Jo is a coastal dwelling, cat-loving kind of coach. She’s been a word-nerd her entire life and a business babe for half of it. Her online passion began with shoe-shopping but quickly morphed into marketing and content. She has a big-brand corporate pedigree, but her buzz now comes from helping motivated small business owners to grow through the art of storytelling.

Jo understands the frustrations people have with promoting themselves and their services: clarity of message is often elusive; overwhelm and comparisonitis are rife, and creativity and freedom are stifled. She also knows that when you trust your unique voice and share it wisely, that the marketing stops feeling ‘hard’, your influence grows organically, and the right clients start to line up at your door.