The Giving Pledge -- signed by the likes of Bill Gates and Warren Buffett -- is a pledge from our country’s wealthiest to give away a large piece of their fortune. And while you may not be able to play on that level, you can and should still give. For companies, there is proof it helps the bottom line and retains talent. So listen to TheStreet's Cherella Cox discuss that, plus how you can start your own charity, with her panel of guests.