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#42: Hacking Growth with the Right Process (Sean Ellis & Morgan Brown)

Traction: How Startups Start | NextView Ventures

English - June 06, 2017 09:00 - 38 minutes - 53.3 MB - ★★★★★ - 135 ratings
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Previous Episode: #41: Finding Brilliant Engineers in Unconventional Places (Christina Sass, Andela)
Next Episode: #43: Vetting & Working with Cofounders (Wayne Chang, Jeff Seibert)

Sean Ellis and Morgan Brown are entrepreneurs, growth experts, and co-authors of the book Hacking Growth. Today, we talk about this notion of growth hacking and debunk some myths, then walk through a smart process you can use to start running a growth engine strategically, instead of seeking false silver bullets.

Their book, Hacking Growth, on Amazon: https://www.amazon.com/Hacking-Growth-Fastest-Growing-Companies-Breakout/dp/045149721X

Follow Sean and Morgan on Twitter: https://twitter.com/SeanEllis and https://twitter.com/morganb 

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: nextviewvc.com/blog

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