How Loverboy Hacked the Alcoholic Beverage Market
Up Next In Commerce
English - December 08, 2022 08:00 - 41 minutes - 38.7 MBMarketing Business Entrepreneurship commerce building a company ceo chief digital officer entrepreneurship online marketing starting a business digital commerce e-commerce founder Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Democratizing Health and Wellness with Restore
Next Episode: Exploring Live Stream Commerce with Vassil Mladjov
How did an alcoholic beverage company manage to reach nationwide distribution without a single dollar spent on marketing? Nick Califano, the COO of the hard tea and canned cocktail maker Loverboy, joins us to discuss the unique journey that propelled the company from reality TV scene-stealer to retail shelves across the country.
Tune in to learn:
Mentions:
Summer House | Bravo TV Official SiteUp Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce
Mission.org is a media studio producing content for world-class clients. Learn more at