Under the Influence Podcast
154 episodes - English - Latest episode: 3 days ago - ★★★★★ - 61 ratingsUnder the Influence Podcast dives into the power of influence. What is Influence? How does it impact our business community? And why do we let it affect our daily lives? Whitney Eckis, the founder of Eckis Marketing Agency, dives into the power of influence and aims to inspire and empower a positive impact. Between talking tips, tricks, latest trends and craft cocktails, Whitney uncovers the secrets of powerful individuals making serious money moves.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
139. Eckis Edge: The "Unfollow" Culture
April 24, 2024 10:30 - 14 minutes - 12.8 MBWelcome to a fresh episode of our podcast, where we delve deep into the intriguing "Unfollow" Culture. Join Whitney as she navigates this modern digital phenomenon and uncovers the hidden opportunities it presents for personal growth and brand evolution. Episode Highlights: Understanding the 'Unfollow' Trend: Explore why more and more people are choosing to hit 'unfollow' on social media, and what this means for our digital consumption habits. Social Media Detoxing: Dive into the reasons ...
138. Eckis Edge: The Future of Feminine Leadership: What Research Predicts
April 17, 2024 10:30 - 12 minutes - 11.1 MBWelcome to Eckis Edge, the podcast that energizes and inspires! In this episode, we explore the dynamic and evolving landscape of feminine leadership. Grab your favorite drink, and let's delve into the exciting world of women in leadership and entrepreneurship. 🌟 Episode Highlights: Women Entrepreneurs on the Rise: Dive into the growth of women-owned businesses in the U.S. and globally. Witness a new era of female entrepreneurship! Tech and Digital Marketing in Women's Entrepreneurship: E...
137. Eckis Edge: How to Use TikTok for Business
April 10, 2024 10:30 - 14 minutes - 13.1 MBWelcome to "Eckis Edge," where we turn the latest trends into your business superpowers! Today, we're jumping into the exciting world of TikTok – the place where your brand can truly dance to its own beat. Let's get the party started! 🌈💥 Highlights: TikTok is Shaking Things Up! Whitney dives into how TikTok is rewriting the marketing playbook. It's more than just dance videos, it's a goldmine for businesses! Keep it Real! Learn why TikTok loves real, raw, and relatable content, and how yo...
136. Eckis Edge: The Metaverse: A New Frontier for Branding
April 03, 2024 10:30 - 14 minutes - 13.6 MBJoin Whitney in today's episode where she explores the vast potential of the Metaverse and its impact on branding and marketing. Episode Insights: Decoding the Metaverse: Get a down-to-earth explanation of what the Metaverse is and why it's more than a passing fad. Branding in a New Dimension: Learn how the Metaverse is the next big scene for branding, offering unique ways to engage with your audience right from your living room. Real Talk on Metaverse Branding: Claim Your Digital Space...
135. Eckis Edge: The Alchemy of Storytelling: Crafting Captivating Podcasts
March 27, 2024 10:30 - 16 minutes - 14.9 MBIn today's enlightening episode with Whitney, we dive deep into the magic of storytelling and how it can transform your podcast into a memorable and shareable experience. Episode Highlights: The Essence of Storytelling: Discover how storytelling can turn your podcast into a gripping narrative, making it stand out in the digital era. Target Audience - Forward-Thinking Female Visionaries: We’re tailoring our content for women who blend personal growth with business goals, craving stories th...
134. Eckis Edge: Negotiate Like a Pro: Assertiveness in Business Deals
March 20, 2024 10:30 - 15 minutes - 14 MBHosted by Whitney’s digital twin, in this episode we dive into the power of crafting your personal brand, using your adversity to your strength, and finding that authentic voice within. 1: Overcoming Hurdles in Negotiation Women may face unique challenges in negotiation. Embracing assertiveness, confidence, and authenticity. Harnessing empathy as a negotiation powerhouse. 2: Preparing for Negotiation Reflecting on your unique strengths and past victories. The importance of thorough re...
