Markus Windisch is CTO and Founder of Peerox GmbH.

Peerox GmbH develops assistance systems for machine operators and technicians that combine machine learning with human experience. Their mission is to use software solutions to make employee knowledge available company-wide at any time and according to the situation, and to achieve a new level of production efficiency through the exchange of information between colleagues and machines.

Markus and the team at Peerox have a modern approach to business and culture:

"We have to avoid big major mistakes but if we make no mistakes, we are too slow. This is how we develop our software and also how we communicate with our customers. Big customers are used to companies promising them everything is possible. We emphasize our strengths, but we are very open concerning our weaknesses and limits, this is a brave approach, but it has worked so far - we don't promise more than we can fulfill!"

Showtimes

0:45 - What is Peerox and what's the motivation behind the company?

2:15 - How developments and processes have changed over time.

2:55 - How Peerox has grown and scaled in such a short space of time & the business model behind it.

5:00 - The unique business and strong error culture at Peerox.

6:10 - The benefits of maintaining an open and transparent with clients and customers.

7:50 - Markus' route into the software development industry.

10:35 - What Markus loves about the industry and Markus' motivation to keep learning.

13:25 - Finding inspiration and the value from resources that are not directly related to software engineering.

16:00 - How Peerox is preparing for the unforeseen technological developments in the next 5 or 10 years.

17:20 - How a cheap mechanical pencil has influenced Markus' work at Peerox.

20:40 - What concerns Markus about the industry.

22:55 - The importance of building a network and gaining feedback.