TOP 111: How Pets Influence Your Shopping Habits ft. Adrian Tennant
Theory of Pets Podcast
English - January 11, 2020 15:03 - 28 minutes - 28.2 MB - ★★★★★ - 10 ratingsKids & Family pets care cats dogfood doggrooming dogparents dogs food informationoncats petownership Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: TOP 110: How To Find High Quality Pet Clothes ft. Ivy Higa
Of course pet owners buy certain products that non-pet owners do not need. But, did you ever consider how owning a pet influences your shopping habits? We all need pet food, supplies, toys, treats, etc. How do we choose one product over another? What influences our buying decisions?
In this week’s episode, I’m speaking with Adrian Tennant. He is the Vice Pesident of Insights at Bigeye, an advertising agency based in Orlando, Florida. The company has recently done a research study, led by Tennant, to find out how owning a pet influence purchases, brand appeal and devices.