#15 - Internet Time
TLDR
English - February 13, 2014 15:20 - 8 minutes - 3.32 MB - ★★★★ - 349 ratingsSociety & Culture Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #14 - The Knowledge
In 1998 Swatch tried to completely reinvent our concept of time. Swatch Internet Time (or .beat time) would have been a new way to conceive of moments. There'd be no time zones, and also, no hours, minutes, or seconds. PJ talks to Gizmodo's Eric Limer and Swatch Creative Director Carlo Giordanetti about Swatch's plan to create time's version of Esperanto.