The Tartare Project
37 episodes - English - Latest episode: about 3 years ago - ★★★★★ - 58 ratingsThere's no shortcut to building a brand - whether it's a company, a movement or for you personally. Every Thursday, The Tartare Project sits down with founders, artists, restaurateurs, personalities, investors and anyone else building interesting brands, both large and small, exploring candid (... or, dare we say, raw - get it?) conversations highlighting all of the failures, successes and everything in between along the way.
The Tartare Project is hosted by NYC-based brand focused investor, Phil Toronto ✌🏼
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@one37pm
@philtoronto
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Episodes
Episode 35 - Michael Mayer, the co-founder of Windmill, is this week’s guest on The Tartare Project
May 06, 2021 14:05 - 47 minutes - 43.9 MBThis week’s edition of The Tartare Project features Windmill co-founder Michael Mayer. A consumer electronics company, Windmill is a small business headquartered in New York. Toronto and Mayer discuss his career journey in this 45-minute conversation See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 34 - Jacob Zuppke, President and COO of Autopets
April 29, 2021 14:02 - 38 minutes - 34.9 MBThis week’s episode of the Tartare Project hosted by Phil Toronto features Jacob Zuppke, President and COO of Autopets. Autopets is most known for their innovative pet care products such as the ‘Litter Robot,’ and the company aims to deliver meaningful insights through their high-grade products to assist in making better decisions for pets. Priding themselves on their development, marketing, and elite customer service, Autopets continues to rapidly grow their company as they establi...
Episode 33 - Emily Schildt, founder and CEO of Pop Up Grocer, Joins The Tartare Project For A Conversation
April 08, 2021 13:20 - 35 minutes - 32.1 MBOn this week’s episode of The Tartare Project hosted by Phil Toronto, Emily Schildt, founder and CEO of Pop Up Grocer, joined the show to discuss her meteoric journey in entrepreneurship. Follow Pop-up Grocer on IG here: https://www.instagram.com/popup.grocer/ and follow Emily on IG here: https://www.instagram.com/emilyschildt/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 33 - Emily Schildt, founder and CEO of Pop Up Grocer, Joins The Tartare Project For A Conversation
April 08, 2021 13:20 - 35 minutes - 48.2 MBOn this week’s episode of The Tartare Project hosted by Phil Toronto, Emily Schildt, founder and CEO of Pop Up Grocer, joined the show to discuss her meteoric journey in entrepreneurship. Follow Pop-up Grocer on IG here: https://www.instagram.com/popup.grocer/ and follow Emily on IG here: https://www.instagram.com/emilyschildt/
Episode 32 - Annabel Lawee, founder of Breeze is this week’s special guest on The Tartare Project
April 01, 2021 13:28 - 35 minutes - 32.7 MBThis week’s episode of The Tartare Project, host Phil Toronto welcomes Annabel Lawee, founder of Breeze, company that serves specialized airport food packages. You can find Annabel on Instagram here: https://www.instagram.com/alawee12/ You can find Breeze on Instagram here: https://www.instagram.com/flywithbreeze/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 31 - Brightland Founder Aishwarya Tyler talks about her entrepreneurship journey
March 25, 2021 13:10 - 30 minutes - 27.5 MBThe week’s episode of The Tartare Project hosted by Phil Toronto welcomes special guest Aishwarya Iyer, founder and CEO of Brightland. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 30 - Phil Toronto Welcomes Catharine Dockery of Vice Ventures
March 17, 2021 15:18 - 35 minutes - 32.5 MBThis week on the Tartare Project, host Phil Toronto speaks with Catharine Dockery of Vice Ventures. The two discuss the early stages of her career, some of the obstacles she faced along the way, and the development of Vice Ventures See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 29 - Daniel Soares, founder of Alimentari Flaneur on connecting people to the intimacy of every day through food
March 11, 2021 11:00 - 36 minutes - 33.1 MBThis week The Tartare Project welcomes Daniel Soares of Alimentari Flaneur. The two talk about Soares’ idea to build a company focused on selling obscure produce, how his journey in real estate led him to where he is today, and more in a 30 minute conversation. You can find Daniel on Instagram here: https://www.instagram.com/flaneur.le/ And Alimentari Flaneur on Instagram here: https://www.instagram.com/alimentariflaneur/ See Privacy Policy at https://art19.com/privacy and Califo...
