Why Can’t DC or Marvel Find New Comic Readers? with Gevian Dargan

Thinking Critical Comic Book Podcast

English - August 20, 2021 13:12 - 57 minutes - 52.4 MB - ★★★★★ - 13 ratings
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Gevian Dargan, former assistant-editor at Milestone Comics, joins Wes for “It’s Complicated.” Wes and Gevian discuss hot-button issues many people shy away from today. DC and Marvel Comics seemingly can’t drop their old school comic readers fast enough. But the problem is, try as they might, they are struggling mightily to attract new, younger demographics. DC and Marvel both pander to modern sensibilities; swapping the race, gender and sexuality of many characters. They’ve targeted the YA and kids graphic novel markets with little to no success. Wes and Gevian discuss why DC and Marvel are fighting a losing battle with Mmanga and Scholastic for a new generations of comic book readers.

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