Mark Asquith, Snapchat exodus, and building communities that stick
VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat
English - March 07, 2017 16:00 - 24 minutes - 27.3 MB - ★★★★★ - 15 ratingsTech News News Business entrepreneurs marketing tech technews venturebeat Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Mitchell Reichgut, honest ads, and the future of conversational commerce
In this week's episode, recorded on the day of the Snap IPO, Stewart and Travis discuss the supposed exodus of influencers using Snapchat, and whether those with a huge following are that valuable to your business anyway. With great reward comes great risk, right PewDiePie? We also discuss the latest AI-powered marketing technology, and Travis throws down a challenge.
After the news, we interview the UK's top podcaster, Mark Asquith, on how to build communities that stick around and creating amazing content, something he knows a thing or two about.