58 | Can(nes) B2B Marketing take the creative lead?

The Tech Marketing Podcast

English - June 03, 2022 08:00 - 23 minutes - 16.2 MB - ★★★★★ - 1 rating
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Previous Episode: 57 | B2B Brand building: A super-cut

Next Episode: 59 | Third party cookies: the sun is setting, are you prepared?

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With the grand reveal of a B2B category at Cannes, we're joined by David Ryan, Head of Art, and Tim Wilson-Frier, Senior Strategist, to understand why this new B2B is making its debut, now.