Always Be Pivoting!
Tourpreneur Tour Business Podcast
English - August 28, 2022 00:40 - 47 minutes - 54.1 MB - ★★★★★ - 38 ratingsEntrepreneurship Business Marketing travel activities experiences tourpreneurs tours travelindustry Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Facebook Ad Basics: 5 Top Tips
In this second part of our interview with Akila McConnell of Unexpected Atlanta, Mitch Bach speaks with her on a wide range of topics, including:
how virtual tours became 75% of her business, even after the pandemichow she's grown her experience box business to shipping 20,000+ units a yearworking with corporate clientsdoing a complete rebranding of a successful businessfinding your "zone of genius"understanding your business's end game, and crafting a business planhaving difficult conversations with yourself and your teampricing and profit marginsher top tip for conducting market research...and much more!
**Tourpreneur+ members also get an extra 40 minutes of our interview, in which she covers how she trains and maintains her guide staff, and her top software pics for running a business!
More at tourpreneur.com/plus
Mentioned in this episode:
Sponsored by Google 'Things to do'
Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations.
Learn more here: tourpreneur.com/google