That Makes Cents: A consumer podcast
44 episodes - English - Latest episode: about 1 month ago -Consumers are using their dollars to effect the change they want to see in the world. They’re buying into better by choosing brands that align with their values. This podcast features industry leaders with insights to help you gain a deeper understanding of consumers and shape the future of the industry.
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Episodes
Harnessing the Power of Data: Transforming Customer Experience with CVS Health
March 25, 2024 14:32 - 25 minutes - 58.5 MBConsumers aren’t just comparing you to other companies in your industry anymore. They’re stacking you up against any great experience they’ve ever had. So how can companies tap into data to better understand their customers and curate a better experience? Tune in to this episode of That Makes Cents to hear more.
Holiday spending and consumer shopping trends
December 19, 2023 17:32 - 12 minutes - 27.7 MB2023 Holiday spending trends: Tune in to our podcast to hear what, where, and how consumers are filling their carts this season.
Electric Car Trends and the Future of Automobiles
December 07, 2023 14:40 - 25 minutes - 58.5 MBTune in to this episode of That Makes Cents as we discuss how sustainability, convenience, and affordability could shape the future of the automotive industry—and how subscriptions will pave the way toward a completely different car ownership model.
Future of Consumer series: Looking ahead at grocery experience for the changing consumer
November 03, 2023 09:20 - 27 minutes - 20.8 MBLike today’s consumer, the grocery industry is increasingly diverse and complex. In a spinoff of our miniseries on the future of the consumer industry, we explore the future of grocery retail and how exponential tech such as AI and Gen AI could play a key role in increasing grocery personalization. Kirk Ball, EVP and CIO at Giant Eagle joins Daniel Edsall, Deloitte’s grocery sector leader and host Bobby Stephens to discuss how grocery retailers can deliver unique customer experiences at ever...
Future of Consumer series: The move from mass to micro
September 26, 2023 15:21 - 33 minutes - 76.8 MBAs today’s consumers become more diverse in terms of their wants and needs, we’re seeing a more demand-driven market that’s empowering consumers. What do brands need to know about this shift in consumer behavior? And how will data, AI and Gen AI play a larger role as we move from mass to micro? Learn more in this episode of That Makes Cents, featuring a guest speaker from Google Cloud.
Future of Consumer series: The rise of capability-as-a-service
June 19, 2023 17:03 - 20 minutes - 14.8 MBIn this third installment of our miniseries on the future of the consumer industry, we’re taking a closer look at how the emergence and growth of capability-as-a-service are causing a major convergence and reconfiguration in the consumer industry. Milen Mahadevan, president of 84.51, Kroger's very own capability as a service, and Kasey Lobaugh, chief futurist for Deloitte's consumer industry, join us to dive into the evolution of the consumer industry, the lower barriers to entry for consume...
Future of Consumer series: The disruption of digital
May 24, 2023 10:59 - 23 minutes - 31.8 MBFrom streaming platforms to health and fitness apps that personalize to their users, consumers today have access to a wide array of digital offerings. And, with the increasing adoption of AI, cloud convergence, and other technologies, digital goods and services are witnessing exponential growth. How should companies capitalize on this rising trend? Tune in to this episode as Jen Brace, chief futurist, at Ford Motor Company, and Alisa Locricchio, senior manager with Deloitte Consulting, discu...
Future of Consumer series: A look into the six forces and their implications shaping the consumer industry
April 19, 2023 18:43 - 19 minutes - 27 MBAs stated in Deloitte’s Future of Consumer study, “Change is a staple of humanity, and nowhere is the velocity of change more evident than in the consumer industry.” How should consumer companies perceive this change? What should consumer industry executives consider beyond their shareholder value while addressing this change? In this episode, Anthony Waelter, Deloitte’s US Consumer Industry leader, and Alisa Locricchio, senior manager with Deloitte Consulting, provide a preview into the six...
