"Our book is about...well the short answer is our book is about meditation. The slightly longer answer is our book is for people who think meditation is not for them or that they could never do it. I had written a previous book called 10% HAPPIER which was all about how I, as a skeptical news man, stumbled upon meditation and how it made a significant difference in my life. I assumed, kind of naively, that when I wrote my book and explained all of my reasons for meditating, including the fact that there's science that suggests it's really good for you, I kind of assumed that everyone would start meditating."