Say It's Not So, Kid Rock! Musician Reunites with Bud Light Amid New $100 Million UFC Deal

In today’s edition of The Trish Regan Show, Trish confirms what she suspected months ago when Kid Rock was first seen, drinking a Bud light. The musician is singing a different tune, and fans are asking why. The Kid Rock “endorsement“ comes just as his friend, Dana White, head of the UFC, struck a $100 million deal for Bud Light to become a sponsor. Bud Light will replace Modelo at all UFC events. Join Trish Regan live for a look at what Kid Rock and UFC mean for Bud Light’s parent company.

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