Episode 28 - Jason Karp Introduces Snow Days, the Healthy Pizza Roll That Will Remind You of Childhood's Best Days
March 04, 2021 10:00 - 31 minutes - 28.9 MBIn this episode of the Tartare Project, Phil Toronto speaks with Jason Karp, investor turned co-founder and CEO of HumanCo. His brand just launched their pizza roll, wonderfully named "Snow Days," with the intention of invoking the joy and freedom of childhood's snow-induced sabbaticals. He packs an immense amount of knowledge about entrepreneurship, overall wellness and the food industry into the valuable episode. See Privacy Policy at https://art19.com/privacy and California Priv...
Episode 27 - Sara Dietschy
March 03, 2020 09:00 - 55 minutes - 51.1 MBSara Dietschy (rhymes with peachy) is a YouTuber based in New York City with over 550,000 subscribers on her self-titled channel where she creates and uploads tech reviews, docu-series and vlogs. Through her work, Sara explores the intersection of technology and creativity. Sara rocks the YouTube scene with her contagious zest for life and absolute obsession for tech. During college she wanted to build guitar amplifiers and pursued an electrical engineering/computer science degree f...
Episode 26 - Ariel Arce (Founder of Air's Champagne Parlor)
February 25, 2020 09:00 - 52 minutes - 48.1 MBAriel Arce is the 32 year-old New York entrepreneur, also known as the Champagne Empress of Greenwich Village and Nightlife Hitmaker, behind Tokyo Record Bar, Air’s Champagne Parlor, Niche Niche, and Special Club, all of which opened within the past two years on MacDougal Street. Ariel’s passions for wine, dinner parties and music shine throughout her spaces. Each has a distinctive identity and offers guests a singular experience yet share the common philosophy that going out in New...
Episode 25 - Tony Fragogiannis (Founder of Brooklyn Hot Dog Company)
February 18, 2020 09:00 - 28 minutes - 26.3 MBTony Fragogiannis is the founder of Brooklyn Hot Dog Company. Tony was born and raised in New York and after graduating from St. John's University decided to move down to Atlanta and go into the hospitality business with his brother. After being in the restaurant/nightclub business for 9 years, it was time to come back to New York. Not satisfied with the current selection and varieties of hot dogs in this local markets Tony wanted to change that. In the summer of 2012 The Brookl...
Episode 24 - Ashli Stockton (Founder of Sunday Forever)
February 11, 2020 09:00 - 41 minutes - 38.3 MBAshli is the Founder + CEO of Sunday Forever a 3 ½ year old lifestyle brand based out of NYC. Ashli describes Sunday Forever as your one-stop good vibe shop, offering a curated selection of “Nice Things" from kimono style robes to candles, sage and lighter sets, crystals and handmade protective red string bracelets. The brand has been featured in Forbes, Domino ,Beauty Independent, Allure and more. Prior to starting the company Ashli worked for a major fashion and beauty retailer f...
Episode 23 - Justine Monsul (Founder of monfefo)
February 04, 2020 09:00 - 37 minutes - 34.6 MBMonfefo first began in Justine's kitchen in Williamsburg, Brooklyn, New York in 2013. She went from selling the first batch to her local deli to being sold across the northeast, Texas and California today. https://www.instagram.com/monfefo/ https://www.instagram.com/justinemonsul/ See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 22 - Jeremy Lyman & Paul Schlader (Co-Founders of Birch Coffee)
January 28, 2020 09:00 - 58 minutes - 53.6 MBPaul is passionate about building a business around people—and after falling in love with coffee at a convention in D.C., he never looked back. As an avid yogi, husband, and father, Paul brings an unparalleled passion and care to Birch. You can find him roasting small batches at our LIC roast house on Wednesdays and Fridays. What started as a mere desire to have a comfortable place to go and converse with friends and strangers has turned into something more than Jeremy could have i...
