during the 2008-09 financial crisis, most of Jason's clients who listened to him came out better than when they star...

Naresh Vissa - Riding the Podcast Wave to Success #40

July 03, 2018 04:00 - 29 minutes - 26.6 MB

Naresh Vissa wrote a best selling book about podcasting Podcastnomics several years ago. It's become must reading in the Podcast Industry. He shows how people in many fields have created podcasts that have greatly increased their businesses, sometimes making them millions. Naresh helps podcasters create and produce successful podcasts. He handles all the grunt work, from guest acquisition to production, and from promotion to PR. It's all about connecting with an audience and becoming a vital ...

Bill Powers - Viral Podcasting Really Worked #39

June 27, 2018 17:00 - 20 minutes - 18.4 MB

Bill Powers started his Mining Stock Education Podcast 2 years ago. He read Viral Podcasting and has implemented many of the strategies. He's now profitable and is still building the company. He's been getting great guests and widespread distribution and the clients are starting to jump on board. He's joined a growing group of people that actually earn a respectable income from their work. He shares with us his journey and his vision for the future. It's all up from here. 

The World's a Lot Bigger Than iTunes #38

May 27, 2018 04:00 - 13 minutes - 12 MB

According to Rob Walch of leading podcast server site Libsyn, 62% of the traffic on their site emanates from iTunes. That's still a very commanding share, but if 100 million people listen to podcasts regularly, that means that 38 million get their podcasts from non-iTunes aggregators. That's a lot of listeners and it opens up tremendous opportunities for aggressive, clever podcasters. Mike Gazzola gets more than 2000 downloads per day from Tunein Radio. He gets similar results from other podc...

Colin Gray - A Podcaster's Guide to Giving Up Your Day Job #37

May 06, 2018 04:00 - 23 minutes - 21.8 MB

Colin Gray was a college professor in the UK when he got bitten by the Podcast bug. It wasn't long before he was giving up his day job and pursuing podcasting as a full time profession. Now he runs multiple podcasts and teaches everyday folks how to start and maintain successful shows. Much like your humble host, Colin has learned all the ins and outs as well as advanced interviewing techniques. He agrees that it is among the hardest things a newbie host must learn. Now he's trying to give a...

Supercharging Skype! #36

May 01, 2018 04:00 - 11 minutes - 10.6 MB

The biggest problem I've had doing my podcasting career is the quality of my Skype connection. For such a well established service, it has a number of deficiences. Dropped calls, fadeouts, clicks, latency issues, etc. And yet it appears to be the cleanest shirt in the laundry. Other services promise the moon and the stars, but can't deliver. Worst part is that they rely upon you sending a connection link to get your interviewee on the call. This is often problematical. As a host, you want to ...

Jay Soderberg a/k/a Podvader Speaks #35

April 09, 2018 04:00 - 33 minutes - 30.4 MB

Jay Soderberg has been a podcaster since 2005. He was a producer at ESPN and his boss ordered him to become the resident podcasting maven. Not having a choice in the matter, Jay took to the challenge with the passion and intensity he's know for. Now he works for Voxnest, a company which recently acquired Blogtalkradio and Spreaker. He's now working with 10's of thousands of podcasters around the world. The company will be releasing an ad insertion tool that will work with other podcast server...

John Lee Dumas--Consistently Striving for Greatness #34

March 31, 2018 02:30 - 32 minutes - 29.5 MB

When it comes to podcasting, everyone knows John Lee Dumas. He's a modern day legend. From starting a podcast with modest goals, he's built an empire. After serving as an officer on the battlefields of Iraq, he went through a number of profitable careers, but always lacked a sense of fulfillment. But he kept at it and eventually gravitated to podcasting. We first connected during a Cliff Ravenscraft mastermind group, when he was just getting started. Fast forward 6 years later, John is living...

Podcasting Really Does Make a Difference #33

March 27, 2018 17:00 - 12 minutes - 11.2 MB

I've said it many times before, podcasting can be a solitary profession. Much of the day, you're at your desk working on future episodes, writing articles and trying to figure out ways to be successful. It's not unusual to have self doubts and question whether your decision to become a podcaster was a wise one. Especially when you're trying to monetize and nothing seems to be happening. On a recent episode of my Financial Survival Network Podcast I shared with my audience that my sister was i...

How To Get High Powered Sponsors for Your Show #32

March 08, 2018 04:30 - 18 minutes - 16.5 MB

Once you've perfected your interview skills and you've developed a list of companies who you'd love get on board as sponsors, your work has just begun. But use this technique properly and it's virtually guaranteed to work. First, research out everything you can find on the company and it's CEO. All those small details. How did the company start? Where was it founded? What are their sales? Make a list of facts. Then on to the CEO. Where did she grow up? What college did she attend? How did she...

Michael Harrison--Changing Mediascape Means Opportunity For Podcasters #31

February 28, 2018 04:30 - 28 minutes - 26.1 MB

Michael Harrison, owner of Talkers Magazine and Talkers.com joined us. Michael has been watching out for internet radio since before the advent of the RSS Feed. The moment someone got the bright idea of hooking up a pair of speakers to a computer, Michael knew what was coming. The idea of so-called nonprofessionals doing a radio show was something he welcomed. Now, traditional 20th century media is slowly eroding and making way for a more democratized media marketplace. All you have to do to ...

Never Be Afraid to Re-Brand Yourself #30

February 15, 2018 05:00 - 12 minutes - 11 MB

I came across Tina Conroy at Podfest 2018. Last year she was on the fence about rebranding her podcast and website. Her show was entitled Get Into It. From that title, no one could tell what she was selling, what her podcast was about. I implored her to rebrand. It was a difficult process for her but finally she came up with The Intuitive Woman. This title oozes power. You know exactly what it's about and why you should be listening. And best of all, success almost immediatley followed. She's...