Video SMarketing Mastery - Video, Sales & Marketing Secrets

Goodbye VMM! As one chapter closes...another one opens. Introducing The Todd Hartley Show!

A bittersweet goodbye but an exciting new beginning! After over 500 episodes of Video Marketing Mastery, Todd Hartley is off to start a new podcast that is brought to you by the Wirebuzz team! Introducing the Todd Hartley Show!  This inspirational podcast spotlights thought provoking conversations with prominent business leaders, entrepreneurs, and industry experts about how they reached their success by taking their business and lives to the next level. Join Todd as he unpacks life-changin...

Ep. 509: Are you Getting ROI and Tracking ROI from Conferences?

In this episode of Video SMarketing Mastery, Executive Producer Sarah Scott talks with WireBuzz CEO Todd Hartley about how to make the most out of your conference experiences this year and how you should be tracking the results you get in your ROI. 

Ep. 508:How Medical Brands Can Use the Force to Tell Better Stories

Join WireBuzz’s Kasen, Amanda, and Chad as they travel to a galaxy far, far away and discuss the importance of the hero’s journey, how your company can master the force of digital marketing, and some light Jar Jar Binks trash (compactor) talk. Whether you’re an entry-level healthcare marketing padawan or a seasoned life science jedi master, this podcast is sure to have something to help your brand shoot for the stars.

Ep. 507: Turn Attendees Into Superfans - What Healthcare Conferences Can Learn From FanCons & Theme Parks

Hey medical marketers, want to turn your event attendees into superfans? If so, this episode of “Video SMarketing Mastery” is for you! In honor of National Anime Day being April 15th, the WireBuzz team gathered around to nerd out about their favorite anime and fanlore. What conference marketing inspiration can your life science brand take away from fan conventions and theme park experiences? Listen to find out!

Ep. 506: Think “Audio First” (Pt. 2) - How to Write Effective Video Scripts

In Part 2 of this episode of “Video SMarketing Mastery”, the WireBuzz content team breaks nerds out about how to write effective video scripts - and why sometimes, the most effective script is actually a silent one.

Ep. 505: Think “Audio First” (Pt. 1) - How Music & Sound Can Make or Break Your Videos

In Part 1 of this episode of “Video SMarketing Mastery”, WireBuzz talks about what it means to think “audio first” when it comes to your marketing content - and how the music and sound design of your videos can make or break their success.

Ep. 504: Teamwork Makes the Dreamwork: How We Collaborate to Produce Champion Videos

In this week’s episode of “Video SMarketing Mastery”, key players from the WireBuzz team explain our agency’s video production process. Learn how we “pass the ball”, layup each department for success, and collaborate to produce award-winning videos that get real results for our clients.

Ep. 503: Managing Client Relationships & Video Production in a Remote-First World

In this week’s episode of “Video SMarketing Mastery”, WireBuzz Director of Operations & Executive Producer Sarah Gavin has an open conversation with her fellow producers (Alicia Longo & Weslie Swift) about how the pandemic caused our agency to pivot its approach to client relations and video production.

Ep. 502: What Life Science, Biotech, & Healthcare Brands Can Learn from 2022’s Best SuperBowl Ads

Why don’t life science, biotech and healthcare brands treat commercials and marketing campaigns like Super Bowl ads? Healthcare providers and patients aren’t lawyers or scientists – they’re people (and some are even football fans). Just because your brand belongs to a highly-regulated industry, doesn’t mean your content can’t or shouldn’t be disruptive, story-driven, humorous and nostalgic. In this week’s episode of “Video SMarketing Mastery”, WireBuzz Head Strategist Kasen James teams up ...

Ep. 501: Developing Heart-Centered Business Relationships (w/ Jason Fair)

What’s the longest you’ve pursued a prospect? What’s the most unique or special gift you’ve ever given a client? In this week’s episode of “Video Smarketing Mastery”, WireBuzz Head Strategist Kasen James chats it up with VP of Digital Strategy Jason Fair about how his approach to developing and nurturing client relationships has helped our agency unlock hearts, new opportunities, and long-term account growth over the past 7 years. If you’ve been subscribed to this podcast for a while, you k...

