EP 35: Reduced Capacity, Increased Creativity with Bret McCormick
Unobstructed
English - March 09, 2021 18:30 - 46 minutes - 62.2 MBPerforming Arts Arts Business Non-Profit liveevents sports theater collegeathletics performingarts sportsbiz theatermania theatertickets whatsonstage Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: EP 34: #BeCowboy with Kosha Irby
Bret McCormick, facilities and ticketing beat reporter at the Sports Business Journal (SBJ), joined Mike Evenson on episode 35 of the Unobstructed podcast. Bret has been a sports reporter, writer and editor for more than 15 years, focusing on creative storytelling, investigative journalism and using social media to interact with readers.
They discussed the increase in mobile adoption across all age segments, creative tactics being used by sports organizations to make up for revenue shortfalls, re-entry into large crowds of people, the challenges associated with monetizing “stay at home fans,” spending in college athletics, hygiene theater and much more!