133. Eckis Edge: Getting Started with Pinterest for Business
March 13, 2024 10:30 - 10 minutes - 10 MBJoin Whitney in today's episode where she dives into the world of Pinterest, giving tips on how to get started with Pinterest for your business. Sneak peak: The Evolution of Pinterest: The journey from DIY crafts to a business powerhouse, and Pinterest as a visual search engine. The Pinterest Audience: The diverse range of users pinning away. How a pin is more than just an image: it's a portal. Business Profile Perks: Rich insights on audience behavior, the power of running ads and using...
132. Eckis Edge: Monetization Strategies for Your Podcast
March 06, 2024 11:30 - 13 minutes - 12.3 MBIn today's enlightening episode with Whitney, we take a deep dive into the diverse avenues to transform your podcast passion into a viable source of income. If you've ever pondered on ways to make your voice resonate not just with content but also with value, this is the episode for you! Episode Highlights: Embracing Your Worth: The journey and emotions of podcasting. Recognizing the value in your voice and content. Combatting the imposter syndrome and societal norms. Sponsorships Unco...
131. Eckis Edge: The Power of Your Voice & Building a Personal Brand
February 28, 2024 11:30 - 12 minutes - 11.3 MBHosted by Whitney’s digital AI twin, in this episode we dive into the power of crafting your personal brand, using your adversity to your strength, and finding that authentic voice within. The sneak peak: The Power of Authenticity in Personal Branding: Going beyond visual aesthetics in a perfect-post digital era. Standing out with genuine storytelling and relatability. Why authenticity is the key differentiator for brands. Evolution of Brand Narratives: Shift from perfect beauty stand...
130. Eckis Edge: Meet My Digital Twin!
February 14, 2024 16:30 - 16 minutes - 15.3 MBIn this premier episode of the brand new series, Eckis Edge, Whitney introduces her digital twin! Whitney’s very own twin, who will be leading the charge on the Eckis Edge series on the podcast. Highlights: Embracing the new era of AI, Whitney introduces a groundbreaking addition to the Eckis Edge series: her Digital Twin. Diving into the concept of digital twins, their role in our modern era, and their fascinating intersection with podcasting. An exclusive behind-the-scenes look at how ...
129. Inside the Acquisition of Eckis Marketing with PR Powerhouse Anna Crowe
February 05, 2024 18:54 - 35 minutes - 32.3 MBAnna Crowe is the founder and CEO of Crowe PR, a recognized public relations expert, best-selling author, speaker, and marketing faculty. For over 20 years, she has represented iconic brands around the globe, pivoting from a Big 4 CPA track to founding and scaling a national public relations agency. In addition to leading Crowe and ensuring client success, Anna is president elect (and first elected female president) of the San Diego Chapter of the Entrepreneurs Organization and is an active...
128. Holy Sh*t I Sold The Agency
January 10, 2024 11:30 - 16 minutes - 15.5 MBYep, you read that right. Eckis Marketing, my business of the last 6 years, has officially been sold. Holy shit! In today’s episode, I reflect on the ups, downs, and lessons I’ve learned while running the agency and chat about my vision for the future of Eckis Marketing, now in the hands of the esteemed Anna Crowe of Crowe PR. Stay tuned for my follow-up episode with Anna herself! Connect with Whitney: Follow Whitney on Instagram: @whitneyeckis Follow Whitney on TikTok: @whitneyeckis Fol...
127. Redefining the Skincare Industry with Hannah Minardi and Austin Wiberg
January 03, 2024 11:30 - 36 minutes - 33.8 MBIn 2022, Austin Wiberg and Hannah Minardi, college friends turned business partners, saw a gap in the ever-growing personal care space. Together they launched Standard Self Care to create high-performance personal care products with formulas you can have the highest confidence in. Today they continue to empower consumers' self-care rituals through transparency and education woven into the DNA of their products. Use code: INFLUENCE40 for 40% off your first purchase at standardselfcare.com T...
