Welcome to Unlikely Leadership. Today's guest hails from Seattle, Washington. She's dedicated more than 20 years to a career in public relations, and marketing communications. She's an entrepreneur at heart and founded an award winning agency revolution PR. Her superpower is delivering smart direct recommendations that drive successful communication campaigns. A true servant, she supports her community by providing pro bono work to organizations who support the protection of our civil liberties, ocean health at risk youth and fostering children. I can't wait for you to hear today's interview with Jennifer Karkar Richie. Please stay tuned after the guest discussion for skill highlights. www.AmplifyVoices.io About our guest: An entrepreneur at heart, Jennifer founded Revolution PR in 2002 to represent brands – big and small—that she loved, recognizing that passion was the key differentiator between good and GREAT PR firms. Under Jennifer’s leadership, Revolution has become an award-winning sustainable lifestyle PR and marketing agency focused on finding and promoting the clients who are part of our next revolution -- the revolution for good. Jennifer leads with her heart, growing her agency on the principles of passion, joy and tenacity. Her team appreciates her smart, spirited and creative leadership that rewards free thinking and new ideas. With more than 20 years of public relations and marketing communications experience, Jennifer is an expert strategist and practitioner. She spent the first part of her career at a top-five global PR firm playing an instrumental role in the growth of the Northwest office of The Weber Group, now Weber Shandwick. Jennifer has an aptitude for deeply understanding her client’s business goals. She delivers smart, direct recommendations that drive consistent success of communications campaigns that map to bottom-line business objectives. She’s passionate about leveraging her expertise to support the rise of sustainable brands providing solutions for a healthier planet and happier human condition. She’s been invited to speak at numerous regional events on the topic of personal brand, business communications strategy and influencer marketing. Jennifer is actively involved in her community providing pro-bono support to organizations who support the protection of our civil liberties and ocean health, and those that serve at-risk youth and foster children. Off work, Jennifer enjoys traveling with her family, running, reading, and cooking.