Steve Miles' Strategies for Excelling in an Unpredictable Home Services Market
To The Point - Home Services Podcast
English - November 21, 2023 10:00 - 1 hour - 57.6 MB - ★★★★★ - 148 ratingsMarketing Business Management solutions airconditioning digitalmarketing electrical electricalmarketing heating homeservices howto hvacmarketing internetmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Steve Miles, VP&CEO of Jerry Kelly Heating and Air Conditioning, stands out as a visionary leader in the HVAC space.
His recent induction into the Contracting Business HVAC Hall of Fame speaks volumes about his game-changing contributions to the industry.
In this episode, Steve spilled the secrets behind his success.
Buckle up for a ride through his journey, where he's flipped the script on recession fears and business slowdowns.
Discover how he turned a potential downturn into a quadruple return by boldly investing in marketing during the 2007-08 recession and COVID period.
While competitors cowered, he seized the opportunity, doubling down on marketing to claim a substantial market share.
The message is loud and clear: when others retreat, charge ahead.
But to do this, you have to know your numbers and leverage technology to make informed decisions and maximize ROI. In addition, building robust relationships goes a long way in this industry.
Steve leaves listeners with a challenge for 2024 – pick your top five goals and pursue them with relentless passion.
Tune in to hear from the HVAC Hall of Famer and get to know his advice to contractors for 2024.
This episode was sponsored by:
- Smart AC: https://smartac.com/
Key Takeaways
Intro (00:00)
Steve Miles's journey in the trades (10:15)
Finding the right people (19:47)
Gain market share during business slows down (23:31)
Don't cut back on your marketing (29:25)
Make it simple (31:50)
Leading your team effectively (36:45)
Speed of service wins (41:35)
Cultivate those good relationships (45:40)
Take advantage of tech innovations (48:33)
Additional Resources
➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/
Contact Steve Miles:
Website: https://jerrykelly.com/
Instagram: https://www.instagram.com/jerrykellyhvac/
Facebook: https://www.facebook.com/jerrykellyhvac/
TikTok: https://www.tiktok.com/@jerrykellyhvac?lang=en
Twitter: https://twitter.com/jerrykellyhvac
LinkedIn: https://www.linkedin.com/company/jerry-kelly-heating-and-air-conditioning/
To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.