126. 5 Things I Learned From My Fuck Ups in 2023
December 20, 2023 11:30 - 34 minutes - 31.9 MB2023 was… a year. A lot of shit went down and a lot of mistakes were made. But you know what comes with making mistakes? Lessons. Although this year put me through the wringer, it also taught me some invaluable learnings that I wouldn’t trade for the world. Today I discuss: Being quick but not hurrying Being cautious of pretty words All you get in the end is you Learning yourself so you know what is bullshit and what isn’t Taking care of YOU Accepting your fuck ups This show is suppo...
125. Whit’s Holiday Wish List
December 13, 2023 11:30 - 29 minutes - 26.9 MBThe holiday season is here, and if you need any last-minute gift ideas for your friends and family, I've got you covered. Today, I'm sharing my ultimate holiday wish list, which includes all my favorites and must-haves that I've been obsessing over in 2023. Links: Oura Ring Birkenstocks Ice Roller Shop Collected Notion FoundersCard Walking Treadmill OctoBuddy Just Thrive Probiotic Miss Lymph ClassPass TSA Pre Check Erin Fader Jewelry This show is supported by: Get Supr | Go t...
124. How to Lower Cortisol, Reduce Stress, and Be Your Best Self with Holistic Health Coach Meghan Swidler
December 06, 2023 11:30 - 26 minutes - 24.1 MBAs a Cornell University graduate working for a hyper-growth tech startup, everything seemed great on paper for Meghan Swidler. But she often found herself feeling disconnected, lethargic, lonely, anxious, and low energy. After meeting with a naturopath who changed her life, she set out to change her own habits and transform her body and mind through food, movement, mental/emotional well-being, and spiritual growth. She took a leap of faith and turned her passion into a profession by becoming...
123. From Fitness Influencer to 7-Figure Business with Katie and Ryan Dunlop
November 22, 2023 11:30 - 41 minutes - 38.3 MBKatie founded Love Sweat Fitness to help women feel good faster and never be alone in their health and fitness journey. After losing 45 lbs and transforming her life, she was inspired to create a supportive online community and develop game-changing products that have made a splash in the health and wellness industry. Her husband and business partner, Ryan Dunlop, co-founded LSF with Katie after years in the CPG space, leading marketing and sales at brands such as PepsiCo and Evian water. To...
122. How to Build a 7-Figure Business With Bossbabe Co-Founder Danielle Canty
November 15, 2023 11:30 - 46 minutes - 42.5 MBIn less than 4 years, Danielle Canty went from a small-town chiropractor to building one of the largest self-development brands in the world. As co-founder of Bossbabe, she has inspired over 4 million women to live more impactful lives and create incredibly successful businesses. She’s an expert in all things marketing, social media, and growth strategy and is sharing her best tips and tricks on how to create your own 7-figure success story. Today we talk about: Feeling lonely as a female ...
121. Reframing Your Mindset with Ayesha Sehra
November 08, 2023 11:30 - 38 minutes - 35.5 MBAyesha Sehra is the Founder & CEO Grow The Social LLC, a PR Agency based in Los Angeles, CA that specializes in Talent Management / Representation, Influencer Marketing, Strategic Brand Partnerships & Event Production. She is also a Content Creator & Podcast Host of top Mindset & Business podcast, Coffee & A Good Vibe. Each week on the podcast, Ayesha sits down with Notable Founders & Entrepreneurs, Industry Experts & Influential Tastemakers to learn more about their respective journey and...
120. Spilling the Tea on My Death to a Decade 30th Birthday Event
October 25, 2023 10:30 - 18 minutes - 17.2 MBLast month I threw myself the most epic “Death to a Decade” birthday event for my upcoming 30th birthday. That’s right, I said event, not party. From conception, planning, logo design, photoshoots, speeches, and more, in today’s episode, I’m spilling the tea on how I did it all and the amazing people who helped me along the way. If you want to plan your own epic birthday event, this episode is for you! We also talk about: The “why” behind my “Death to a Decade” party The design and brandi...
