That Solo Life: The Solo PR Pro Podcast
262 episodes - English - Latest episode: about 6 hours ago - ★★★★★ - 10 ratingsThat Solo Life: Co-hosted by Karen Swim, founder of Words for Hire, LLC and owner of Solo PR Pro and Michelle Kane, founder of VoiceMatters, LLC, we keep it real and talk about the topics that affect solo business owners in PR and Marketing and beyond. Learn more about Solo PR Pro: www.SoloPRPro.com
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Disconnect, Divisions and the Urgent Need for Diligence in Commmunication
July 22, 2024 10:30 - 17 minutes - 16.5 MBThat Solo Life Episode 258: Disconnect, Divisions and the Urgent Need for Diligence in Communication In this Episode In this episode of "That Solo Life," co-hosts Michelle Kane and Karen Swim, APR tackle the profound impact of words in communication, particularly for PR and marketing professionals. The conversation turns to the ethical considerations of communication, with both hosts highlighting the power and responsibility that come with crafting messages. They stress the significanc...
How PR Pros Can Stand Strong in Uncertain Times
July 15, 2024 10:30 - 13 minutes - 12.7 MBThat Solo Life, Episode 257: How PR Pros Can Stand Strong in Uncertain Times In this Episode The practice of public relations is not for the faint of heart. Whether you are in-house or running your own shop, the work can be challenging. For Solo PR Pros, the challenges extend to ensuring that they sustain their livelihood while serving others. In today’s episode Karen Swim, APR and Michelle Kane, discuss the importance of protecting yourself and your business during times of instability. In...
PR Challenges: Post-Pandemic - Events, Energy Levels, and Customer Service
July 01, 2024 10:30 - 21 minutes - 19.9 MBThat Solo Life, Episode 256: PR ChallengesPost-Pandemic : Events, Energy Levels and Customer Service In this Episode In this episode, Karen Swim and Michelle Kane, discuss the various challenges and changes that the post-pandemic era has brought to the PR industry. The pandemic had a significant impact on in-person events and interactions. The hosts discuss how shifting priorities, increased workloads, and changing interests have made it challenging to plan and attend events, leading to...
The Powerful Reasons PR Pros Must Vet Everything
June 24, 2024 10:30 - 12 minutes - 11.8 MBThat Solo Life, Episode 255: The Powerful Reasons PR Pros Must Vet Everything In this Episode In episode 255 of “That Solo Life,” Karen Swim and Michelle Kane discuss the role of vetting in public relations, and the need to thoroughly research clients, client partners, collaborators and more. The hosts discussed how the recent news of Justin Timberlake's DWI arrest highlighted how one misstep can bring up a person's entire history of mistakes. The incident serves as a reminder of the si...
The Work of Diversity, A Conversation with Anetra Henry
June 17, 2024 10:30 - 45 minutes - 41.7 MBThat Solo Life, Episode 254: The Work of Diversity - A Conversation with Anetra Henry In this Episode Anetra Henry, Senior Director of Strategic Initiatives at the Institute for Public Relations joins Karen Swim, APR and Michelle Kane on today’s episode of “That Solo Life.” Anetra is a passionate storyteller and strategic messaging guru, known for her expertise in research and advocacy for diversity and inclusion. The episode delved into a recent study, led by Anetra, "Collaborators...
The PR Measurement Strategy You Need to Grow
June 10, 2024 10:00 - 11 minutes - 10.9 MBThat Solo Life, Episode 253: The PR Measurement Strategy You Need to Grow In this Episode In this episode of "That Solo Life," co-hosts Michelle Kane and Karen Swim discuss another side of measurement in the PR industry. While measurement discussions typically focus on client work, Karen and Michelle talk about the importance of tracking tactics and metrics within your own Solo PR Pro business. Karen emphasizes the tendency of PR professionals to prioritize client success over their own ...
Happy Everything, What We Get Wrong About Holiday Messaging
June 05, 2024 10:00 - 12 minutes - 11.7 MBThat Solo Life, Episode 252: Happy Everything, What We Get Wrong About Holiday Messaging In this Episode In this episode of "That Solo Life," co-hosts Karen Swim and Michelle Kane reflect on Memorial Day and discuss the importance of thoughtful messaging around holidays. Michelle and Karen discuss the post-Memorial Day weekend vibes and the common trend of using "happy" in front of every holiday, including somber ones like Memorial Day. The hosts discuss the need for more conscientious mess...
