Greg and Ravi and have an interesting discussion about the self-service economy. Not only is it much more prevalent than we think it is, but it’s also expected to grow to be a $46 billion industry by 2027. According to Ravi, the three dominant drivers for this massive growth spurt include:

Labor shortage Consumer preference And availability of technology

Hear Ravi talk about the projected growth spurt of an already prolific industry sector, the convergence of the physical and the digital worlds (coined phigital), and what it looks like to guide a company at the intersection of IoT, digital payments, enterprise SaaS, and self-service kiosk innovation.