119. How Mid-Day Squares Is Making CPG Sexy Again With Jake Karls
October 18, 2023 10:30 - 32 minutes - 29.4 MBJake Karls, co-founder of the vegan chocolate brand, Mid-Day Squares, along with his sister and brother-in-law, calls himself the "rainmaker" and resident Social-Personality. In 2018, the trio embarked on a mission to craft the world's inaugural Functional Chocolate Bars, aptly described as "everything a chocolate bar isn't, everything a protein bar aspires to be.” The social skills he acquired from running his clothing brand became a strength for Mid-Day Squares, their commitment to radical...
118. Building a Brand vs. Growing a Business With Chelsea Moon
October 04, 2023 10:30 - 1 hour - 56.8 MBOver the last decade, Chelsea has had her hands in everything from influencer marketing, experiential and events, creating bespoke brand campaigns, to art collaborations with the likes of West Elm and Anthropologie, and becoming an angel investor and advisor for up-and-coming brands. As the first employee and a part of the founding team of Route, she built out and led both a world-class Marketing and Creative Department and helped take the company to unicorn status in just under 4 years, wit...
117. The Journey from Blog to Brand with Taylor Love
September 27, 2023 10:30 - 28 minutes - 26 MBTaylor Love is a style, beauty, and wellness influencer who is passionate about spreading love in a world that needs some light and positivity. Her podcast is titled "Girl Talk With Tay," where discussions revolve around various topics including spirituality, lifestyle, and social media. Taylor's aim is to establish a platform across all corners of the internet where women can find a source of confidence and self-assurance. Her focus is not merely on clothing or beauty products but on utiliz...
116. Understanding the Creator Economy with Kristen Bousquet
September 20, 2023 10:30 - 33 minutes - 30.2 MBKristen Bousquet is a Charlotte-based entrepreneur, content creator, and influencer mentor. At the age of 25, she sold her first business for $100k to pursue social media full-time. Since then, she has brought in over $400k from coaching and brand partnerships. Through her agency Soulcialmate, she aims to help teach entrepreneurial creators to turn their online influence and creativity into a profitable, self-sustaining business while keeping the “soul” in social media. Use code: UNDERTHEIN...
115. Turning 30: The 5 Lessons I Learned in My Twenties
September 13, 2023 10:30 - 35 minutes - 32.5 MBMy 30th birthday is right around the corner, and I'm feeling a whirlwind of emotions. On one hand, I'm absolutely buzzing with excitement as I prepare to dive headfirst into this new decade. I've got my fingers crossed for more cash in the bank, loads of success, a bunch of new friends, some epic experiences, and just an all-around infusion of badass-ery. But on the flip side, saying goodbye to my twenties is scary. It was a time of so much growth and a ton of lessons. So, in today's episo...
114. Inside the Mind of CEO & Business Development Coach Priscilla Presley
September 06, 2023 15:35 - 27 minutes - 25.2 MBPriscilla Presley is the Co-Founder, CEO, and Head Business Development Coach at The Forward Female. She has coached and guided over 100 female entrepreneurs from idea conception to launch and has curated what is known as ‘The Forward Female Framework’ – a four-step success program that is personalized based on each client’s goals and needs. Priscilla specializes in working in the ideation phase for both new and seasoned entrepreneurs and focuses on building companies’ brand awareness and h...
113. Lazy Girl Jobs, Quiet Quitting, and Work Life Balance with Gabrielle Judge
August 30, 2023 10:30 - 37 minutes - 34.3 MBWith over 100K followers on TikTok and Instagram, Gabrielle Judge is a content creator who debunks tech, money, and the future of work as we know it. Gabrielle helms a forward-thinking media entity, Anti Work Girlboss, that channels potent insights on careers of the future. She unearths tomorrow's trends today, arming her legion of Gen Z and millennial followers with the tools they need to navigate the shifting tides of work and wealth creation. We also talk about: How Gabrielle left her c...
112. Scripting Manifestation: How To Write Your Dream Life
August 23, 2023 10:30 - 18 minutes - 16.7 MBHave you heard of scripting? It’s one of the most powerful manifestation techniques and uses the law of attraction to help you call in abundance and make your dreams a reality. This hot shot episode is perfect for anyone who struggles with visualization, feels like their intentions aren't manifesting quite as powerfully as they'd hoped, or just wants to learn other methods of creating abundance in their lives. We also talk about: What is scripting? Benefits of scripting How to start scri...