Finding Balance And Minimizing Burnout In A Chaotic World
May 27, 2024 10:30 - 19 minutes - 17.9 MBThat Solo Life, Episode 251: Finding Balance And Minimizing Burnout In A Chaotic World In this Episode In this episode of "That Solo Life," co-hosts Karen Swim, APR and Michelle Kane delve into the topic of navigating fatigue and finding balance in the midst of global stressors and personal challenges. This Mental Health Awareness Month episode kicks off with a discussion about the impact of external factors such as the pandemic, economic instability, and political tensions on individuals' ...
Why PR Pros Need to Level Up Their Personal Brand
May 20, 2024 10:30 - 12 minutes - 11.7 MBWelcome to another episode of That Solo Life, where we dive into the world of PR and marketing for independent professionals. In this episode, we discuss the power of personal branding in the PR industry. Publicists have recently been in the spotlight, from the Oscars to various articles highlighting their work. This recognition serves as a reminder for solo PR professionals like us to also focus on promoting ourselves, not just our clients. Karen and Michelle delve into the importance of ...
How to Avoid the Dreaded Reviewer's Remorse
May 13, 2024 10:30 - 14 minutes - 13.4 MBThat Solo Life, Episode 249: How to Avoid the Dreaded Reviewer's Remorse In this Episode In this episode of "That Solo Life," Karen and Michelle dive into the common struggle of "reviewer's remorse" that many PR pros, marketers, and communicators face when working with clients. They discuss the frustration of finalizing a project, only to have last-minute changes or new reviewers throw a wrench into the process. They emphasize the importance of establishing a clear review pro...
The New Balancing Act of Communication
May 06, 2024 10:30 - 15 minutes - 14.6 MBThat Solo Life: Episode 248 The New Balancing Act of Communication In this Episode It’s a balancing act! Karen Swim, APR, of Solo PR, and Michelle Kane, of Voice Matters dive into the challenging topic of addressing current social and political conflicts in the workplace. The episode opens with a discussion about the ongoing Israeli-Gaza conflict and the protests happening across the United States, setting the stage for a conversation on how communication professionals can guide their cli...
Everything Old is New Again
April 29, 2024 10:30 - 14 minutes - 13.5 MBThat Solo Life: Episode 247 Everything Old is New Again In this Episode Karen Swim, APR, of Solo PR, and Michelle Kane, of Voice Matters delve into the importance of getting back to basics in our PR and marketing businesses. Today’s conversation is sparked by an email from Peter Shankman, the founder of the original "Help a Reporter Out" platform, which was eventually sold to a large corporation. Shankman has now launched a new platform called "Help Every Reporter Out," and in his announce...
Ethical and Legal Challenges of the Modern PR Pro
April 22, 2024 10:30 - 25 minutes - 23.5 MBThat Solo Life: Episode 246 Ethical and Legal Challenges of the Modern PR Pro with Special Guest, Cayce Myers New episodes every Monday In this Episode "That Solo Life" podcast hosts Karen Swim, APR and Michelle Kane sit down with Cayce Myers, Ph.D., LL.M., J.D., APR, an experienced public relations professional and author. In this episode, Myers discusses his latest book, "The Rules of Public Relations, Legal and Ethical Issues and Contemporary Practice," which tackles the intersection ...
Language, Landmines And The Peril Now Facing PR Pros
April 15, 2024 10:30 - 15 minutes - 14.1 MBThat Solo Life, Episode 244: Language, Landmines And The Peril Now Facing PR Pros That Solo Life, a podcast dedicated to PR professionals, marketers, and individuals who work for themselves. In this episode hosts, Karen Swim of Solo PR Pro, and Michelle Kane from Voice Matters delve into the topic of avoiding generation gaps and cultural miscommunications. In our discussion, we highlight how the emergence of a multigenerational workforce and multicultural society has made communication mo...
