Welcome to the fifth episode of the insightful podcast series Uniquely Small Biz from Selective Insurance and this week features Kaylen Wissinger, the Owner of Whisk: A Sustainable Bake Shop and Tracy Morato, the Environmental, Social and Governance Manager at Selective. This is a show for small business owners to share their journey and different stories about the small businesses that they own! Today Carolyn McArdle is first sitting down with Kaylen Wissinger, the Owner of Whisk: A Sustainable Bake Shop! Hear her journey of how she not only created a sustainable business, but how she is able to keep it sustainable as well. We even get a little up close advice for other small business owners looking to do the same! Learn first hand about Kaylen’s journey as she has built up her own small business to be what she envisioned it to be. Our other guest on the show this week is Tracy Morato, the Environmental, Social and Governance (ESG) Manager at Selective. She is here to talk about how Selective works with clients and what steps businesses can take to cultivate sustainability. As a company it is important to be able to tell your story and illustrate what it is you do to create positive change and growth in your community. Through ESG, Tracy is able to highlight different goals of the company, such as what they are doing to support their customers, employees and the communities that they live in. How is Selective giving back and being a socially responsible company? These are questions and thoughts Tracy has as she helps establish ways to tell the Selective story. This is an episode you do not want to miss! Get comfortable, hit play and get ready for an exciting new episode of Uniquely Small Biz, presented by Selective Insurance. 

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