Mike Mooney

How much do you value your reputation?  What price would you put on it?  What would happen if it was damaged in the blink of an eye with one career or personal mistake?

Host Kraig Kann chats with Mike Mooney - a former marketing and brand strategist in the world of motorsports who’s worked with drivers, teams and big league sponsors to position their brands for success.  He’s now geared his career toward coaching, consulting and speaking on the topic of reputations and marketing yourself to gain a competitive advantage. 

His book, “Reputation Shift” focuses on brand and reputation management and also crisis management.  Given the recent suspension of NASCAR driver Kyle Larson for using a racial slur during an iRacing event, landing Mooney as a guest provides interesting perspective on an athlete’s brand and how quickly it can change.  You’ll hear what Mike believes is the best strategy for Larson and NASCAR moving forward.  

Join Kraig and Mike Mooney - It’s another inspiring career success story, with valued perspective that can help you on your own professional journey.