What They Think We Do, What We Really Do And How To Bridge The Gap
April 08, 2024 10:30 - 19 minutes - 18.5 MBThat Solo Life, Episode 243: What They Think We Do, What We Really Do And How To Bridge The Gap Welcome to the latest episode of "That Solo Life", the podcast passionately crafted for PR professionals by PR professionals. In this conversation, your hosts Michelle Kane and Karen Swim take you through the frustrations and challenges of people not understanding the role of public relations and the overlooked intricacies of articulating and demonstrating the value of public relations to clients ...
Media, Mayhem and What Happens in a Small Town
April 01, 2024 10:30 - 20 minutes - 19.3 MBShow Notes for That Solo Life: Episode 242 In this episode: That Solo Life co-hosts, Karen Swim, APR and Michelle Kane talk about some of the insights from the "Muckrack 2024 State of Journalism" and discuss the emerging trends shaping media relations today. Episode Highlights: Discussing the Muckrack 2024 State of Journalism Report. We dig into the latest findings and what they mean for the future of journalism. What are the new challenges and opportunities for those in media relations? C...
Navigating the New Terrain of Labor Laws for Solo PR Pros
March 25, 2024 10:30 - 27 minutes - 24.8 MBIn This Episode: Join us as we dissect the implications of the Department of Labor's recent rule changes and what it means for solo PR professionals. We welcome Nathan Gibson, an authority in Employment Law and Independent Contractor Compliance, who is the Senior Director at MBO Partners. Nathan provides in-depth insights on staying compliant and the potential impacts on solo public relations businesses. Episode Highlights: Understanding the Rule Change: Explore the specifics of the Depart...
The Hangover Episode: Oscar, Kate, and the Lost Hour
March 18, 2024 10:30 - 20 minutes - 18.6 MBIf you’re still feeling the effects of springing forward into daylight savings time, recovering from St. Patrick’s Day or are still wondering what is going on with the royals, in this episode we talk about it and how there’s a PR lesson in everything. Special Offer for Solo PR Pros, Freelance Consultants, and Small business owners: Lettuce is teaming up with Solo PR Pro to offer you a free, game-changing Business Assessment Program. Be one of the first 1,000 savvy PR pros to join. G...
Creative PR Strategies in the New Media Landscape
March 11, 2024 10:30 - 14 minutes - 13.1 MBIt’s no secret the media landscape is changing and it’s only intensifying the effect on how PR pros do media relations. In this episode we talk about taking the time to evaluate our tactics and get creative to reach our client’s audiences. Special Offer for Solos: Lettuce is teaming up with Solo PR Pro to offer you a free, game-changing Business Assessment Program. Be one of the first 1,000 savvy PR pros to join. Get News from Solo PR Pro: Join our email list. Transcript Spea...
It's Now Time To Give Solo PR Pros Their Respect
March 04, 2024 11:30 - 16 minutes - 15.1 MBToday we’re talking about the challenges we face as self-employed professionals in a world where certain sectors of the business world and governmental policies just don’t get us, favoring traditional employment over independent work. From pricing of tools and products to respecting the value solos bring to the table, it’s time to give solo PR pros our respect. Special Offer for Solos: Lettuce is teaming up with Solo PR Pro to offer you a free, game-changing Business Assessment Program....
Conflict, Criticism and the Modern Solo PR Pro
February 26, 2024 11:30 - 19 minutes - 17.9 MBOn this episode we're chatting about how different generations handle criticism, especially after some Super Bowl ad backlash. We dive into why tough love is key in PR and how it's essential for solo PR pros to get real with clients. Plus, we tackle the big question: How do we teach the next gen these crucial soft skills? Tune in for an honest, straight-talk session on the art of handling the hard stuff in PR. Special Offer for Solos: Lettuce is teaming up with Solo PR Pro to offer you ...
Trend Chasing, Taylor Swift and Why Everyone Needs to Calm Down
February 19, 2024 11:30 - 19 minutes - 18.4 MBIn this episode, Karen and Michelle discuss the pitfalls of blindly following trends in the PR and marketing world. It’s important to keep strategies aligned with a brand's core values and mission. “Going viral” is not a meaningful goal if it doesn’t translate into meaningful engagement or revenue. Special Offer: Lettuce is teaming up with Solo PR Pro to offer you a free, game-changing Business Assessment Program. Be one of the first 1,000 savvy PR pros to join. Transcript Michel...