111. The Link Between Money and Mental Health With Maia Monell
August 16, 2023 10:30 - 38 minutes - 35.3 MBMaia Monell is the Co-founder and CRO of the Nav.it Money App. Nav.it is the ultimate fitness app for your finances, helping you build good habits to live financially well. When she's not pitching, selling, and building for Nav.it, Maia is the Vice President of the Monell Foundation and Vetlesen Foundation and is the Founding Partner of private venture fund, MoDa Partners. She's devoted to closing wealth gaps perpetuated by a system not built for the majority of America and actively supports...
110. How Mike Lee Turned His Autoimmune Battle Into a Thriving CBD Company
August 09, 2023 10:30 - 36 minutes - 33.3 MBAfter a decade as a champion boxer, Mike Lee was diagnosed with an autoimmune disease that almost ended his career. Fed up with countless hospital visits and years on prescription medication, he immersed himself in the wellness world, learning everything he could about nutrition, mindset, and most importantly, CBD. With the help of the latter, Mike defied every doctor’s prognosis, and went on to win eight more fights, becoming the #3 ranked fighter in the world. Today, Mike is the CEO and co...
109. Inside the Mind of Talent Agency Founder and CEO Pamela Zapata
July 26, 2023 10:30 - 33 minutes - 30.6 MBPamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 12 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of the biggest networks, brands, and agencies in the industry. In 2019 she founded Society 18, a bicoastal influencer management and consulting agency with a focus on multicultural and multiethnic content creators and digital strategy. Zapata leverag...
108. Should You Be on Threads?
July 19, 2023 10:00 - 24 minutes - 22.6 MBIt's the episode you've been waiting for. We're talking about Threads, Meta's brand new social media app that may just put Twitter out of commission. As the owner of a creative communications agency and a social media enthusiast (maybe addict?), I knew I had to give it a try. After experimenting with it for several weeks now, I have some thoughts. So, what exactly is Threads? Should you use it? And with the rise of so many new social media platforms, including BeReal, Lemon8, and more, what ...
107. Harnessing the Power of Masculine and Feminine Energy in Entrepreneurship
July 12, 2023 10:30 - 25 minutes - 23.4 MBIn today's episode of Under the Influence, it's just you and me as we explore the realms of masculine and feminine energies. What are they, and how can we use them in our personal and professional lives? As I approach my 30th birthday (slightly freaking out), I've been reflecting on my journey as an entrepreneur and have noticed the dance between masculine and feminine energy as a recurring theme throughout my development. I've evolved from being solely in the masculine energy to finding a m...
106. Inside the Mind of Creative Agency CEO Savannah Jordan
July 05, 2023 10:33 - 33 minutes - 30.3 MBMeet Savannah Jordan, CEO & founder of Alpha Creative Agency, a marketing agency focused on creating powerful and impactful marketing strategies for their clients that lead to effortless visibility, brand recognition, authority, and sales. Savannah's background is in operations and marketing, and as an entrepreneur from the age of 18, she understands not only what it takes to make a business successful but to market it successfully. Today we chat about the mindset it takes to own agencies li...
105. From Sisters to Co-Founders: Building a Fashion-Forward Activewear Brand with Caroline and Lizzy Tierney
June 28, 2023 10:30 - 42 minutes - 38.6 MBIn today's episode, I chat with Lizzy and Caroline Tierney, sisters and co-founders of Daughter Lessons, a trend-forward, multi-purpose activewear brand on a mission to empower the next generation of women. Caroline, who started her career working in corporate America, and Lizzy, a professional dancer, launched the brand in 2020, in the midst of the pandemic. What was initially a passion project and side hustle quickly evolved into their full-time jobs, and the business is continuing to grow...
