AI Threatens Ad Industry 5/8/23

TechCheck

English - May 08, 2023 19:33 - 3 minutes - 3.35 MB - ★★★★★ - 51 ratings
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Investors are trying to price in the downside stock impact of the AI boom, and advertising agencies like WPP, Omnicom Group and Publicis Groupe could be at risk. That’s after a report that Amazon is working on its own AI tools to generate photos and videos that could help it push more ad formats to smaller sellers. Analysts, meanwhile, are warning (and even putting together stock baskets) of other companies under threat.