Small Budget PR
February 12, 2024 11:30 - 17 minutes - 16.6 MBThe whole point of operating as a solo PR pro or small agency is the ability to build the business that is right for you. But let's face it, there are many people out there who are only going to be comfortable with a certain budget level. In this episode, we want to help you to think creatively about when someone comes your way and they maybe don't have the budget that you desire. Bonus: information about the exciting Solo PR Pro offer courtesy of Lettuce. Transcript Michelle Kane (...
Sealing the Deal: Is Outsourcing PR Sales a Good Idea?
February 05, 2024 11:30 - 19 minutes - 18.4 MBAs a solo PR pro or small agency, is it ever a good idea to outsource your sales? It depends. In this episode we talk about how there is no right or wrong answer, only the answer that works for you and your business. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters and my wonderful co-host, Karen Swim of Solo PR Pro. How are you ...
Panic, PR and the Way Forward
January 29, 2024 11:30 - 15 minutes - 14.3 MBAs we begin 2024, there are a lot of unsettling developments in the media industry. Layoffs and the shuttering of legacy media – it can cause a panic. But we know that change is constant and there is always a way forward. Axios article: "Challenger" firms rising: Top PR talent defect from big agencies Transcript Michelle Kane (00:02): Thank you for joining us for another episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Mic...
Breaking Up the Band – Becoming Solo Again
January 22, 2024 11:30 - 15 minutes - 14.6 MBThere are seasons in every solo PR pro’s career. If you’ve built a successful virtual or micro agency but you’re feeling burnt out and considering paring down your practice to a solo endeavor, this is an episode you don’t want to miss. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters, and my wonderful co-host, Karen Swim of Solo P...
Let the Good Times Roll…And Roll
January 15, 2024 11:30 - 13 minutes - 12.8 MBDid you start the new year determined to keep a calm and purposeful pace? How’s that going so far? In this episode, Karen and Michelle talk about how it is – really, it is – possible to be as productive as ever and stay off the hamster wheel. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves. People like me, Michelle Kane with VoiceMatters, and my wonderful co-host, Karen Swim of ...
The Problems and Opportunities of 2024
January 08, 2024 11:30 - 19 minutes - 18.3 MBThe data indicates the U.S. economy closed 2023 in a much healthier state than anticipated. So why do so many feel the opposite? Will this perception continue into 2024 and what can each of us do to remain resilient? Reference links: Weekly Workforce Newsletter Kyla Scanlon Instagram Transcript Michelle Kane (00:17): Thank you for joining us for That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters, my ever...
The PR Forecast for 2024
January 01, 2024 11:30 - 19 minutes - 17.7 MBThis episode was inspired by a recent blog post on SoloPRPro.com – The PR Forecast for 2024. What can we expect in – and from – our industry? How can solos get the most out of our businesses this year and beyond? Let’s find out together. Transcript Michelle Kane (00:17): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, and my ever steady co-host, Karen Swim of the hive of PR, the f...
Navigating the PR Pro/Journalist Relationship: Finding Grace in Communication
December 18, 2023 11:30 - 15 minutes - 14.5 MBPR pros and journalists share a lot of common ground, including stress levels. Sometimes communication breaks down. Sometimes, whether it’s beyond our control or not, we can’t give the other what they want or need. But what we can do is continue to do our best to work together. Let us know what you think of today’s episode at soloprpro.com. Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for ...
Holiday Hacks
December 11, 2023 11:30 - 13 minutes - 12.5 MBIn this episode, Karen and Michelle provide some holiday hacks – from navigating client gifts to reducing stress, let’s make the most of this holiday season. Share your favorite holiday hack with us at soloprpro.com. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters, and my wonderful co-host, Karen Swim of Solo PR Pro. How are you...
Everyone is Amazing! Does Your PR Biz Need Personal Branding?
December 04, 2023 11:30 - 15 minutes - 14.8 MBYou make sure your clients are developing and working on their personal and corporate brands but when it comes to you and your solo practice, well, do as we say, not as we do. Does this sound like you? In today’s episode we dig in on personal branding and its value. Let us know what you think at soloprpro.com. Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Mic...
