Richard Degnan is a creative dynamo, building and reinventing big national and global brands. He shares his insights on several companies accessing creative energy, remotely. He distinguishes between working remotely and WFH/working from home, in isolation.

 

3:45 – “I could be in any number of locations… I love all that stimulus.”

 

13:53 – “How do we keep the efficiencies we learned (during Covid 19)… and massage it and nuance it to be able to have in-person interactions… what are the moments where it’s important to be together?”

 

20:31 – on a “virtual team” (CEO and executives each working in different cities): “the benefit is the labor market is a 100-times bigger, almost infinite.”

 

23:06 – A virtual organization “forces me to enculturate… as an outsider… it forces me to be sharper, not entitled, I can’t just assume that everybody thinks the way I think. I have to also think like they think.”

 

24:24 – with national brands, “employees living in different places gives you a much more well-rounded perspective on what the customer is looking for” – it helps to avoid “tunnel vision.”