The Road Ahead: Adam Harter
SBJ Unpacks
English - February 04, 2021 21:00 - 16 minutes - 14.7 MB - ★★★★★ - 21 ratingsSports News News Business b2b sports business journal sbj business news sports Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The Road Ahead: Leigh Steinberg
Next Episode: The Road Ahead: TB12's John Burns
PepsiCo Senior VP/Media, Sports & Entertainment Marketing Adam Harter joins SBJ's Terry Lefton to discuss plans for, and the impact of, the Pepsi Super Bowl LV Halftime Show, which will feature The Weeknd and mark the company's 10th year as Halftime Show sponsor.
*Interview recorded 2/3/21