AI Shake-Ups, Solutions and Ethical Standards
November 27, 2023 11:30 - 15 minutes - 14.4 MBIn this episode we cover the turmoil at OpenAI, AI vetting PR pitches, and the newly-released Guidelines, Tips, and Best Practices for using AI from PRSA. Let us know what you think at soloprpro.com. Transcript Karen Swim (00:04): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters and my wonderful co-host, Karen Swim of Solo PR Pro. Hi, Karen, how are you? Karen Sw...
Building a More Inclusive Future: Conversations with Bernadette Davis
November 20, 2023 11:30 - 28 minutes - 25.8 MBThere are many challenges faced by DE&I practitioners in today's landscape, including the backlash against DE&I efforts. In this episode, we are joined by an expert in the field of DE&I communications, Bernadette Davis of Bernadette Davis Communications. Listen to hear her valuable insights on how communicators can navigate these challenges, emphasizing the need for inclusivity to be woven into the company's culture. Stay in touch with Bernadette on LinkedIn and at her website, bdaviscomm.c...
Where Do We Go from Here? Social Media for 2024
November 13, 2023 11:30 - 22 minutes - 20.5 MBThe social media landscape has changed drastically over the course of this year. What does that mean for our clients as we plan for 2024? Transcript Michelle Kane (00:03): Thank you for joining us for another episode of That's Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters and my ever steady co-host, Karen Swim with Solo PR Pro. Hi Karen. How are you doing today? Karen Swim, APR (00:21): Hey, Michelle. I am v...
When Good Intentions Go Wrong
November 06, 2023 11:30 - 17 minutes - 16.6 MBDon't let good intentions lead to unintended consequences in your PR efforts. In this episode, we discuss a recent well-meaning attempt by a CEO to address negative press that ended up creating more problems for the company. We highlight the dangers of speaking without consulting expert counsel and the need for CEOs to consider the impact of their words on both internal and external audiences. Read the article in TechCrunch: Carta’s CEO reaches out to customers about bad press, alerting the...
Communicating Clearly in Uncertainty
October 30, 2023 10:30 - 14 minutes - 13.7 MBAtrocities against innocents in the Middle East. Another mass shooting in the U.S. Every day, something new to absorb and process. Now more than ever, PR pros need to lead the way in communicating clearly in all of this uncertainty. Read Hope and the Hard Things on the Solo PR Pro blog. Transcript Michelle Kane (00:17): Thank you for joining us for another episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with V...
Unveiling the Warsaw Principles: Ethical AI in PR
October 23, 2023 10:30 - 16 minutes - 15.7 MBWe cover AI and PR in many of our episodes because we want our fellow PR pros to have the knowledge they need to stay on top of this technology. In today’s episode, we’ll discuss the new “Warsaw Principles” unveiled earlier this month on the ethical use of AI in public relations by the International Communications Consultancy Organization (ICCO) at its Global Summit. Read the story courtesy of ProvokeMedia.com. Transcript Michelle Kane (00:03): Thank you for joining us for this epi...
Balancing the Pitch: Navigating Mental Wellness as a PR Pro
October 16, 2023 10:30 - 21 minutes - 20.3 MBPR pros, communicators, we work in a unique environment. In an industry where we feel compelled to always be “on” and available, it’s challenging to make the time to work on our mental health. Know that you are not alone and know that taking that time is not only worth it, it’s essential. Mental health is a topic we’ve addressed in a previous episode and in this Solo PR Pro blog post. Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the po...
Maintaining Momentum in the Final Stretch
October 09, 2023 10:30 - 17 minutes - 16.1 MBWe just entered Q4 of 2023. How did we get here so quickly? If your energy and creativity are lagging, you need to listen to this episode. Here’s the link to the blog referenced in today’s episode, “How PR Pros Can Find Their Secret Sauce” Transcript Michelle Kane (00:02): Thank you for joining us for another episode of That Solo Life, the podcast for PR pros and marketers working for themselves. Like me, Michelle Kane, with VoiceMatters and my ever steady co-host, Karen Swim of S...
WGA AI Deal and Its Implications for PR Pros
October 02, 2023 10:30 - 19 minutes - 17.9 MBThe Writer’s Guild of America strike has come to an end with the approval of a deal effective September 25, 2023 through May 1, 2026. The writers secured significant gains in one of the major areas of concern, use of AI in their work. In this episode we talk about the implications of this deal for creatives and PR pros. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people lik...
