078 - Will your company going vegan put customers off?

What really happens when you make your company vegan? Many people want to align their personal ethics with how they make a living but the fear of what their customers might think stops them from making their company publicly vegan. The truth is, however, that most of your non-vegan customers probably won't care. And those that do - well, they are probably not the type of people you want as customers!

In this episode, David takes a look at several companies that transitioned their existing businesses into vegan ones and shares what happened. He also explains the different paths you can follow to do the same.

About Vegan Business Tribe

Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.

Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!