Sales is NOT about Relationship Building - with Ari Galper, the World's #1 Authority on Trust-Based Selling.

In this episode, I'm talking with Ari Galper who is the World's #1 Authority on Trust-Based Selling.

Many years ago, I read Ari's book “Unlock the Sales Game” and it transformed the way I looked at the sales 'process' and revealed how the old guard had it all wrong. Now, with the approaching publication of his next book “The One Call Sale”, I am so grateful and excited to be able to bring Ari in front of you so that you too can hear some of his words of wisdom.

In our conversation, we explore such topics as:

why you should do the opposite of everything the old sales gurus tell you;
the invisible river of pressure that lies under every sales call and what to do about it; and
the one phrase that you must stop using immediately

And just you wait until you hear about Ari's underlying motivation for doing what he does.

If you want to know more about Ari then check out these following links

Ari's Website - with links to his books

Ari's Linkedin Profile

So do check those out but for now sit back, relax, take a moment to reflect on your own sales style and, most of all, enjoy.