Behind the Pathward rebranding with CEO Brett Pharr

Tearsheet Podcast: Exploring Financial Services Together

English - February 08, 2023 09:50 - 29 minutes - 26.7 MB - ★★★★★ - 32 ratings
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Welcome to the Tearsheet Podcast. I'm Zack Miller, Tearsheet's editor in chief.

My guest today is Brett Pharr, CEO of Pathward Financial. You might not have heard of Pathward – it’s more likely you have heard of Meta Bank, which recently rebranded to Pathward. I spoke with Brett about the community bank and payments legacy the firm has and how it impacted the decision to rebrand in 2022.

Link to the full transcript: https://tearsheet.co/podcasts/behind-the-pathward-rebranding-with-ceo-brett-pharr/

I always find it interesting and insightful to hear about these stories – about how an established financial institution decides on and aligns around a rebranding. It’s a big deal to change your name – Brett gives us insight into how the firm is positioning itself for future growth.

Brett Pharr is my guest today on the Tearsheet Podcast.