"The book is about communicating and relating to other people, and it’s called IF I UNDERSTOOD YOU, WOULD I HAVE THIS LOOK ON MY FACE? And that’s really what it’s about, it's about the value of relating. I think the basis of communicating is when you understand what’s going on in the head of the person you’re talking to or communicating with, whether you’re talking to them in person or in a written piece of material. You’ve got to know what they’re going through—otherwise, you’re just spraying information at them."