Ep. 500: Along the Road to Business Mastery (And Todd's Next Turn...)

Welcome to Episode 500! It’s been an believable ride; right? Sharing with you what I’m learning along the way has been an incredible joy. If you’ve been following me for a while, you watched me grow as a business leader, a video creator and a speaker. It’s been an amazing journey, don’t you think? In this episode, I take you along on another amazing ride, inside the car to Tony Robbins’ studio as I’m about to step once again on the biggest stage in the world. You will learn about the first t...

Ep. 499: Todd Interviews Dr. Michael J. Urick

In this episode, Todd talks with Dr. Michael J. Urick about how you can teach and communicate with people at higher levels. 

Ep. 498: Who Should get Video Training?

If you're thinking about leveling up your career or business but not sure how do it....find out in this episode if you're the right candidate for Todd's 5 Day Bootcamp Challenge. To find out more information and sign up, visit www.toddhartley.com/challenge 

Ep. 497: Todd Shares his Biggest Professional Regret

In this episode, Todd shares pivotal moments and reflects on things he wishes he would have done differently in his career. But as we all know, with every mistake comes an opportunity to grow. Looking to grow your own business? Sign up for Todd's 5 Day Bootcamp Challenge at www.toddhartley.com/challenge

Ep. 496: Red Flag #4 - I Have to Take This to My Team

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Ep. 495: Todd's Thanksgiving Message

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Ep. 494: How to Grow your Revenue by 40%

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Ep. 493: Todd Speaks with Sean Callagy

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Ep. 492: How to Get Started on your Next Break Through

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Ep. 491: How to Manage your Hands on Camera

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Ep. 490: Todd Gets Interviewed After Speaking on the Biggest Stage in the World

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Ep. 489: Todd Shares Private Moments Honoring the Process Before his Speech

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Ep. 488: How Todd prepares to speak at Tony Robbins

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Ep. 487: How to Use Animation to Make your Data SEXY! w/ Sarah Scott

Visit: https://www.wirebuzz.com/blog/how-to-use-animation-to-make-your-data-sexy

Ep. 486: What's Holding you Down, Is Polishing you Up

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Ep. 485: Part 2: The 2 words you need to commit to (The Dry Cleaning Story)

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Ep. 484: Part 1: The 2 Words you Need to Commit to

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Ep. 483: November isn't about Coasting to the End of the Year

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Ep. 482: Why Changing your Background is Vital

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Ep. 481: Part 4: Todd Explains Videos Impact on Virtual Selling

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Ep. 480: Part 3: Video Commands Sales Prospects Attention

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Ep. 479: Part 2: How Many Sales Pros are Using Video

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Ep. 478: Virtual Selling Will Be The Primary Form of Selling for the Rest of your Career

Visit www.toddhartley.com for more information on upcoming bootcamp training courses!

Ep. 477: If you Get Nervous In Front of People, you aren‘t Developing Yourself

Ep. 476: Todd Talks with CEO of Mosaic Media Mary Ann Pruitt

Ep. 475: The Limiting Belief a Teleprompter Solves

Ep. 474: Todd‘s Tricks for Using a Teleprompter on your Phone

Ep. 473: The Difference Between 2D and 3D Animation w/ Amanda Makara

Ep. 472: Getting your Natural Charisma to Shine Through on Camera

Ep. 471: Proximity is Power - Why Todd Focused on Medical Marketing

Ep. 470: Todd Reveals the Blue Speedo Story

For the full animated video check out Todd's LinkedIn: https://www.linkedin.com/in/videotodd/

Ep. 469: Todd Recaps Week 1 of His Bootcamp

Ep. 468: When and Why to Use Animation in Video

Ep. 467: Todd Talks Buyer Philosophy

Ep. 466: The Viral Video Hoax

Ep. 465: Breaking Down a Client Testimonial Story

Ep. 464: Todd and His Wife Wendy Talk About Self Over Wine

Ep. 463: Why Adding Massive Value is Vital

Ep. 462: The Disconnect Over a Buyer‘s First Sale Approach

Ep. 461: The Pros and Cons of Using a Teleprompter