PR Pro Pop Culture Check-in
September 25, 2023 10:30 - 25 minutes - 23.8 MBIt’s time to check in on the latest in pop culture and PR. From recent missteps from the rock and roll world to shows trying to return to air during the WGA and SAG/AFTRA strikes, we talk about it. Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane with VoiceMatters, and Karen Swim of Solo PR Pro. Hello, Karen. It's another week and here we are. Kare...
From Barriers to Bridges with Mary Ellen Miller
September 18, 2023 10:30 - 25 minutes - 23.3 MBIn this episode, Karen and Michelle welcome Mary Ellen “Mel” Miller, APR, MBA. Mel is the founder and CEO of MarketingMel, a solo PR firm that strengthens relationships between organizations and the publics they serve. Mel draws on the breadth of her lifelong career as a professional communicator in her new book, “Fill the Dam Thing Up! Building Connections: Communicating throughout the Lifecycle of Infrastructure Projects.” It’s a discussion you won’t want to miss. Buy the Book: “Fill ...
Book Club Fail and Business Development
September 11, 2023 10:30 - 19 minutes - 18.4 MBBook Clubs start with the best of intentions, don’t they? In today’s episode, Karen and Michelle turn their book club fail into an opportunity to amp up your business development for a great Q4. Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane with VoiceMatters and my ever steady captain of the ship over at Solo PR Pro, Karen Swim. Hey Karen, how a...
Charting the Changes: Reviewing the State of the Media
August 28, 2023 10:30 - 18 minutes - 17.5 MBThe media landscape is constantly changing, making it harder on journalists. Naturally this affects how PR pros do our jobs. In this episode we talk all about it, including some points from recent survey results from Cision and MuckRack. Transcript Michelle Kane (00:03): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters and my ever steady co-host, Karen Swim of ...
The Great PR Migration
August 21, 2023 10:30 - 18 minutes - 16.7 MBIf you’re thinking of diversifying your PR practice or pivoting away from day-to-day client work, this episode is for you. Transcript Michelle Kane (00:17): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves, people like me, Michelle Kane, with VoiceMatters, and my wonderful co-host, Karen Swim of Solo PR Pro. Hello, Karen. How are you doing this week? Karen Swim (00:34): I'm doing great, Michelle. How are you do...
Talking About My Generation
August 14, 2023 10:30 - 16 minutes - 15.1 MBFrom Gen Z to Millennials, Generation X to the Silent Generation, all the way to Boomers – has there ever been a time when members of so many generations shared space in the workforce? In this episode we talk about how the generations and work together and learn from each other. Transcript Talking About My Generation That Solo Life Episode 211 Michelle Kane (00:17): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselv...
PR Skills for Any Season
August 07, 2023 10:30 - 18 minutes - 17.4 MBNo matter where you are in your career, we hope you are always seeking to learn something new, whether it’s sharpening your existing skillset, meeting with other professionals, or taking on an entirely new challenge. Join us for this episode when we talk about honing your PR skills in any season of your professional life. Transcript Michelle Kane (00:01): Thank you for joining us for another episode of That Solo Life, the podcast for PR pros and marketers who work for themselves like m...
”Hi, Barbie!” A PR Pro Pop Culture Check-in
July 31, 2023 10:30 - 24 minutes - 22.2 MBIt’s a “Barbenheimer” world and in this episode we talk about the savvy and work that went into this massively successful campaign. We also touch on what’s going on with the platform formerly known as Twitter (it’s still Twitter to us). Transcript Michelle Kane (00:02): Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and marketers who work for themselves like me, Michelle Kane of VoiceMatters, and my wonderful co-host, Karen Swim of Solo PR Pro. Hey...
What the Writers Strike Means for All of Us
July 24, 2023 10:30 - 23 minutes - 22 MBThe issues and circumstances that led to the current writers and actors strikes -- with corporations devaluing the creativity, expertise, and contribution of workers – mirrors what is going on in the larger labor market, whether you work as a traditional employee or self-employed. In this episode we talk about how this touches our solo PR world and what to do about it. Transcript Michelle Kane: Thank you for joining us for this episode of That Solo Life, the podcast for PR pros and mar...