104. The Importance of Authenticity on Social Media with Hannah Huante
June 21, 2023 10:00 - 49 minutes - 45.7 MBToday, I sit down with Hannah Huante, a blogger, content creator, podcaster, and all-around badass. She's the mastermind behind @howhanseesit and uses her blog as a hub to share all things fashion, lifestyle, beauty, and wellness. We have a refreshing conversation today about the state of the creator economy, as well as the challenges and rewards of being vulnerable and sharing personal struggles with your audience. Hannah gives us some of her advice and tips on how to thrive online through ...
103. Hot Shot: Will AI Take Your Creative Marketing Job?
June 14, 2023 10:00 - 23 minutes - 21.8 MBIn today’s episode, I chat about something that has been absolutely everywhere lately: AI. Specifically, as it pertains to the role of AI in entrepreneurship and creative marketing. There’s been a lot of talk and worry about the possibility of AI taking our jobs but can AI really replace human connection? Despite the controversy surrounding AI, I discuss how I believe it can help streamline our work, make our lives more efficient, help prevent burnout, and be used as a valuable tool for the ...
102. How Working Through Trauma Can Make Your Business More Successful with Kristen Cipriano
June 07, 2023 10:00 - 51 minutes - 47.2 MBKristen Cipriano is a money-awakening mentor and 5D business mentor who helps CEOs develop their wealth identity and expand their income and impact. She specializes in the subtle energies of money, manifestation, and business and helps clients end unconscious cycles of sabotage or failure. They touch on topics such as self-worth, the importance of being values-aligned, and how childhood negative experiences can affect one's actions in the workplace. In this episode: Importance of having a ...
101. Navigating Fear and Building Your Dream Life with Whitney Catalano
May 31, 2023 10:00 - 51 minutes - 47 MBWhitney Catalano is an intuitive success and alignment coach passionate about helping people radically accept themselves and create a more fulfilling, purposeful, and ease-driven life. After experiencing her own struggles with personal fulfillment in 2020, Whitney left her career as a Registered Dietician behind and began her journey to becoming a life coach. She now works with coaches, creatives, ADHD’ers, and multi-passionates to build confidence and self-trust so they can embody that pers...
100. Becoming a Serial Entreprenista with Stephanie Cartin
May 24, 2023 10:00 - 37 minutes - 34.6 MBIn our 100th episode, Whitney interviews none other than the incredible Stephanie Cartin. In 2012, she left her corporate career to follow her passion and launch her first business, Socialfly. She is now the co-host of the Entreprenista Podcast and has co-founded several businesses such as Entreprenista Media and the Entreprenista League, a membership community for women founders and leaders, Markid, a marketplace for parents to buy and sell new and gently used baby and kids items, and Pearl...
99. Hot Shot: 6 Lessons I Learned After 6 Years of Owning a Marketing Agency
May 17, 2023 10:00 - 37 minutes - 34.6 MBIn the 99th episode of the Under the Influence podcast, Whitney shares six major lessons she has learned from owning a marketing agency and being an entrepreneur for six years. She reflects on the numerous challenges and personal development that occurred during this time, and how she’s grown as a result. In this episode of Under the Influence: Learning how not to care about other people’s opinion of you Being in the business of people Understanding the importance of communication How f...
98. Pursuing Passions and Powerful Friendships with Sybil Clark-Amuti
May 03, 2023 10:00 - 33 minutes - 30.3 MBSybil Clark Amuti is an executive brand strategist, podcast producer and host, philanthropist, wife, and mother. For over 15 years, Sybil has delivered world-class strategy and brand direction to some of the world’s most renown personal, corporate, and philanthropic brands, such as Scholastic, Nike, Sony Entertainment, Target, Nascar, Conde Nast, Tony Robbins, Feeding America, Red Table Talk and more. Sybil also serves as the creator and co-host of The Great Girlfriends Show, a podcast conv...
