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Creating & Measuring Delight

UX & Growth Podcast

English - September 26, 2016 20:30 - 40 minutes - 73.3 MB - ★★★★★ - 17 ratings
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What is delight, beyond the buzzword? How should it really be used and can it be measured? In this episode, we examine how delight fits into the hierarchy of user needs and where it should sit in a product roadmap.

"The best way to delight your users is to deliver on the core value that you promised them. Why are they using your product in the first place? If you can't deliver on that in a functional and reliable way, then you aren't delighting them. And you loose every opportunity to delight them." — Matt at 2:25

Thoughts on delight: http://uxmastery.com/formula-delight/

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Austin on Twitter: Twitter.com/ustinKnight
Geoff on Twitter: Twitter.com/dailydaigle
Matt on Twitter: Twitter.com/mattrheault

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