Future of Consumer series: Six forces reshaping the consumer industry
April 19, 2023 18:43 - 19 minutes - 27 MBAs stated in Deloitte’s Future of Consumer study, “Change is a staple of humanity, and nowhere is the velocity of change more evident than in the consumer industry.” How should consumer companies perceive this change? What should consumer industry executives consider beyond their shareholder value while addressing this change? In this episode, Anthony Waelter, Deloitte’s US Consumer Industry leader, and Alisa Locricchio, senior manager with Deloitte Consulting, provide a preview into the six...
The rise of digital marketplaces ft. Macy’s, Inc.
March 22, 2023 18:30 - 25 minutes - 35.6 MBDigital marketplaces help retailers meet their customers where they are by improving visibility, expanding assortment, reinforcing the omnichannel experience, and diversifying the supplier base to keep up with changing trends. This integration also allows retailers to extend visibility to brands that otherwise may not have garnered a similar platform in a short time span. In this episode, we speak with Matt Baer, chief customer and digital officer for Macy’s, Inc., and Oliver Siodmak, Global...
A look back at the 2022 holiday shopping season
January 27, 2023 12:02 - 16 minutes - 37.5 MBWith another holiday season behind us, this episode takes a look at how consumers and retailers faced the unique challenges of this shopping season including the economic uncertainty and the ongoing operational challenges. From the continued growth of digital channels to a return to pre-pandemic norms, we discuss how the 2022 shopping season reflected cautious consumer spending. For more detailed insights, check out our full report.
Promoting gender equality at the workplace: A conversation with NextUp
November 15, 2022 10:50 - 29 minutes - 66.3 MBWhile women have experienced inequitable workspaces long before the pandemic, several issues such as pay disparity, lack of advancement opportunities, and mental and physical health impacts of the pandemic are front and center for women and all genders. With millions exiting the workforce to maintain flexibility to care for their families, the time has come for a culture of allyship to uplift gender-centered workforce design. Tune in to this episode with Sarah Alter, president and CEO of Nex...
ESG reporting in the consumer industry: Measure what matters
October 31, 2022 14:12 - 25 minutes - 58 MBWith an increasing focus on climate change and other ecological crises, consumer companies face an influx of stakeholder demands to disclose ESG data. While consumers, employees, and investors want to engage with more sustainable companies, regulators are proposing that companies disclose material sustainability data or even their public pledges to achieve reduction of emissions. However, how hard is it to collect accurate, valid, and trustworthy ESG data? Which elements of ESG data are esse...
Scaling growth with next-gen digital capabilities
September 13, 2022 17:13 - 21 minutes - 49.7 MBContinuing to grow digital capabilities helps set retailers apart and is important regardless of what industry they plan in. What are some of the latest customer experience capabilities available to retailers today? How are everyday business owners able to leverage these tools in an always-changing digital experience? Tune into this episode as we discuss these questions with Jill Royce, senior managing director of Business Consulting for Retail & Consumer Goods at Salesforce, and Adrian Trza...
Engaging with frontline talent ft. FedEx
September 02, 2022 12:33 - 27 minutes - 62.2 MBAmong the many pandemic-related challenges that the consumer industry has weathered, increasing talent shortage and turnover rates of frontline workforce continues to be a major hurdle. How are companies navigating this current landscape of frontline talent? What are some of the leading talent strategies that companies can leverage to retain and reward their employees? Tune in to hear from Barb Wallander, SVP, Human Resources and FedEx Express, and Cathy Gutierrez, Workforce Transformation l...
Redesigning the store for customers of today and tomorrow
August 24, 2022 16:12 - 26 minutes - 61.4 MBIn recent years, consumers’ expectations of greater convenience and desire to stay “hyperconnected” through multiple channels has pushed retailers to rethink their approach to innovative and customer-centric shopping experiences. How do you design a store that achieves this? How do you balance convenience with profitability? Daniel Eckert, Operating Partner at Corsair Capital; and Adam York, a senior manager at Deloitte Consulting LLP, join this episode to discuss.
A look into consumer loyalty with Marriott
June 16, 2022 18:04 - 24 minutes - 55.9 MBAs the VP of Loyalty Operations and Customer Experience Strategy at Marriott International, Nikhil Takalkar has witnessed and contributed to the evolution of loyalty programs in the travel and hospitality industry over the last decade. He joins this episode alongside Ramya Murali, co-leader of Deloitte Consulting LLP’s Loyalty offering, to discuss the major changes they’ve seen and where they think loyalty strategy is going next.