Episode 21 - Alexandra Friedman (Co-Founder of LOLA)
January 21, 2020 09:00 - 30 minutes - 28.3 MBAlexandra Friedman is the co-founder of LOLA, the first lifelong brand for your body. LOLA aims to address women’s reproductive health with a commitment to product transparency and a community built on candid dialogue about all of the things we don’t openly talk about. Before founding LOLA with her co-founder Jordana, Alex led analytics at Flurry Analytics (acquired by Yahoo in August 2014) and was a consultant at Boston Consulting Group in New York. She has an MBA from Wharton Busi...
Episode 20 - Chris Stang & Andrew Steinthal (Co-Founders of The Infatuation)
January 14, 2020 09:00 - 57 minutes - 53.1 MBhttps://theinfatuation.com https://instagram.com/infatuation Since its inception in 2009, Stang has been the architect of The Infatuation’s editorial voice, creative vision, and marketing strategy. Today his role still encompasses all of those things, but also includes pushing the company forward into new arenas, including the creation and launch of Text Rex, EEEEEATSCON, The Infatuation’s food festival, and the company’s recent acquisition of Zagat. He was nominated for a James B...
Episode 19 - Andrés Modak (Co-Founder of Snowe)
January 07, 2020 09:00 - 47 minutes - 43.2 MBAndrés Modak is the Co-Founder & Co-CEO of Snowe, a direct-to-consumer brand building the home brand for the next generation. Snowe creates essentials for your entire home that are irresistible as humanly possible, including bedding, bath linens, & tabletop essentials and more..Since launching 4 years ago, Snowe has amassed a cult following for their award-winning products and singular brand and been heavily lauded by The New York Times, GQ, Vogue and others. Andrés began Snowe in ...
Episode 18 - Emily Abbate (Founder of Hurdle)
August 13, 2019 08:00 - 54 minutes - 49.6 MBEmily Abbate is a freelance fitness writer and editor living in New York City. When she's not tapping words to laptop, the certified trainer, run coach, and seven-time marathoner is working on her podcast Hurdle, which talks to everyone from entrepreneurs to top CEOs and athletes about how they got through tough times—hurdles of sorts—by leaning into wellness. Tune into the Hurdle Podcast: https://podcasts.apple.com/us/podcast/hurdle/id1330434098?mt=2 https://www.instagram.com/emi...
Episode 17 - Sarah Larson Levey (Co-Founder & CEO of Y7 Studio)
August 06, 2019 10:22 - 56 minutes - 51.7 MBTurned off by the yoga scene in NYC, Sarah created the yoga experience she was seeking out: a no mirrors, candlelit, heated vinyasa flow set to a hip-hop playlist. She held her first pop-up class in Brooklyn in 2013 and has been opening studios across the US ever since. With 10 studios opened to date across New York & LA (and even more on deck in the coming months), Sarah has developed Y7 into a lifestyle brand that touches multiple facets of culture through fun collaborations (like...
Episode 16 - Mike Mignano (Co-Founder of Anchor)
July 30, 2019 08:00 - 1 hour - 55.8 MBMichael Mignano is the co-founder of Anchor, the company democratizing audio by enabling anyone to easily create, distribute, and monetize a podcast. Through Michael's leadership, Anchor has grown to power more than 40 percent of all new podcasts on the market and was acquired by Spotify in 2019 — enabling podcasters of all experience levels and walks of life to have their voices heard. Michael's work has always focused on empowering creators across a variety of mediums. Prior to fo...
Episode 15 - Dee Murthy (Co-Founder of Five Four Group + Partner at Queensbridge Ventures)
July 16, 2019 08:44 - 1 hour - 63.3 MBDee Murthy is Co-Founder of Los Angeles based Five Four Group and Young & Reckless. Five Four/MenloClub is the leading men’s fashion membership e-commerce platform with a portfolio of five brands that include: New Republic by Mark McNairy, Grand AC and Oshenta. He is also a seasoned investor and partner at Queenbridge Venture Partners and partner in popular Las Vegas shoe store, 12 AM RUN. He is a co-host with Chris ” Drama” Pfaff in a weekly lifestyle podcast Group Chat, in additio...
