Johan Bruyneel and Spencer Martin of the Beyond the Peloton newsletter discuss the news that six of the sport’s top teams, led by Jumbo-Visma CEO Richard Plugge, have created a consortium of teams called ‘One Cycling’, which will aim to create a professional league by bundling together races into a single entity that will seek to make the sport more financially profitable to investors and create a stable financial model for the teams. They break down the plan, how it would work, and why it is almost doomed to fail.