Security in a cyber-everywhere world
May 10, 2022 14:30 - 25 minutes - 58 MBThere’s a digital option for nearly everything – how we work, play, eat, shop, socialize and more. How are companies managing customer data, connecting online and in-person experiences, while protecting privacy? Hear from Elias Oxendine IV, Chief Information Security Officer at Yum! Brands and Vikram Rao, Managing Director, Cyber & Strategic Risk Services at Deloitte and Touche LLP on this episode.
REI’s path to driving Purpose in the outdoor industry
February 25, 2022 12:00 - 20 minutes - 23.7 MBWhen it comes to issues like DE&I and sustainability, consumers are putting their money where their mouths are, and they expect businesses to do the same. Organizations that lead with purpose are not only driving societal prosperity, but sustainable prosperity for the business, too. Joining this episode to explain the why and how behind organizational purpose are Dan Kihanya, Director of Corporate Development and Investment at REI, and Kwasi Mitchell, Deloitte’s Chief Purpose Officer.
Learnings from the festive season
January 27, 2022 13:46 - 16 minutes - 37.1 MBIn the tradition of reflecting on the past year to prepare for the new one, this episode takes a look at how consumers, retailers, shipping providers, and manufacturers faced the challenges of this past holiday season. Plus, the trends to watch for in 2022. Featuring guest speakers Chloe Harootunian and Alyssa Casale of Deloitte Consulting LLP.
Season two closer
December 16, 2021 19:07 - 1 minute - 3.58 MBThanks for tuning in to Season 2 of That Makes Cents! We’ll be back in early 2022 with new episodes and new guests for Season 3. In the meantime, make sure to catch up on past episodes and share with your network—and don’t forget to subscribe. Connect with our host, Bobby Stephens, on Twitter @BobbyStephens or @DeloitteCB.
Holiday travel takes off: 2021 trends
November 05, 2021 16:37 - 17 minutes - 40.6 MBHoliday travel is set to make a return this year for many Americans who are excited to celebrate with friends and family. Still, health and budget concerns are keeping others at home. Anthony J. Jackson, leader of Deloitte’s US airline sector, joins this episode to help us make sense of this season’s travel trends.
Unwrapping 2021 holiday retail trends
November 01, 2021 19:00 - 8 minutes - 19.3 MBAs we go into our second holiday season during a pandemic, what trends can we expect around holiday retail? Will consumers’ shopping preferences and behavior reflect that of seasons past or most closely resemble last year? Tune in as we break down the findings of Deloitte’s annual holiday retail survey.
Digital product management: Trends, experiences, and outcomes
August 31, 2021 17:03 - 27 minutes - 63.3 MBRegardless of the industry, to stay competitive today, you’ve got to develop and launch digital products. For that, a great product manager makes all the difference in the process and for the end product. Rick Lockton, SVP of eCommerce at Ashley Furniture; and Anthony Jardim, a principal in Deloitte’s Customer & Marketing practice, join this episode to break down high-impact product management, including where to start, common challenges, and how to overcome them.
Cheat sheet: Back-to-school retail trends
July 27, 2021 13:38 - 18 minutes - 43.2 MBMany students are preparing to go back to physical classrooms and campuses this fall. What’s making it onto their shopping lists? What are consumers’ preferences when it comes to product categories, platforms, and formats? Tune in to explore the findings of Deloitte’s back-to-school and -college consumer surveys.
Checking up on the consumer health revolution
June 21, 2021 16:48 - 28 minutes - 25.8 MBArmed with smart watches, fitness trackers, and even health monitoring rings, consumers are taking charge of their own health management. They are driving not only the trend in the consumer products industry, but also major change in the health care space. Where will this revolution take us? Tune in to hear from Dr. Jeff Wells, CEO and cofounder of Marathon Health, and Leslie Read, principal with Deloitte Consulting LLP and leader of our Health Plans Customer Transformation Solutions.
