Your company’s growing, and you need additional software. Do you build, or do you buy?

Should you buy tech that fits some or most of your needs, or should you build a fully customized platform? It’s an age old question. The answer?

Ask Reid Holzworth.

He did both, and he gives us an exploratory answer behind his revolutionary insurtech, called TechCanary, built on the Salesforce platform. We invited Reid on our Thinking Out Cloud podcast to give us his insights on how he built a customized solution for his industry, and why he chose Salesforce to get him there.

 

This episode is a double-whammy: It also features special guest Aaron Zuccolin, VP of Industry Solutions here at Traction on Demand.