EP 113 - Are They Buying What You're Selling?
The Talent Cast
English - March 11, 2019 05:05 - 32 minutes - ★★★★★ - 28 ratingsCareers Business Marketing chro employerbrand employerbranding evp hiring recruitment talentacquisition talentbrand talentstrategy Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: EP 112 - Recruiting's 99% Problem
Next Episode: EP 114 - Different Is the Difference
I've been interviewing people and a theme is emerging: even when the company has something unique to offer, even if it has a lot of positives to talk about, candidates simply don't believe it until they are hired and see it for themselves. There are a couple of reasons for this, but a core one has to do with understanding content marketing strategy. Webinar: How Recruiters Can Use Employer Branding (March 21) Talent Brand Summit MRA Waukesha ERE San Diego SHRM Talent Strive Conference MRA Bettendorf Transform RecFest SRSC Philly MRA Minneapolis