What’s cooking in the food industry? Latest consumer trends
May 20, 2021 11:00 - 30 minutes - 69.7 MBWhile at home, many consumers discovered a love for cooking, and in a recent Deloitte survey, said they plan to eat more of their meals at home even after the health crisis is over. What does this trend mean for restaurants, grocery retailers, and the rest of the food industry? How might they have to change the way they’ve done business for years to meet evolving consumer tastes and needs? Featuring sustainable chef Joel Gamoran, host of the hit TV show Scraps, and Deloitte’s Justin Cook.
Automation and innovation with Alex Kantrowitz
April 15, 2021 13:40 - 27 minutes - 62.7 MBWhat enables the tech giants to keep their spots at the top of the industry, and how can other organizations compete? What is the key to getting workforce automation right? How can retailers harness the power of alternative data, AI, and automation to achieve more with less? Alex Kantrowitz, acclaimed tech writer, host of The Big Technology podcast, and author of Always Day One joins this episode, alongside Deloitte’s chief retail innovation officer, Kasey Lobaugh, to break it all down.
The game plan for growth in sports retail feat. the NFL
March 03, 2021 14:25 - 29 minutes - 67.7 MBAs SVP and head of Consumer Products at the NFL, Joe Ruggiero works at the intersection of sports and business, tackling unique challenges like how to grow digital fandom. But he’s also dealing with many of the same issues as traditional retailers. Tune into this episode to hear from him and Pete Giorgio, Deloitte’s US Sports leader, on lessons learned from the past year, insights on the growing role of tech and data, and their five-year outlook for the sports retail industry.
What really went down in the 2020 holiday season?
February 04, 2021 12:00 - 19 minutes - 45.2 MBThe 2020 holiday season was undeniably unique. But just how unique? We analyzed the sales and trends to find out whether there were record shifts in when, where, and how much people shopped—and spent. What kinds of trends and consumer behaviors can we expect to see carried through this year and beyond? Featuring Simon Chafetz and Meghan Cole from Deloitte Digital, Deloitte Consulting LLP.
Season one closer
December 14, 2020 10:20 - 1 minute - 1.37 MBThanks for tuning in to season one of That Makes Cents! We’ll be back early next year with new, exciting episodes for season two. Be sure to subscribe so you don’t miss any updates. In the meantime, catch up on previous episodes, share with a friend or colleague, and connect with our host on Twitter @BobbyStephens or @DeloitteCB.
Plugging into the future of automotive retail
November 13, 2020 12:00 - 32 minutes - 44.4 MBHow has COVID-19 changed the way we buy and sell cars? What trends are being accelerated due to new needs for social distancing and other safety measures? What impact does this have on how auto dealerships are structured? And how does this all plug into a future where virtual or contactless sales experiences are likely to become the norm? Tune in to this episode to hear from special guests Brian Benstock, general manager and vice president of the No. 1 certified Honda and Acura dealer in the...
Traditions old and new: Holiday retail trends over the decades
October 01, 2020 11:00 - 40 minutes - 55 MBThis year marks 35 years of Deloitte’s annual holiday survey! To celebrate, we’re taking a trip down memory lane with the leaders who were at the forefront of the retail industry over the past few decades. Former Macy’s executive Peter Sachse, who led the department store in various roles from 1980–2007, shares his learnings and insights alongside a lineup of Deloitte leaders who tracked the trends and advised the retail industry through some of its greatest disruptions to date.
The future of work: What's in store for food retail?
September 15, 2020 21:04 - 23 minutes - 31.8 MBSince March, many Americans have had to adjust to new working conditions and protocols, whether at an office, at home, or on the front lines of a factory or retail store. On top of that, many have navigated caring for family members and evolving school dynamics as the lines further blurred between work and home. The way we live changed in an instant, and the way we work is evolving very quickly. What does work look like today in the food retail industry, and what trends are coming…maybe soon...
From format to function: The rise of convenience
July 14, 2020 16:11 - 26 minutes - 36.7 MBOver the past few years, we’ve seen the element of convenience become more and more important to the customer experience. As consumers demanded quicker and easier options, we’ve watched nearly every retailer adapt, or even reinvent their business models to accommodate. Where will the demand for convenience take us from here? Listen in as Bobby speaks with Art Sebastian, vice president of digital experience for Casey’s General Store and Oliver Page, principal, Deloitte Consulting LLP.