97. Creating Female Empowerment in Finance with Jennifer Pereira
April 19, 2023 10:00 - 44 minutes - 40.4 MBJennifer is a Founder, advisor, and Managing Partner & Investor at Celestial Group. Having previously founded a women-focused psychedelics company, she now specializes in empowering women through investing and works to make it accessible to everyone regardless of income in an effort to redistribute wealth for future generations. Whitney and Jen discuss the challenges women face when entering the investment realm and Jennifer’s mission to “bridge the gap between Wall Street and Main Street” b...
96. Hot Shot: Essential Soft Skills You Need for Career Growth
April 12, 2023 10:00 - 23 minutes - 21.5 MBToday, Whitney is diving into another Hot Shot episode about essential soft skills and how to use them to advance in your career. Through her own experiences, Whit highlights the importance of seeking out and mastering skills that may not be directly associated with your job title. She also shares advice on how to approach bosses and ask for opportunities to grow. In this episode of Under the Influence: The importance of soft skills Having a growth mindset Emotional intelligence in commu...
95. Mastering the Self: The Journey From Playboy Model to Manifestation Coach with Andrea Lowell
April 05, 2023 10:00 - 41 minutes - 37.7 MBAndrea Lowell is a Self Mastery Coach from Long Beach, CA. After spending half of her life in the entertainment industry, she discovered that “having it all” doesn’t always result in happiness or fulfillment. She used her own struggle as the fertile ground for radical self improvement and personal growth and now uses her knowledge to guide countless women through their own self-mastery journey. In this episode, Whitney and Andrea discuss the freedom that comes along with truly knowing yourse...
94. From Blogger to Marketing Strategist: Building a Successful Agency with Michelle Thames
March 29, 2023 10:00 - 34 minutes - 31.2 MBMichelle Thames is an award-winning blogger turned online business and marketing strategist. She has helped catapult companies like the multi-million dollar beauty brand MIELLE Organics from startups to becoming household names by leveraging organic social media and digital marketing strategies. Michelle teaches creative entrepreneurs how to make their businesses more visible, attract more clients, and monetize using organic marketing and social media. In this episode, Whitney and Michelle d...
93. Hot Shot: Current Social Trends and the Ability to Pivot
March 22, 2023 10:00 - 23 minutes - 21.4 MBIn this episode, Whitney discusses her decision to revise the show format by introducing shorter, solo episodes that provide helpful tips and tricks related to business, spirituality, and mental health. She reflects on current trends in the marketing world such as shifts in the creator economy, innovations in how brands are leveraging influencers, and social media platform changes. She wraps up the episode by sharing some of her current favorite podcasts, books, apps, and spiritual practices...
92. Motherhood and Entrepreneurship: Identity Shifts, Mental Health, and the Power of Community with Lindsay Roselle
March 15, 2023 10:00 - 45 minutes - 41.4 MBLindsay Roselle is a Growth + Performance Coach for high-achieving women. Her mission is to help entrepreneurial women feel alignment between their ambition to succeed and their devotion to motherhood through expert growth and performance coaching focused on inner work, mindset mastery, and business strategy. Whitney and Lindsay discuss how becoming a mother can cause an identity shift and how to prepare for that shift by getting clear on personal and professional goals before having childre...
91. Friends With Benefits: Making Meaningful Connections Through Business
March 08, 2023 11:00 - 25 minutes - 23.4 MBIn this episode, Whitney shares her experiences of finding supportive friendships in her 20s and 30s while developing her career as a serial entrepreneur. She shares her past struggles with maintaining long-term friendships and how some of the people she's met in business have become some of her longest and most pure friendships. Whitney shares her tips on how to cultivate similar connections as an entrepreneur and reflects on how having a few meaningful relationships can be more powerful th...
90. Podcast Feature: Finding Balance in Managing Business and Mental Health
February 22, 2023 11:00 - 37 minutes - 33.9 MBIn this episode, Whitney sits down with Ivey Hale for a candid conversation about the challenges of being a serial entrepreneur while prioritizing mental health. They discuss the importance of setting boundaries and priorities with your calendar, managing anxiety as an entrepreneur, and avoiding burnout. Whitney shares her tips on how to let go of control as a founder, how she manages her business while traveling, and her favorite items right now. The episode wraps up with Whitney's best pie...