Deep Listening for Deep Business Results

In this episode of Talking Business Now, Oscar Trimboli, a former marketing director at Microsoft, joins host Kelly Scanlon to talk with us about what deep listening is, how to master it and how to use it to increase productivity, improve processes and grow your business.
Trimboli says that despite spending 55% of our time listening, only 2% of people really grasp the skill. But the stakes for not listening are high, ranging from miscommunication to job turnover to lost sales.
At Microsoft, Tribmoli and his teams were renowned for their ability to deep listen to customers in the call center as well as their market research summaries. Trimboli brought his passion for Deep Listening to next-generation leaders at Microsoft by rebuilding the company's graduate leadership program, which was eventually implemented in 26 countries.
As a deep listening expert, Trimboli is on a quest to create 100 million Deep Listeners in the world. In this episode, discover:

What Deep Listening is, including how it differs from active listening

Why Deep Listening matters in leadership more than ever

The difference between a good listener and a great listener

The four villains of listening

The 125-400 rule—and why mastering it is the key to unlocking Deep Listening

How to listen to what’s unsaid

Relational versus contextual listening

The true costs of not listening

CONNECT WITH OSCAR TRIMBOLI
Take the Deep Listening Survey: www.ListeningQuiz.com
LinkedIn: Oscar Trimboli
Twitter: @OscarTrimboli
Facebook: Oscar Trimboli
Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Talking Business Now, Oscar Trimboli, a former marketing director at Microsoft, joins host Kelly Scanlon to talk with us about what deep listening is, how to master it and how to use it to increase productivity, improve processes and grow your business.

Trimboli says that despite spending 55% of our time listening, only 2% of people really grasp the skill. But the stakes for not listening are high, ranging from miscommunication to job turnover to lost sales.

At Microsoft, Tribmoli and his teams were renowned for their ability to deep listen to customers in the call center as well as their market research summaries. Trimboli brought his passion for Deep Listening to next-generation leaders at Microsoft by rebuilding the company's graduate leadership program, which was eventually implemented in 26 countries.

As a deep listening expert, Trimboli is on a quest to create 100 million Deep Listeners in the world. In this episode, discover:

What Deep Listening is, including how it differs from active listening
Why Deep Listening matters in leadership more than ever
The difference between a good listener and a great listener
The four villains of listening
The 125-400 rule—and why mastering it is the key to unlocking Deep Listening
How to listen to what’s unsaid
Relational versus contextual listening
The true costs of not listening

CONNECT WITH OSCAR TRIMBOLI

Take the Deep Listening Survey: www.ListeningQuiz.com

LinkedIn: Oscar Trimboli

Twitter: @OscarTrimboli

Facebook: Oscar Trimboli

Learn more about your ad choices. Visit megaphone.fm/adchoices