Keeping up with consumer insights
June 10, 2020 15:05 - 26 minutes - 36.6 MBIn this quick take episode, we break down Deloitte’s latest findings around consumer sentiment, behavior, and spending in the era of COVID-19—particularly as stores begin to reopen and consumers regain some confidence. Steve Rogers, leader of our Consumer Industry Center, shares key takeaways from the ongoing Global State of the Consumer survey, and Jeff Simpson, who heads up the Center for Consumer Insight at Deloitte, highlights observations gleaned from real-time US consumer spending and ...
Retail's grand reopening
May 29, 2020 18:26 - 25 minutes - 35.7 MBIs the role of the store in a consumer’s buying journey, forever changed? As more states begin to lift their “safer-at-home” orders and stores begin to reopen, what should retailers be keeping top of mind, from a customer, associate, store, and operational perspective? Hear from Jean-Emmanuel Biondi, Deloitte principal and one of the authors of Deloitte’s “Post-COVID strategies for retailers: Reopening stores” playbook.
An economist’s quick take on COVID-19 impacts
May 11, 2020 13:51 - 17 minutes - 24.6 MBIn this special edition episode, Deloitte’s managing director for Economics, Dr. Patricia Buckley, walks us through the best and worst possible case scenarios for the coming months. Though the current situation is vastly different from previous financial recessions, what lessons from the past can we apply to help navigate the waters ahead? What changes might we see in consumer spending?
Let’s get digital: Defining times for the CP industry
April 20, 2020 14:02 - 23 minutes - 32.9 MBFrom the dot-com crash to the recession of 2008, history has shown us that times of disruption often accelerate the gap between successful digitally focused companies and those who lack clear direction. Learn more on this episode featuring Steve Salzinger, digital adviser to two prominent private equity firms, and Kevin Rose, principal, Deloitte Consulting LLP, focused on the consumer products industry.
Fresh tech for fresher foods
March 13, 2020 12:00 - 29 minutes - 40.5 MBThis episode of our That Makes Cents podcast was recorded before the COVID-19 outbreak, but the conversation around improving supply chain efficiency, understanding consumer expectations around online grocery, and reducing fresh food waste seem even more relevant today. Tune in to hear from this episode’s guests: Mike Balint, Director of fresh flow supply chain at Walmart and Josh Mellinger, co-leader of the Future of Fresh offering at Deloitte.
The thing about consumer data
February 27, 2020 17:26 - 30 minutes - 42.5 MBWhat should we be considering, as consumers and as businesses, when it comes to personal data and privacy? From GDPR to smart speakers, listen in as Jon Stine, Director of the Open Voice Network, and Rob Goldberg, Cyber risk leader at Deloitte, chat through concerns and more.
Quick take: 2019 holiday shopping
February 27, 2020 17:09 - 15 minutes - 21.3 MBOn this special edition of That Makes Cents, we do a quick take on what actually went down during the 2019 holiday shopping season—from consumer experience to retailer tactics and trends to infrastructure and more. We also look back at the last decade of extreme disruption in holiday retail to see how far it’s come, and finally, where might we expect it to go from here? Featuring Simon Chafetz, manager, and Meghan Cole, senior consultant from Deloitte.
Measuring the future of retail
February 27, 2020 16:59 - 24 minutes - 33.7 MBRetail is changing at a breakneck pace thanks to new tech, new-comers, and new consumer expectations. Shouldn’t the metrics we use to measure success in the industry get an update, too? Hear from industry leaders Meredith Darnall, SVP of Business Intelligence and Strategy at Brookfield Properties, and Rod Sides, Deloitte’s Retail, Wholesale & Distribution practice leader.
Introducing That Makes Cents
February 27, 2020 16:51 - 1 minute - 2.79 MBThe show that gets real about all things consumer. Tune into That Makes Cents as host Bobby Stephens breaks down the latest consumer industry trends with the help of special guests.