Episode 14 - Elias Weiss Friedman (Founder & Creative Director of The Dogist)
July 09, 2019 08:00 - 56 minutes - 51.7 MBElias Weiss Friedman is the Founder and President of The Dogist. After years in corporate marketing developing a skill set in brand strategy and social media, he was unexpectedly laid off. Elias transformed what most would view as a hardship, into an opportunity. Reconnecting with his childhood passion for photography and dogs, he seized the moment and built The Dogist, one photograph at a time. With hustle, grit and an unrivaled commitment to his art, he built the social media and ...
Episode 13 - Lauren Berlingeri & Katie Kaps (Co-Founders of HigherDOSE)
July 02, 2019 08:00 - 57 minutes - 52.9 MBHigherDOSE is the leading brand in beauty biohacking and infrared light therapy with spa-focused services and information on “getting high naturally”. DOSE = Dopamine Oxytocin Serotonin Endorphins Katie Kaps & Lauren Berlingeri are Co-Founders and Co-CEOs of HigherDOSE. Lauren Berlingeri is dedicated to inspiring others through fitness and naturally-healthy lifestyle practices. After launching her career as an international model, Berlingeri went on to star in her own show, “Woman...
Episode 12 - Joe Holder (Founder of Ocho System + Nike Master Trainer)
June 25, 2019 08:00 - 1 hour - 58.7 MBJoe Holder wears a few hats as the founder of the Ocho System, a Nike Master Trainer, Head of Performance for WHOOP, Creative Director of Wellness for smartwater, co-founder of System of Service... and that's not even everything! The Ocho System is a philosophy that was formulated during Joe's time at the University of Pennsylvania which promotes productivity and progress through physical wellness, but more importantly encourages a goal of being holistically, and wholly, better. J...
Episode 11 - Jordan Gaspar (Co-Founder of AccelFoods)
June 18, 2019 08:00 - 52 minutes - 48.4 MBJordan Gaspar is a Managing Partner of AccelFoods, a venture capital firm investing in consumer products. Jordan oversees deal origination, structure and investment execution, as well as heads up strategy, retailer partnerships, investor relations and general management of the fund. Jordan co-founded the fund in 2014 with the intention of offering entrepreneurs a unique perspective and approachable capital to help them build their businesses. With 36 portfolio companies and growing,...
Episode 10 - Matty Mo / The Most Famous Artist
June 11, 2019 08:00 - 1 hour - 57.9 MBMatty Mo is a Los Angeles-based contemporary artist and marketing entrepreneur best known for creating the conceptual art group, "The Most Famous Artist." It was really fun hearing the thinking behind some of Matty's work. Key topics we covered were the importance of being in control of the narrative you're portraying for your online persona (and that you have more power around that than you might think) as well as leveraging media as a growth hacking tool. The Most Famous Artist....
Episode 9 - Marc Barros (Founder of Moment)
June 04, 2019 08:00 - 57 minutes - 53 MBMarc Barros is the co-founder of Moment, the outfitter for photographers and filmmakers. He's also the founder of Hardware Workshop, a workshop series to help fellow hardware founders and the co-founder of Contour, a hands-free camera company that makes action video easy to capture and share. He does startup lessons every week at @marcbarros. We covered SO much and we had a great time. It was especially interesting hearing stories from Marc's first company, Contour, and how the les...
Episode 8 - John Fiorentino (Creator of Birthdate Candles, Moon Pod & Gravity Blanket)
May 28, 2019 08:00 - 1 hour - 61.2 MBJohn Fiorentino is an inventor and entrepreneur. He is the creator of the viral product sensations Gravity Blanket and Moon Pod which raised over $6 million dollars on crowdfunding site Kickstarter. Both products have since gone onto be multi-million dollar companies that are growing daily. This was a fun episode especially since John was super open about the ups and downs of his journey to date - everything from the importance of mentors to whether venture capital is right for ev...
