In episode 5 we take you through the history of Patagonia and the life of Yvon Chouinard as told by the man the himself in his book 'Let My People Go Surfing'. Patagonia is by far one of the most, if not the most woke company of all time. We take you through Yvon's climbing and living on the beach days into the heyday of Chouinard climbing equipment, then through the early days of Patagonia right on into the badass, environmentally conscious, billion dollar force for good that they are today. This is a great story and if you want to learn more about the Patagonia's business strategies, policies and impacts on the world check out Yvon's book! (Also P.S. I made a mistake at the VERY beginning of the timeline haha Yvon was born in 1938, NOT 1935 haha besides that we were flawless all episode)