Episode 001 - Isaac Rudansky and Winning in Google Ads

#ThisWeekWithSabir - eCommerce Mastery with Sabir Semerkant

English - June 09, 2020 03:08 - 1 hour - 64.2 MB
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Next Episode: #002 - Patrick Givens and Alexa, Google Home & Smart Devices

Premier Episode of #ThisWeekWithSabir. Our first guest is Isaac Rudansky. Isaac is a master of Google Ads. His online courses have been taken by more than 950,000 students. He runs a media agency that focuses on Google Ads. This 60-minute interview is a master class in Google Ads from a Google Ads guru that's worth more than $100k. Take notes.

Chapters

00:00 Sabir welcomes Isaac Rudansky

09:34 Why Google is Just a Giant Ads Platform

11:24 The Most Powerful Google Ads for Your Business

17:25 Why Your Small and Localized Business Needs Google Ads

21:16 Why You May Need to Choose Amazon Over Shopify

24:22 How Nonprofits Can Get Up To $40,000 for Free Advertising

26:52 The Key to Fundraising for Nonprofits

43:07 Why Your Lifetime Value is so Important

51:23 How to Use CPC Advertising on Google Ads

53:27 Why Your Google Ad Campaigns Need Sitelink Extensions

57:29 The Mistakes You’re Making When Writing Google Ads Headlines

59:25 How to Write Winning Headlines on Google Ads

Isaac Rudansky, CEO of AdVenture Media Group, is widely considered to be an industry-leading expert on all matters related to pay per click advertising, online traffic acquisition and conversion rate, optimization. As an educator, Isaac has over 225,000 paying students enrolled in his full-length online courses, and his beginner's guide to Google Ads has been watched by over 950,000 students. Isaac founded AdVenture Media, a digital advertising agency based in Long Island, NY, in 2013. Since then, Isaac and his team have consulted with over 450 companies around the world, ranging in size from small mom and pop e-commerce boutiques, to multiple, publicly traded companies. Isaac and his team manage the digital advertising campaigns for well-known companies like Forbes, AMC Networks, Hanes, The International Culinary Center, and many more.

About #ThisWeekWithSabir

Sabir Semerkant is the host of #ThisWeekWithSabir. The show live streams on Wednesdays 10-11am ET weekly. The goal of the show is to bring masters in various aspects of social, digital, e-commerce, business fields. Sabir requires the guest to share at least $100k from their knowledge and expertise to the audience and listeners of the show.

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