On this show, we talk to the leaders of the Cannabis industry. Farmers, CEOs, public officials, anyone making an impact on the cannabis community and beyond. 

Being the first in anything means dealing with the unexpected, for example a guy in a Spider-Man mask trying to break into your family farm. Our guest is one of the pioneers of using LED lights for growing cannabis. Dr. Allison Justice is the founder of The Hemp Mine, a third-generation family farm that was one of the first in South Carolina to convert to growing hemp. She's also a co-founder of SC Botanicals, which specializes in CO2 extraction. She and Jesse talked about how COVID is affecting farmers, why you may be overpaying for that cannabis branded fertilizer, and how she is working to breed plants with genetics that are better suited to the geographical demands of an expanding cannabis market.