Episode 7 - Quincy Moore (Founder of New York or Nowhere & Knowlita)
May 21, 2019 08:00 - 42 minutes - 39.3 MBQuincy Moore is the founder and creative director of Knowlita, the parent company behind lifestyle brand NYON. Based in NYC, Moore is best known for coining the slogan New York or Nowhere® and has collaborated with everyone from American Express to the New York Knicks. He lives on the Lower East Side with his fiancée, Samantha. We have a fun time on Episode 8 - a takeaway from Quincy's path to NYON is the importance of self-awareness. It's back! Original blogger. Brand collaborator....
Episode 6 - Chris Zarou (Founder of Visionary Music Group & Visionary Records)
May 14, 2019 08:00 - 55 minutes - 51 MBChris Zarou is the President & Founder of Visionary Music Group/Visionary Records. Founded in 2010, Visionary Music Group is an artist management company and record label based out of New York, home to clients Logic, Jon Bellion, Quinn XCII, Jeremy Zucker, Chelsea Cutler, ayokay and producer, 6ix. Chris builds his artists step by step, combining consecutive small wins into tremendous accomplishments on both the commercial and live aspects of the business. We cover a ton in Episode ...
Episode 5 - Gary Vaynerchuk (VaynerX)
May 07, 2019 08:00 - 23 minutes - 21.5 MBGary Vaynerchuk. You may know him in a number of different ways: founder & serial entrepreneur, investor, NY Times best-selling author, the guy that motivates you on Instagram ... as well as many more. Gary gave me a shot and has taught me so much so having a conversation with him on the Tartare Project was super important to me. We had a lot of fun with this one. We discussed some of the usual items, but covered some new things like the importance of sleep & relaxation as well as so...
Episode 4 - Helaine Knapp (Founder of CityRow)
April 30, 2019 08:00 - 55 minutes - 51.1 MBHear how Helaine Knapp went from a top-selling early employee at multiple enterprise startups to founder & CEO of a fast-growing rowing empire. After being sidelined with a serious back injury, Helaine went on the hunt for a low impact workout that could fill the boutique fitness studio void the injury left in her life. Her research led her to rowing and that was the start of what would become CITYROW. Fast forward to today, CITYROW has 50+ franchises in the pipeline as well as an...
Episode 2 - Michele Romanow (Co-Founder of Clearbanc + Dragon's Den Dragon)
April 23, 2019 04:00 - 55 minutes - 51.2 MBLearn how Michele Romanow turned a high end caviar startup into one of Canada's fastest growing companies with a few acquisitions along the way. Now, Michele is changing the way that entrepreneurs are able to fund the growth of their businesses through her latest venture, Clearbanc. We cover a lot and there are some great nuggets in here! https://www.instagram.com/micheleromanow https://twitter.com/micheleromanow See Privacy Policy at https://art19.com/privacy and California Priv...
Episode 1 - Chris "Drama" Pfaff (Founder of Young & Reckless)
April 23, 2019 04:00 - 1 hour - 64.2 MBEpisode 1! Learn how Drama leveraged being a star on hit MTV shows Rob & Big + Fantasy Factory to launch his brand, Young & Reckless, and how he positioned the brand to thrive even after each series came off air. On top of Y&R, Drama also hosts 2 great podcasts: Short Story Long & Group Chat. https://instagram.com/drama See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Episode 3 - Wilson Tang (Nom Wah Tea Parlor)
April 23, 2019 04:00 - 46 minutes - 42.8 MBNom Wah Tea Parlor is an iconic NYC establishment which has been a part of Wilson Tang's family for nearly 50 years. After trying his hand at the corporate life as well as running cafes, Wilson took the Nom Wah reins over from his uncle and has been focused on expansion ever since. Nom Wah's brand holds a special place in patrons' hearts given its long history on Doyers Street. We get some insight into the restaurant world as well as different avenues available to grow... and, by di...
Episode 00 - Trailer
March 29, 2019 16:56 - 1 minute - 1.09 MBIt's audio time. Here's what you'll hear on the Tartare Project See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.