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Rethinking how to sell water (feat. Mike Cessario)
TechieBytes
English - April 14, 2020 12:00 - 46 minutes - 42.7 MB - ★★★★★ - 10 ratingsTechnology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episode 65: We spoke with Mike Cessario, Co-founder & CEO at Liquid Death, a company that helps you murder your thirst and save the environment with its canned mountain water at the same time. We discuss how important marketing is for companies selling commodities, why plastic is even more terrible for the environment than you may have realized, and how he plans to ramp up distribution. Enjoy!
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